VisionLink

JUNE 19, 2012

Tech4Good Denver hosted an excellent and extremely informative group panel who shared true and tested content strategies when designing or managing your nonprofit’s website. Survey your friends and family to see how they describe all the wonderful things your nonprofit does. Here are the key takeaways from the session: 1.

Content 205

Content Websites Strategy Adwords 205

Forum One

MAY 23, 2024

While understanding audience needs is the basis of all good strategy and user experience processes, end users often get lost or deprioritized in the design phase. And that strategic teamwork translates to efficiency on the other end, building products that audiences want to engage with because they’ve been thoroughly tested and designed.

Audience 80

Audience Design Exercise Test 80

Forum One

NOVEMBER 1, 2022

As you think about 2023, ask yourself: “is our suite of digital tools and strategies best meeting our audiences’ needs and our organization’s goals? And are we utilizing lessons from the commercial sector to ensure we have an effective omnichannel marketing strategy? The post Is Your Digital Strategy Ready for 2023?

Digital 57

Digital Strategy Student Education 57

Forum One

MAY 16, 2024

Survey your content creators and pressure-test your design system—do you have adequate styles for all your content needs? Explaining “These colors were specifically tested to work for all our audiences” encourages participation more than “This is the color palette.” Have an accessibility governance plan.

Accessibility 89

Accessibility Drupal Test Review 89

Whole Whale

JANUARY 27, 2023

Launch Polls & Surveys Start generating data by asking questions! Additionally, Quora’s pinned posts feature allows nonprofits to tailor their campaigns while further enhancing their reach by using targeted marketing & generating useful data and surveys from users.

Awareness 52

Awareness Question Ideas Strategy 52

sgEngage

JANUARY 30, 2024

In this guide, we’ll review the basics of AI fundraising tools and a few strategies for using these solutions to improve donor relationships. Your team tests the new solution with new data points to see how it responds and the accuracy of its outputs. You may be most familiar with generative AI tools like ChatGPT, Bard, and DALL-E.

Tools 89

Tools Donor Fundraising Survey 89

.orgSource

SEPTEMBER 19, 2023

Our agenda delivers strategies you can put into practice immediately, along with the creative vision leaders need to succeed in digital markets. He is also President and Managing Director of Digital Strategy for.orgSource , and my co-author of the Association 4.0 But answers aren’t enough anymore. Navigate Industry 4.0 leadership.

Sponsor 221

Sponsor Associations North America Law 221

M+R

AUGUST 14, 2023

Focused on audience and message research, M+R’s Gwen McGarry will moderate a panel featuring smart colleagues Nehal Mahmoud, Amanda Person, and Laurin Gonzalez as they share super interesting and useful findings from all kinds of usability, creative, survey, and focus group research over the last year or so! August 16: Fewer Guesses.

Audience 52

Audience Research Free Test 52

Allegiance Group

FEBRUARY 14, 2023

in 2020 , according to nonprofit organizations surveyed by the Association for Fundraising Professionals. A donor acquisition strategy is essential to every nonprofit’s sustainability because adding new donors to the file will offset donor attrition and provide a new pipeline for future major donors. in 2016 to 19.3%

Mail 52

Mail Donor Strategy Files 52

Candid

JUNE 5, 2024

For example, if your organization is focused on environmental conservation, knowing whether your volunteers have a scientific background or are community advocates can help you tailor the learning content, including more technical data for scientists and more community engagement strategies for advocates. Use digital storytelling techniques.

Design 102

Design Experiment Effective Learning 102

Pamela Grow

MARCH 7, 2024

Closeup Woman hand using Laptop pc with email icon, Email concept Creating your nonprofit’s digital strategy comes with its own set of challenges, from creating engaging campaigns to standing out in donors’ inboxes. Your real test lies in converting these opens into donations.

email 69

email Storytelling Newsletter Nonprofit 69

.orgSource

APRIL 25, 2023

According to a survey by LinkedIn, 61% of U.S. Technology offers plenty of collaboration strategies that don’t require people to be physically present. If you are having difficulty finding diversity in your talent pool, Sarah suggested testing new waters. workers are considering leaving their jobs in 2023.

Application 221

Application Statistics Culture Job 221

Nonprofit Tech for Good

MAY 8, 2019

For more insights on branding, messaging, strategy, print and web design, sign up to receive Bureau for Good’s once-monthly articles here. Successful nonprofits respond to significant change by reevaluating their strategy—and that includes their online strategy. Do you use analytics, surveys, testing, interviews?

Online 242

Online Hunger Metrics Drupal 242

Whole Whale

MARCH 15, 2023

Are there different types of email marketing that I can add to my strategy?” Planning and sending out a routine retention email to gather feedback or to win back subscribers’ engagement benefits an organization’s overall email strategy. Please take a few minutes to complete our short survey. What is email marketing?

email 75

email Difference Marketing Retention 75

M+R

AUGUST 7, 2023

REGISTER NOW Wednesday, August 16 at 1pm ET August 29: The Top Three Strategies You Probably Aren’t Doing (But Should Consider) Before EOY This year’s Benchmarks survey confirmed an overall drop in digital end-of-year fundraising last year, especially in some sectors. What’s working in sub lines right now? You guess the winner.

Test 52

Test Broadcast Influence Fun 52

Eric Jacobsen Blog

MARCH 12, 2024

If you are ready to embrace change as a central element of your growth strategy, this book is for you.” Reset : Resetting your strategy when the situation changes. Thrive : Employing an adaptable strategy through evolving market conditions. “Most books aren’t honest enough about how hard it is to reset ,” adds Homkes.

Latvia 90

Latvia Companies North America San Francisco 90

DNL OmniMedia

MAY 25, 2022

That includes web development, technical strategy, fundraising, and CRM and data management— each of which depends on a strong understanding of an organization’s audience to be successful. When you understand what motivates your audience, you can handcraft engagement strategies that appeal to their unique interests.

Research 52

Research Marketing Survey Nonprofit 52

Whole Whale

SEPTEMBER 8, 2023

What if we could have a conversation about fundraising strategy with David Ogilvy, founder of Ogilvy a leading marketing/PR firm and deemed the ‘Father of Advertising’? I think there are many timeless lessons that still apply to current strategy that can be gleaned from looking backward. Lean into what works.

Lesson 59

Lesson Fundraising Digital Test 59

sgEngage

JUNE 6, 2024

If your school participates in the annual NAIS-DASL survey, you’ll have a much easier time with data entry. Campaign Step 4: Quiet Phase Your Database Goal: Start Testing! Test your reports, pledge reminders, and acknowledgment letters. Use your first major gifts to run reports and test your operations.

Database 78

Database Goal Campaign Phase 78

The Modern Nonprofit

DECEMBER 4, 2023

As we step into the new era of data consciousness, organizations face a pivotal challenge: balancing effective fundraising strategies with the stringent demands of privacy compliance. It might involve exploring new platforms, communication strategies, or fundraising tools that align with the latest privacy standards.

Support 103

Support Fundraising Awareness Data 103

sgEngage

MARCH 14, 2023

As a nonprofit fundraiser, you’ve probably asked yourself whether artificial intelligence fits into your engagement strategy. I decided to put ChatGPT to the test using a fictitious nonprofit that builds community gardens in food deserts across Appalachia. No one can advocate for your mission like you can.

Tools 74

Tools Fundraising Donor Exercise 74

sgEngage

APRIL 10, 2023

To help you get started, this article will explore four ways you can plan ahead now, including: Create a research-based fundraising strategy. Start testing your outreach plans. Keep in mind that your Giving Tuesday strategy shouldn’t only focus on the day itself. Create a research-based fundraising strategy.

Demographics 76

Demographics Retention Donor Research 76

NetWits

SEPTEMBER 5, 2012

Creating a website with your users at the center of your strategy will get their attention, keep their interest and inspire more action. Test your current site: Use online or onsite usability testing to learn what information your users look for on your website and how easy it is for them to find it. Testing Your Visual Story.

Design 247

Design Web Guide Slides 247

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 25, 2024

Highlights from Microsoft’s Nonprofit Sector Research on AI Devi kicked off by sharing a sentiment analysis from a recent survey of nonprofit leaders that fall into one of two different perceptions: comfort and concern. Below is my fully human-generated reflection. Where is your nonprofit in adoption AI?

Conversation 122

Conversation Adopt Generation Nonprofit 122

Bloomerang

AUGUST 7, 2023

And it’s why the way we’re used to categorizing gifts as small, medium, and large (or “new,” “mid-level,” and “major”) may not be the most fruitful strategy. Usually, but not always, it will be relatively small; the donor doesn’t know you very well yet and is testing the waters. Send a donor engagement survey.

Gift 70

Gift Donor Time Mail 70

Saleforce Nonprofit

JULY 22, 2021

This framing captured the impact not only of the technology tools of their partners, required by certain funders, but also of the access to information for migrants, which would be measurable on an ongoing basis through surveys. Manager, Impact Innovation Strategy. Decision-making based on performance and financial management.

Impact 120

Impact Management Organization Evaluation 120

sgEngage

MAY 27, 2021

Thanksgiving holiday each year, meaning you’ve got plenty of time to craft a successful strategy. As you make your way through this guide, keep in mind that your GivingTuesday strategy shouldn’t only focus on the day itself. You can create a research-based fundraising strategy. . You can start testing your outreach plans. .

Giving 122

Giving Retention Metrics Demographics 122

Candid

JANUARY 30, 2023

As such, part of the research process should include conducting a survey to understand how connected your audience feels to your nonprofit’s brand right now. Many nonprofit organizations see results just by adjusting or refreshing one or two visual components across all digital platforms to tighten up their current brand strategy.

Nonprofit 110

Nonprofit Audience Library Research 110

Candid

JULY 6, 2021

Hazard 1: Using automation to fill the gaps of your strategy . Technology and automation should be leveraged to improve already well-built-out strategies , not fill in the gaps in an attempt to build from the ground up. . Remember, automation supports rather than replaces your team’s efforts. Hazard 3: Failing to leverage good data .

Nonprofit 137

Nonprofit Retention Relationship Data 137

The Modern Nonprofit

APRIL 18, 2023

Break down your goals into objectives and strategies: Objectives are the specific steps or milestones needed to achieve your goals, while strategies are the methods or tactics you’ll use to accomplish your objectives. This way, you can connect with even more people and easily adjust your strategies as tastes change over time.

Guide 52

Guide Donor Fundraising Social Media 52

Saleforce Nonprofit

FEBRUARY 11, 2022

Hopefully by now, all fundraising practitioners and development leaders at impact organizations large and small have begun testing and seeing success. At Salesforce.org, we have the honor of working directly with thousands of nonprofits on their fundraising strategies, which gives us a good sense of where things are headed.

Online 103

Online Tips Fundraising Nonprofit 103

sgEngage

MAY 15, 2024

Include Stakeholder Engagement In addition to our internal discussions, CDP partnered with the Center for Effective Philanthropy (CEP) in 2022 to survey 254 of our grantee partners for our first Grantee Perception Report (GPR). It provides space for training, testing, and ensuring that employees are equipped to adapt to the new process.

Change Management 100

Change Management Disaster Change Management 100

sgEngage

FEBRUARY 8, 2024

You can ask your grantees for feedback through surveys, interviews, focus groups, or informal conversations. If your application has not changed in more than three years, it may not reflect your current goals, strategies, or priorities. You can suggest small steps and test them with your grantees and your colleagues.

Application 95

Application Leadership Grant Philanthropy 95

sgEngage

AUGUST 10, 2021

Are you freaking out about how Apple’s recent announcement regarding new privacy functionality of the upcoming iOS 15 might impact your email strategy? What is more accurate is a click or, even better, an action (survey submission, ticket purchase, gift, etc). But then I took some deep yogic breaths and thought about it. Hear me out.

Metrics 115

Metrics Open Blackbaud gMail 115

Bloomerang

JUNE 5, 2024

It’s an excellent way for both sides to test the waters without a total commitment. By implementing these advanced recruitment strategies, you’ll be able to effectively identify, engage, and onboard high-caliber individuals who bring valuable skills, perspectives, and passion to your nonprofit board. Get candidates involved early.

Director 83

Director Guide Metrics Nonprofit 83

sgEngage

OCTOBER 14, 2022

Establish your organization’s brand purpose and use it to guide the development of your marketing strategy whilst considering the most effective ways to communicate that purpose to various audiences. Developing a strategy for embedding purpose-driven communications based on audience data will likely involve a fair amount of trial and error.

Communication 76

Communication email Marketing Museum 76

Cloud 4 Good

JUNE 10, 2021

While this information might not come as a surprise, there is a clear path forward for your technology strategy as it relates to managing your constituents. Prepare your staff for the project to start and begin to establish a rollout strategy that incorporates training and testing. Early 2022 – Final Testing and Data Load.

Life 64

Life Test Nonprofit Data 64