Nonprofit Tech for Good

APRIL 10, 2022

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. It’s a social network that requires a lot of time and content, but more importantly, a social media manager who enjoys being active on Twitter and understands Twitter’s extensive toolset. 3) Tweet content that inspires engagement.

Twitter 350

Twitter Practice Social Media Nonprofit 350

Forum One

APRIL 27, 2021

It’s not enough to build a new website—organizations need to create meaningful, cohesive, and sustainable content to attract and engage audiences. With a well-thought-out content strategy. What your content strategy is—and is not. Benefits of a content strategy. How do you achieve this?

Content 47

Content Strategy Map Audience 47

Nimble AMS

MARCH 25, 2022

Research from Community Brands consistently shows that members place high value on networking and staying up to date on industry news, trends, and regulations. Goals and success metrics. In addition to goals, establish a set of online community metrics to help you track progress toward your goals and find opportunities for improvement.

Community 133

Community Online Strategy Guidelines 133

Nonprofit Tech for Good

FEBRUARY 14, 2019

Brent Merritt is a digital strategy consultant at Metric Communications and blogger at The Caliper. Digital fundraising professionals face a significant new challenge when it comes to fundraising on Facebook. After your web guru gives the green light, open up Ads Manager and create a new campaign.

Facebook 236

Facebook Fundraising ROI Virginia 236

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 25, 2013

One of the posts that got a lot of engagement and contributed to the uphill trend in the metrics was about editorial calendars. I asked fans on Facebook, “Does your organization use an editorial calendar and “editorial meetings” to get ideas and manage content for a content strategy?”

Content 101

Content Measure Organization Strategy 101

Qgiv

JULY 21, 2022

LinkedIn is a great resource for nonprofits because of its audience. Instead of personal updates and other news, LinkedIn is for professional content and connections. Instead of personal updates and other news, LinkedIn is for professional content and connections. Create interesting content.

Linkedin 52

Linkedin Social Media Practice Media 52

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2013

Been thinking a lot about of the work processes around creating content and measuring its against outcomes this week. One idea that came up in my post earlier this week about creating and measuring content , was the concept of an idea dashboard. This post takes it a bit deeper. Then it is time to create content.

Content 108

Content Ideas Calendar Plugin 108

Non Profit Quarterly

APRIL 20, 2023

Meta—the parent company of Facebook and Instagram—has been under fire in the past few years over its lax policies on news content, data privacy, and misinformation. Some users are migrating to new platforms, like Post, or to decentralized, open-source services, like Mastodon.

Social Media 94

Social Media Media Strategy Social 94

Forum One

JULY 13, 2022

City Health Dashboard , a project of the Department of Population Health at NYU Langone Health, supported by Forum One, is a model for making their rich data accessible to all of their audiences and at data-driven storytelling. Know your audience. Attract attention with “Snackable” content. Understand your capacity.

Story 66

Story Data Storytelling Lesson 66

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 3, 2011

Professional: This content generally includes sharing trade craft, resources, and other items related to professional skill sets. News Ticker. The News Ticker is on the right-hand side when you log into your account. You now have the ability to control who you sharing on each status update.

Metrics 129

Metrics Facebook People Change 129

Achieve

MARCH 1, 2024

Leverage the benefits of this fast-growing industry and reach a larger audience by creating a nonprofit podcast. This guide will give you the rundown on how to get started so you can smoothly host an engaging podcast that will “wow” audiences. Connect with your audience in a new way. Plan your content strategy.

Podcast 52

Podcast Create Guide Audio 52

Classy

JULY 14, 2021

The Classy team created engaging content that Collaborative participants could use in their professional lives. “ Zoom fatigue is real, so it’s important when creating a virtual fundraising event to be mindful of duration and timing, as well as ensuring that all content offered within your event provides value and actionable takeaways.

Virtual 105

Virtual Professional Marketing Fundraising 105

.orgSource

MARCH 6, 2023

Is technology tying your audience in knots? Perhaps it’s content that’s missing the mark. This metric is created by asking your constituents one simple question: “On a scale from 0 to 10, how likely are you to recommend this product/company to a friend or colleague?” Maybe stale programming is stopping the love?

Associations 221

Associations Leadership Question Wisconsin 221

CauseVox

MAY 9, 2023

If this sounds familiar, then we’ve got some good news. and learns not only about the content of that data but also how the words and phrases in it have been structured. You can ask the program to generate a list of email ideas and then refine the list based on any number of factors, such as audience, theme, tone and more.

Examples 83

Examples email Communication Language 83

Neon CRM

JUNE 1, 2023

Blogging can be a unique and powerful way for nonprofit organizations to connect with their audience. However, with so many blogs out there (let alone all the other media your audiences see every day), it can be difficult to stand out from the crowd. You need to create content that matters to your community.

Practice 52

Practice Arkansas Nonprofit Spam 52

NTEN

JULY 5, 2012

Thank you again for being such a great audience. Many of the metrics in our report require no calculations. A good metric to keep an eye on if you’re concerned about churn is Negative Feedback, which represents how often people hide your post or choose to hide all posts from your page. Get people to engage with your content.

Metrics 64

Metrics Facebook Question Benchmark 64

Connection Cafe

JUNE 5, 2017

In a world where everyone is their own publisher on social media, the conventional wisdom that “content is king” is simply incomplete. When it comes to advocacy and political campaigns, we must understand how our audience is talking about our issues and candidates before we know what to share on our social media platforms.

Content 41

Content Social Media Analysis Issue 41

Whole Whale

SEPTEMBER 3, 2021

The upcoming iOS15 update will create some changes in how email marketers use opens to track success and retarget their audiences — but as we all know, adapting to change is part of operating in the digital landscape. Likely, your average open rate will increase and you’ll need to set news goals around email opens.

email 104

email Marketing Test Mail 104

Bloomerang

APRIL 11, 2023

Successful event marketing starts with knowing how to reach your target audience. For most event coordinators, one of the best places to reach their target audience is Instagram. With over 2 billion active monthly users , you can connect with a broader audience there by sharing engaging posts. Make it short and easy to remember.

Contest 86

Contest Headline Social Media Survey 86

Nonprofits Source

MAY 25, 2023

Make necessary changes based on your collected metrics and look for ways to improve your care quality. Insightful, keyword-targeted content: Perform keyword research to get an idea of what your audience is searching for. From there, you can create content that aligns with your audience and provides helpful information.

Goal 52

Goal Tips Review Map 52

Media Cause

JUNE 22, 2021

We helped Pathfinder leverage advocacy to great effect, connecting their audience to issues that resonate — and driving considerable growth in their individual giving program. Just consider a recent Pathfinder campaign in which we asked their audience to take an advocacy action for International Women’s Day. Action Center.

Advocacy 101

Advocacy Digital Fundraising Global 101

Get Fully Funded

MAY 9, 2022

What can you do to improve the metrics that matter? It’s easy to lose sight of your core messaging and your audiences when you’re choosing platforms, comparing fees, and scheduling emails. Recruit two new sponsors for our signature event by Aug. Check your metrics, focusing on overall numbers and growth. Is it engaging?

Marketing 69

Marketing Guide Metrics Nonprofit 69

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 26, 2013

We find hooks in mainstream news and cherrypick the most shareable content. We look for news and content that we think has been egregiously under-amplified. Sometimes a hot piece of news just wasn’t packaged in the right way. We pair actions with news. We write the great tweet to go with that video.

Campaign 122

Campaign Conservancy Measure Method 122

Amy Sample Ward

JULY 29, 2011

The network knows about us but isn’t yet directly connected – maybe their friend told them about a story or a news segment they heard on our station, or they have family members that attend an annual concert. Let’s focus on that first question for a moment: is our community directly informing the services we provide?

Social Media 178

Social Media Public Media Community 178

DNL OmniMedia

MAY 25, 2022

Data Analytics for Nonprofits: 13 Key Nonprofit Metrics. If your organization is ready to begin analyzing your data or simply is looking to refresh your current practices, consider the following tips: Choose the right metrics to measure and analyze. However, not all metrics will be useful for your organization’s strategy.

Analytics 52

Analytics Org Adwords Metrics 52

Media Cause

APRIL 22, 2022

Whether you’re reaching out to build issue awareness, share important news, or raise money for your organization, incorporating these best practices into your email marketing campaigns can help your emails reach your target audiences and keep them engaged with your mission. . Be Authentic + Share Relevant Content. Show + Tell.

email 52

email Practice Marketing Test 52

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 11, 2012

For two of the peer learning groups , we explored best practices for using Facebook strategically as part of an integrated communications plan based on this content ( [link] ). If the audience is local, it is important to framing content and issues for local geographic area.

Facebook 112

Facebook Change Profile Impact 112

Forum One

MAY 25, 2023

Are there better ways to connect with our audiences? Are our audiences still using Twitter? Look at your data Evaluate your Twitter metrics to see how much the recent changes at Twitter have impacted the number of followers you have, how often people see your content, and how engaged users are.

Government 50

Government Twitter Social Media New York 50

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 1, 2012

What are your communications objectives and the audience you want to target? Or people whose Google + is focused on Google + tips, news, and resources. What content do you find resonating? Before jumping in, hit the pause button. Ask around if you don’t know who they are. How are you measuring that?

Google 98

Google Time Nonprofit Metrics 98

Kindful

SEPTEMBER 16, 2021

The good news is that there are two things you can do to help the donors you’ve acquired become long-term givers and shorten the time it takes to make up the investment of acquiring them. The more tailored the content, the better chance that your calls-to-action will resonate with them and inspire them to give again. .

Donor 73

Donor Gift Proposal Tag 73

AFP Blog

MAY 9, 2016

This gap holds true for both longer and shorter news articles."

Roles 20

Roles News Research Mobile 20

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 19, 2012

The most important thing to remember is that being successful, especially with ads, depends on using measurement and metrics to learn as Taryn’s point number for suggests. They are ideal for increasing visibility of event invitations, questions, photos or important news in a targeted fashion.

Facebook 130

Facebook Los Angeles San Francisco Demographics 130

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 11, 2013

The Lean method advocates for creating a Minimum Viable Product (MVP), testing it in small ways and building on what was learned to create something that really addresses audience needs and minimizes wasted effort and resources.

San Francisco 104

San Francisco Organization Kiva Metrics 104

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2014

This is the type of news sound byte you will typically see in Alumni magazines or that alums (or their parents) might share with your organizations. You want to celebrate their personal , social, or professional accomplishments. Be sure to use compelling photos and other visuals. pic.twitter.com/PXdIUl0IIQ.

Practice 107

Practice Tips Social Meme 107

Neon CRM

DECEMBER 14, 2023

And if you’re a staff member in charge of producing content for your nonprofit, you know how time-consuming content creation can be. That’s why you have to plan ahead: A robust content plan will save you time—and brain space—and help you produce great nonprofit content while also tackling the rest of your mile-long to-do list.

Calendar 52

Calendar Content Strategy Cancer 52

Achieve

JULY 2, 2019

This often leads to social media efforts being an afterthought, which turns into a cycle of posting reactive content vs. proactive content. . Once you’ve ironed out your timeline and key goals, it’s much easier to plan strategic campaigns and upcoming content calendars. . Is our social content “on brand”?

Social Media 52

Social Media Media Hints Social 52

Tech Soup

NOVEMBER 14, 2014

Shows from Scandal and 60 Minutes to NCIS and Game of Thrones know just the types of burning questions their viewers have, and the type of content that will get them to watch more and share more. How can you lead your audience back to your blog again and again for exclusive information, stories, and updates about the campaign?

Storytelling 69

Storytelling Chad Images Photo 69