TechImpact

SEPTEMBER 22, 2014

Analytics serve as a window into the effectiveness of your nonprofit’s content marketing. Last week, we discussed the importance of paying attention to and reporting on your nonprofit’s website analytics. Last week, we discussed the importance of paying attention to and reporting on your nonprofit’s website analytics.

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DNL OmniMedia

MAY 25, 2022

But before you can capitalize on the information stored in your CRM or other nonprofit software, you need to know exactly what analytics to track in the first place. This includes assisting with nonprofit analytics! Definition of Data Analytics for Nonprofits. 4 Types of Data Analytics. Web Analytics.

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Association Analytics

FEBRUARY 20, 2024

In this blog, we outline how you can use the same framework to improve new member acquisition at your association. Top of funnel outreach includes channels like social media, newsletters, and blogs that are designed to establish credibility. One example of thought leadership is this blog!

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Create Strategy Associations Registration 169

Qgiv

JANUARY 25, 2023

Luckily, nonprofit organizations can track website activity to make those essential changes by viewing user data through the use of Google Analytics 4. This blog post will discuss what Google Analytics 4 is, why nonprofits should use Google Analytics 4, and how to get started with Google Analytics 4.

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Association Analytics

AUGUST 14, 2023

LLMs are meant to produce conversational human language responses. That’s why it’s important to have internal conversations about how much data your organization feels comfortable sharing and what data is proprietary and should not be used with public AI tools.

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Nonprofit Tech for Good

APRIL 10, 2022

This is the ninth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Twitter Cards allow website developers to clarify how website and blog content should appear in tweets. Related Webinar: Social Media Best Practices for Nonprofits.

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Byte Technology

MARCH 11, 2016

According to Louise Craft, digital marketing executive at Metric Mogul, Analytics “ensures marketers can make data led decisions to streamline their marketing efforts, increase their conversion rates and ultimately achieve their business goals.” do not have e-commerce tracking set up in their Google Analytics accounts.

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Association Analytics

MARCH 1, 2023

You can see conversations grouped together by sentiment: positive, neutral, or negative. The same can happen by listening to conversations in your online community. Learn more about how to leverage your virtual community conversations with this on-demand webinar.

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Association Analytics

FEBRUARY 14, 2023

This was a familiar conversation in our small association where a handful of key employees worked well into many evenings compiling data from multiple sources. The post Data Wrangling Blues appeared first on Association Analytics. It’s getting dangerously close to 8pm and I know that I need to eat dinner soon.

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Data Associations Industry Journal 321

Nimble AMS

JULY 18, 2023

Read our blog to discover how Nimble AMS works with associations to provide members with an amazing, personalized experience. Going beyond traditional personalization, hyper-personalization leverages advanced data analytics to create highly tailored experiences based on individual preferences, interests, and recent engagement.

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Association Analytics

MAY 20, 2024

You can look to existing sponsors and engage them in conversation. These conversations provide a solid foundation to help as you begin pricing discussions. Using data to inform your association When it comes to expanding your non-dues revenue, don’t forget about the data and information you have right at your fingertips.

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Associations Poll Industry Stream 169

M+R

DECEMBER 8, 2023

They pass important information to your CRM or analytics tracking system and website. UTMs are specific to Google Analytics. This caused major issues primarily with conversion tracking, retargeting audience sizes, and lookalike audiences. the nonprofit fundraising apocalypse. Don’t worry, it’s not that bad.

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.orgSource

DECEMBER 26, 2022

Great conversation, a little bubbly, and treats at the Innovation Summit. This format uses informal conversations to explore key questions and weave thoughts and ideas into a collective tapestry of knowledge. In case you still enjoy soaking up knowledge the old fashion way, we also added over 45 new posts to our blog library.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 31, 2012

We talk about finding the right tool for the data collection job and tools come in three different categories: analytics tools, content analysis, and surveys. Analytics tools like the ones described below are good for measuring actions and engagement. 3 – Monitor Social Conversations. 2 – Make Your Website Shine.

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The MatrixFiles

DECEMBER 15, 2022

Take a look at your analytics. If you’re not sure how to do that and need help, maybe now is also a good time to invest in some Analytics training. Speaking of Analytics…. Upgrade to Google Analytics 4 If you haven’t upgraded to Google Analytics 4 (GA4) , you need to upgrade as soon as possible!

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PDF Analytics Search Template 130

sgEngage

JANUARY 17, 2024

The conversational nature of podcasts makes them a digestible way for supporters to learn about your nonprofit. You can visualize the marketing funnel with Fifty & Fifty’s diagram that outlines the awareness, consideration, and conversation phases. Secure a loyal listener base by covering subjects your audience deems worthwhile.

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Whole Whale

JUNE 15, 2022

Social listening is the process of tracking online conversations in order to better understand what people are saying about a given topic. By tracking relevant conversations, you can get insights into the demographics of the people most interested in your cause as well as the topics they’re talking about. Broad social analytics.

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Nonprofit Tech for Good

MAY 13, 2022

Are your conversion rates different for different audiences? Whenever you see this juicy URL (in your case, filled with awesome information relating to your charity), the UTMs help your analytics tool identify and group this traffic. You can also find UTM data in Google Analytics. Investigate how well your audiences perform.

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Bloomerang

MAY 22, 2024

Whether it’s a blog post, article, or social media campaign, when you use Storyraise, the donation process seamlessly blends into the content, enhancing engagement and fostering a deeper connection with the cause.

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Storytelling Digital Integration Blended 80

TechImpact

MAY 23, 2014

Tweets, posts, likes, shares, conversions, landing pages, retweets, favorites. So few nonprofits have written content strategies, a defined target audience, and are not reporting on enough analytics to really drive improvements in all these categories. It’s enough to make anyone’s head spin. A defined target audience.

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Social Media Strategy Create Media 233

Connection Cafe

FEBRUARY 8, 2018

Analytic Activism is a book about how advocacy organizations can make better decisions in the digital age. I wrote the book because it seemed like something was missing from the conversation about digital advocacy and activism. In this blog post, I want to discuss two big themes from chapter 1 of the book.

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 22, 2011

There are so social media analytic tools to measure social media and other emerging technologies, that we’ve created a new genre of Shiny Objective Syndrome — Data Puking disorder. Jo Johnson from the London Symphony uses survey data to help track conversions from conversations on Facebook to ticket purchases at the box office.

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Qgiv

MARCH 29, 2023

Nonprofits can learn more about how people engage with their website through Google Analytics , which is completely FREE. For ads to rank high in Google Search, it’s critical that websites are easy to navigate and actionable with call-to-actions for conversion tracking. As Google sees successes, monthly ad spend access is increased.

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Grant Google Nonprofit National 97

Forum One

JULY 15, 2021

is an opportunity to have meaningful and deliberate conversations that lead to greater involvement. This includes: Email databases Website analytics CRM systems Online giving platforms. Utilize website analytics to inform content creation. Building a personalization strategy: crawl, walk, run. How will you measure success?

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Personal Test Demographics Analytics 101

Eric Jacobsen Blog

OCTOBER 26, 2023

is a private, employee-owned analytics and advisory company based in Washington, D.C. Founded by George Gallup as the American Institute of Public Opinion in 1935, the organization delivers analytics and advice to help leaders and organizations solve their most pressing problems. Gallup, Inc.

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 23, 2011

She set up a private Facebook Group to facilitate our support for the campaign. A few weeks ago, she reported back to the group some of the results of our work with some insights based on Google Analytics charts. Shonali kindly agreed to an interview to share this story more broadly. Analytics really do tell stories!

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Tech Soup

OCTOBER 31, 2011

These questions and more were answered in a recent Twitter conversation on data and analytics. However, as Katanick observed during the tweet chat, “analytics matter to nonprofits because they provide a tangible way to demonstrate that an organization is delivering on its mission and goals.”

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sgEngage

MARCH 19, 2024

In a culture that supports innovation, everyone feels encouraged and confident to brainstorm, introduce new ideas, ask questions, and start conversations in order to identify opportunities for enhanced impact. The post 8 Steps for Creating a Nonprofit Innovation Culture first appeared on The ENGAGE Blog. Are you based in Canada?

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 14, 2009

Over two years ago, I made a screencast about Web Analytics for Nonprofits that covered the basics of using google analytics, web metrics, and some nonprofit case studies featuring Laura White and the Idealist. That's just about when I discovered Avinash Kaushik's blog, Occam's Razor and his first book on Web analytics.

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M+R

DECEMBER 13, 2022

But for nonprofit fundraisers like me, it’s a day for the time-honored traditions of repeatedly refreshing Google Analytics, double-checking that all of the 12/31 emails launched, and applying final optimizations to make sure our fundraising ads shine. For ads tracking and more, we highly recommend Google Analytics.

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sgEngage

AUGUST 23, 2023

Assess website analytics. Review your site’s metrics such as time spent on each page, call to action (CTA) click-through rate, bounce rate, and conversion rates for pages such as your donation form or new patient registration page. This blog has been updated from its original September 2022 version.

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Websites Organization Tips Map 82

Candid

JANUARY 24, 2023

The results: evaluating the success of our social media video experiment We ran this experiment from September 26 to December 9, 2022, and collected analytics to evaluate its success on December 12, 2022. Some of our top videos were just authentic conversations on topics that we knew would be valuable for our audiences.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 17, 2020

Allison Fine and I originally published this blog post on the Candid Blog here. For instance, NeonMoves, a mobile application, is designed to help fundraisers spend less time trying to figure out whom to contact and more time in conversation with donors. AI can increase online donor conversion and retention rates.

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Byte Technology

APRIL 20, 2017

And all this wonderful information is provided to the site owner or administrator in the form of visual analytics that makes it easy to digest and, ultimately, leverage the knowledge gained. The conversion map has a great filtering capability, and the program allows you to tag individual users to track how they behave on repeated visits.

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Candid

JANUARY 5, 2023

If you’ve been waiting for an invitation to the data conversation, this is it. In this 40-minute conversation, you’ll find an overview of the current data ecosystem and hear from the leaders of Candid, Impala, the Philanthropy Data Commons, and GivingTuesday, as they describe their efforts and initiatives.

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Forum One

FEBRUARY 7, 2023

If you haven’t already started using Google Analytics 4 (GA4), there’s no time like the present. We’ve said it before and said it again —there’s no reason to delay the switch from Universal Analytics (UA), the tool 99% of our partners use as default. What is Google Analytics 4? Did they watch a video, or read a blog post?

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FAQ Organization Analytics Google 58

Qgiv

JULY 28, 2021

If you’re tracking website interactions with Google Analytics, you can see how many of your users used a mobile device to view your website during the duration of your social campaign. Divide the number of unique visitors by your online donations to determine your conversion rate. Is my donation page effective for mobile users?

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