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Google Analytics and Benchmarks: HAWK

M+R

Hey data friends, it’s our favorite time of the year, the birds are singing, the flowers are blooming, you can sip your iced coffee outside and read Benchmarks ! Analytics are a critical tool for digital markers, so what’s changed with tracking from GA4 to UA? This made the Benchmarks’ website data much more difficult to analyze.

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Benchmarks UK is here!

M+R

The first-ever Benchmarks UK supplement has hit international newsstands! Discussion of the digital space is often quite dominated by a US-centric perspective, but the kind of data we share in Benchmarks is only useful to the extent that it’s relevant to your experience. Related Links: 2021 Benchmarks UK FAQ.

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Drones, Robots, and Farmers—Prepare Your Association to Meet Fast-Moving Technology Trends

.orgSource

We selected this group because, as independent business owners, they were acutely aware of the challenges of digital markets and the attitudes needed for success. I use the word “change” frequently to describe shifts in the digital world. Most were CEOs leading companies that provide products and services to associations.

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12 Key Digital Engagement Trends from the 2018 M+R Benchmarks Report

Everyaction

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. It’s clear to us from this year’s report, that digital engagement has taken some important leaps forward for nonprofits of all shapes and sizes. This is where EveryAction comes in!

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For Positive Outcomes, Hold a Mirror Up to Board Performance

.orgSource

leadership soapbox here to say that a digital culture uses objective data to measure and evaluate all of its activities. In fast-moving digital markets, regular updates on the status of governance can be a compass to help the group stay on the right path and adjust to unexpected challenges. I’ll get on my Association 4.0

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4 Easy ways to recruit for your virtual lobby day

EveryAction

Mobile messaging is a growing channel for nonprofit communications— M+R’s Benchmarks for the year 2022 found that nonprofits sent an average of 21 text messages per subscriber per year, which was a 28% increase in volume from 2021. We’ll be rooting for you! Looking for more ways your technology can boost your advocacy program?

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Migrating Your Government Services to Digital: Process and Technology

Forum One

In our previous blog post , we discussed what modernization is and its advantages, how to get started, and how to approach the people aspect when creating your modernization plan. In this post, we focus on the processes and technology of migrating your government services to digital. Streamlining and improving your processes.