Top Nonprofits

MARCH 12, 2021

In this year’s spring fundraising campaigns, expect to see organizations: Emphasizing mobile giving. A rising trend in direct mail campaigns is including your text-to-give number and keyword in your letters, which is an effective way to integrate your digital and physical channels. Appealing to younger donors. Predicting outcomes.

Trend 98

Trend Campaign Fundraising Mobile 98

Bloomerang

AUGUST 16, 2021

If you have no idea what a good or poor donor retention rate is, it’s difficult to measure your own performance. Here are some of the questions you might ask in order to understand what metrics to track: . You identify key metrics by which you’ll determine if your programs are successful. That which gets measured gets done!

Analytics 126

Analytics Strategy Fundraising Benchmark 126

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 25, 2013

Note from Beth: As part of my work this year as Visiting Scholar at the David and Lucile Packard Foundation, I’m running several peer learning groups based on the ideas in “ Measuring the Networked Nonprofit ” and Crawl, Walk, Run, Fly Maturity of Practice model. Because what gets measured gets better.

Measure 99

Measure Track Model Seattle 99

Pamela Grow

OCTOBER 30, 2023

Before you begin any project involving data analysis, start by clearly outlining your goal so you know which metrics to analyze. Under this framework, your nonprofit would create goals that are specific, measurable, achievable, relevant, and time-bound. First, we’ll cover how to determine your goals for your monthly giving program.

Analytics 52

Analytics Data Giving Metrics 52

Amy Sample Ward

MAY 18, 2011

. —– Whether it’s political or personal, global or local, funded or a grassroots effort, organizations and communities are campaigning for change in many ways, all of the time. Start with Metrics. What do you measure every day, week, month, year? But, it doesn’t have to be that way! Revisit your Story.

Campaign 114

Campaign Design Impact Metrics 114

Beth's Blog: How Nonprofits Can Use Social Media

JULY 5, 2012

The Valid Metrics Framework, Updated to Include Social Media. Five Steps You Can Take Now to Apply the New Measurement Standards In Your Organization. Everything You Need to Know about the Dublin Summit and the New Measurement Standards. But where to start? Well Katie calls that HITS = How Idiots Track Success.

Measure 96

Measure Social Media Media Social 96

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2011

Part of my work as Visiting Scholar at the David and Lucile Packard Foundation is facilitating several peer learning groups on social media measurement. The intent is to help grantees improve their social media practice through measurement and learning. What social media measurement pilot can best help move your practice forward?

Measure 98

Measure Social Media Media Social 98

Candid

JUNE 28, 2022

Donor retention is the measurement of how many donors continue giving to your nonprofit year after year. You can calculate this metric for your organization by dividing the number of donors who gave again this year by the total number of donors who gave last year. . Sharing your fundraising results.

Donor 103

Donor Retention Rate Database 103

Care2

OCTOBER 15, 2013

That’s why you need to change the way you measure social media and declare a war on vanity metrics. Last week during the Salsa Conference, I was asked this very question, why is social media data important - by Adrianne Burke, of Salsa Labs, during our panel Measuring Your Social Media. Why is Social Media Data Important?

Metrics 77

Metrics Social Media Media Social 77

NTEN

APRIL 16, 2009

Email marketing is the foundation for most nonprofits' education, advocacy, volunteering, and fundraising efforts online. Let's take a quick tour of the most important metrics, and take the first step to improving your email campaign performance through evaluation and optimization. Offensive Email Metrics.

Metrics 53

Metrics email Campaign Rate 53

DNL OmniMedia

MAY 25, 2022

Data Analytics for Nonprofits: 13 Key Nonprofit Metrics. We offer a number of analytics-related services including web analysis, strategic planning, digital measurement and testing, and data reporting and visualizations, so we can certainly assist your team. Budgeting and forecasting for future campaigns. Web Analytics.

Analytics 52

Analytics Org Adwords Metrics 52

Care2

NOVEMBER 30, 2012

If you have not read Beth Kanter and KD Paine's awesome new book Measuring the Networked Nonprofit , then you must check out Care2's webinar on December 4th at 2PM ET led by Beth, Ashley Boyd of MomsRising, and Ryann Miller of Care2. The 7 steps of measurement. What you'll learn: How to lead with a networked mindset.

Measure 65

Measure Network Empowerment United States 65

Care2

MAY 18, 2011

Whether it's political or personal, global or local, funded or a grassroots effort, organizations and communities are campaigning for change in many ways, all of the time. Start with Metrics. When building a campaign and exploring your options for the structure, actions and engagement pieces, look first at your organizational metrics.

Campaign 73

Campaign Design Impact Metrics 73

Pamela Grow

MAY 2, 2024

Double the Donation’s guide to nonprofit capacity building emphasizes the importance of a comprehensive, up-to-date strategic plan with clearly defined goals and metrics in guiding your organization’s expansion. Plan for a long-term project, such as a capital campaign. Should My Nonprofit Use Cash Accounting or Accrual Accounting?

Method 59

Method Pledge Nonprofit Track 59

Connection Cafe

OCTOBER 28, 2014

Great news here but nothing particularly revelatory as most of us would have predicted strong growth for online fundraising in general and continued success of sustained giving campaigns. But the question those metrics beg is how the increase in volume is impacting email performance. The total number of email recipients was up 72%.

Benchmark 55

Benchmark Metrics Report Online 55

NTEN

JANUARY 25, 2022

The membership committee was restarted in 2021 to discuss topics ranging from our website redesign to NTC member options to ways to activate the community around our beliefs and advocacy campaigns. 2022 focus. 2021 review highlights.

Community 88

Community NTC Sponsor NTEN 88

NTEN

JUNE 22, 2010

Since the release of the 2010 eNonprofit Benchmarks Study , we know many of you have been hard at work looking at how your programs measure up against industry benchmarks. how you collect and calculate your data in the first place — since the most important metrics for your organization are, of course, YOUR metrics.

Metrics 55

Metrics Benchmark Rate Newsletter 55

The NonProfit Times

MAY 23, 2024

An aggressive email campaign was the foundation. Updates three years ago to Apple’s data privacy policies allowing users to limit tracking of email open rates have further complicated efforts to measure audience engagement. Fundraisers have other metrics available. Any number of variables can influence these metrics.

Test 52

Test email Spam United States 52

Connection Cafe

JUNE 25, 2010

Measuring the return on investment for any organizational effort is a standard of doing business. In a rapidly changing media landscape it can be overwhelming for organizations to know how to properly measure the various types of impact being made, especially when it comes to social media efforts. Author: Jordan Viator.

ROI 51

ROI Social Media Measure Metrics 51

Beth's Blog: How Nonprofits Can Use Social Media

JULY 26, 2011

They are integrating social media tactics to their online advocacy tool box with this Twitter tool. At minimum, this application lets people air their concerns to legislators and policy makers easily through Twitter and can amplify more traditional tactics such as email campaigns and signing online/offline petitions.

Twitter 95

Twitter Google Facebook Broadcast 95

Saleforce Nonprofit

AUGUST 3, 2021

Continuous Campaigns. Because the needs were greater than usual and setting up a campaign in Philanthropy Cloud takes less than a day, companies that historically ran only one campaign a year ran several in 2020. One customer ran eight campaigns in 2020. Measure Progress, and Keep Yourself Accountable.

Change 65

Change Giving Philanthropy Companies 65

Everyaction

MAY 24, 2018

Even though online revenue grew last year and the year before, every individual email metric declined. Open rates, fundraising click-through rates and page completion rates for both fundraising and advocacy all went down. Nonprofits are crafting creative digital fundraising campaigns to recruit and upgrade monthly sustainers.

Benchmark 62

Benchmark Digital Trend Report 62

Care2

JULY 17, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Need some metrics guidelines?

Social Network 74

Social Network ROI Social Media Network 74

Care2

AUGUST 31, 2015

Does data that gives you insight into your fundraising and advocacy strategy make you happy? Analytics and metrics are what should be informing your content, your strategy, and your nonprofit campaigns. They cover what your analytics should look like, and what exactly you should be measuring. If not, they should be.

Content 28

Content Effective Metrics Analytics 28

Care2

JULY 26, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Need some metrics guidelines?

Social Network 74

Social Network ROI Social Media Network 74

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 18, 2012

In my forthcoming book, “ Measuring the Networked Nonprofit ,” co-authored with KD Paine, my favorite chapter was about the sense-making process of measurement – called “Measurement and the Aha! Source: Hot Button Studio. Moment—Using your data to tell stories, make decisions, and change the world.”

Blended 136

Blended Measure Chapter Picture 136

Top Nonprofits

DECEMBER 23, 2021

Even the vaccine’s growing availability, social distancing, mask regulations, remote work, and other safety measures remain facts of life. Instead of just communicating about your fundraising campaigns, share other involvement opportunities, such as volunteer experiences and advocacy opportunities. Annual campaigns or events.

Raise 52

Raise Tips Fundraising Virtual 52

Care2

MARCH 3, 2011

Nonprofit campaigners have a gazillion tools to choose from that they can use for online outreach, social media, measuring metrics, updating their website, and much more. Do they pull the data you need to run a better campaign and engage your activists and donors? But are most of them useful to you? Are they efficient?

Tools 59

Tools Community Stats Metrics 59

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 25, 2012

I can envision apps that promote online campaigns, encourage people to interact with the organization in a certain way, encourage specific actions, track activity, and/or to raise brand awareness. Support a campaign: “David is growing a mustache for Movember”. 6. How should they think about measurement of successful strategy?

Music 114

Music Facebook Nonprofit Action 114

Care2

FEBRUARY 3, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Need some metrics guidelines?

ROI 53

ROI Social Network Social Media Advocacy 53

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 20, 2012

But collective action isn’t enough unless there is collective impact. How does one measure that? What are the transaction and transformation metrics? The first is easy – dollars raised, # of volunteers, etc. The first is easy – dollars raised, # of volunteers, etc. What is the definition of success?

National 120

National Giving Afghanistan Iraq 120

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 12, 2012

Note from Beth: Last month during one of our book talks for “ Measuring the Networked Nonprofit: Using Data to Change the World , ” at TechSoup Global, Rachel Weidinger from Upwell came up to say hello. Their team also leads attention campaigns, informed by data and inspired by online conversations.

Conservancy 112

Conservancy Measure Conversation Nonprofit 112

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 6, 2010

Jeremiah Owyang has shared his initial analysis of Pepsi's Contest, summarizing the opportunity, risks, strengths, weaknesses, metrics, and impact. Measuring Success Measuring of this investment should be dependent on a few KPIs. . Overall impact towards helping communities.

Contest 94

Contest Analysis Track Impact 94

Beth's Blog: How Nonprofits Can Use Social Media

JULY 28, 2011

As part of my work this year as Visiting Scholar at the David and Lucile Packard Foundation, I’m designing and delivering peer training sessions for grantees all around the theme of social media, learning, and measurement. They measured and learned from the first pilot which was rapid implementation. Spectragram.

Case Study 98

Case Study Social Media Studies Integration 98

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2014

But many nonprofits are not properly measuring whether their engagement efforts are worth the time and cost. Based on the her book, Measuring the Networked Nonprofit, winner of the 2013 Terry McAdam Award, Beth Kanter will share frameworks, strategies and practical tips for engaging with your network in ways that lead to measurable results.

Social Media 108

Social Media Network Media Free 108

Forum One

MAY 4, 2010

Recently, M+R Strategic Services — in collaboration with NTEN — released their own report , and also gave a presentation at the Human Rights Campaign on some of the report’s findings. They also pointed to specific testing done on their email campaigns, to determine the best copy to send to their constituents.

Benchmark 50

Benchmark Convio Trend Statistics 50

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 16, 2011

We have designed and been delivering “ Friending the Finish Line ” with the goals of having organizations create an integrated social media strategy into their overall communications plan and as a way to accelerate the progress of their children’s health care advocacy work and create a peer networked learning community.

Social Media 97

Social Media Training Train Network 97