Nonprofit Tech for Good

JULY 13, 2020

The current social media environment has caused non-profit marketers to re-evaluate their content aware of the acute conversations being had on every channel, at a global level. Video collaboration with Sony artists Marc Scibilia and voice over by Water.org co-founder Matt Damon.

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Nonprofit Tech for Good

FEBRUARY 28, 2021

They can make a huge impact as they provide significant support across areas including grantmaking, employee engagement and cause marketing. The organization assesses potential posts to determine their alignment with its messaging strategy, brand voice, audience insights, historical performance, and cultural tones and considerations.

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John Kenyon

APRIL 11, 2024

An overreliance on majority culture data means other voices get diminished. Or a grantee plans to use an AI for generating marketing copy. The marketing copy generator could simply overlook authentic representation of minority audiences and voices in its outputs. Have frank internal conversations about priorities.

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Nonprofit Tech for Good

DECEMBER 5, 2010

Organization: Women for Women International. Following that, Women for Women International moved on WordPress, Facebook, YouTube and Twitter throughout 2008-2010. Because Women for Women International has an engaged and vocal online supporter base, I am lucky that my time investment usually pays off.

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.orgSource

FEBRUARY 5, 2024

It is the product of ongoing research to prepare our clients for success in digital markets. Joanna Pineda, founder, CEO, and Chief Troublemaker at Matrix Group International, Inc. Tracy King, CEO and Chief Learning Strategist at InspirED, always has eyes on the market. Giving employees voice and recognition are a high priority.

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The MatrixFiles

MAY 1, 2024

For a change, Leah Monica, Director of Marketing at Matrix Group, interviewed me about my personal journey and the journey of Matrix Group. If we don’t hear joy in a client’s voice, our job is not done. The post Celebrating 25 Years of Innovation and Impact: Reflecting on Our Journey appeared first on Matrix Group International.

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Whole Whale

APRIL 10, 2023

The Nonprofit Ready Podcast The Nonprofit Ready Podcast by The Nonprofit Ready Podcast by Cornerstone OnDemand Foundation on iTunes Through the Noise Through the Noise by TTN on iTunes Tiny Spark We investigate philanthropy, nonprofits and international aid.

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.orgSource

NOVEMBER 7, 2023

Senders lose track of what they casually launched into cyberspace, and recipients struggle with the distracting chatter of too many digital voices. We were in the office full-time pre-COVID, so we had a strong internal culture. Adaptability is a hallmark of digital markets. Some of our employees have over 30-years tenure.

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The Modern Nonprofit

MAY 25, 2021

It encompasses identity, language, consistency, and voice—much like a personality that provides cohesion for your organization. If it’s done well, your brand guide will have a lifespan of many years and will provide the necessary framework for your marketing and fundraising strategies. That’s a pretty important list!

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Forum One

MARCH 12, 2024

While the increased productivity you can achieve with generative AI may be measured in return on investment (ROI), the larger impact is seen in the day-to-day lives of marketers and content creators who can focus on activities that deepen campaign engagement. Of course, what AI generates is never perfect right out of the gate.

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Achieve

MARCH 1, 2024

While your audience probably receives marketing materials and updates from your organization, these communications aren’t always the most effective at fostering close relationships. Drink lots of water beforehand and during the recording session to ensure you’re hydrated and your voice stays strong. Multichannel marketing.

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ASU Lodestar Center

SEPTEMBER 3, 2014

Nonprofit Leadership Alliance ASU Lodestar Center The origin of the word “intern” goes back to the Latin and French meaning: to restrict or confine within prescribed limits, as prisoners of war, enemy aliens, or combat troops who take refuge in a neutral country. Negative experiences will poison the pool of potential interns.

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ASU Lodestar Center

AUGUST 24, 2022

Embrace diversity internally and externally. Leaders must explore internal and external shifts required to diversify an organization based on community needs. Direct marketing and communication toward younger audiences. An AmeriCorps alum and recent inductee of the Nu Lambda Mu International Honor Society , Ms.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 23, 2013

But if you want to get even deeper insights, do an in-depth review of a similar nonprofit’s practice – whether it be broad – such as digital marketing techniques or narrow such as analyzing specific techniques as part of a content strategy. Social proof is particularly powerful when famous people are setting the example.

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Qgiv

MARCH 8, 2022

Happy International Women’s Day! International Women’s Day is a global holiday to commemorate the achievements of women, and today we’re here to celebrate the amazing achievements of women in tech. Meet Jessica Cronk, Vice President of Marketing . Jess: Your voice matters.

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Amy Sample Ward

MAY 17, 2011

International organizations once again stood out for their low newsletter click-through rates. Try switching that out with “Your Name, Your Organization&# or try associating certain staff names with certain kids of content so members can start identifying voices in association with your emails.

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Candid

JULY 18, 2023

Whether these megadonors are on your radar, their voices are shaping broader conversations in the philanthropic sector about what and who gets funded, as well as how that funding materializes. However, their philanthropic gestures are executed with millions, if not billions, of dollars that move global markets and spur governments to action.

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Nonprofit Tech for Good

MAY 8, 2020

She is also the Founder and CEO of Liz Ngonzi Transforms , a boutique international consulting firm that provides consulting, executive coaching, and training services that enable social sector leaders and entrepreneurs to increase their impact and reach their potential.

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Allegiance Group

SEPTEMBER 16, 2022

One of the most common mistakes I see when organizations write their own direct mail or email appeals is that they use Marketing Language rather than Fundraising Language. While the marketing and fundraising teams should work together towards a common goal, there are key differences in the language, voice, and content of their writing.

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Media Cause

OCTOBER 18, 2021

Branding is at the heart of all forms of marketing. They often include things like mission and vision, the voice your brand uses, rules about your logos, color codes, and imagery examples. At Media Cause, asking for brand guidelines is one of the first steps as we set out to help organizations with their marketing effort.

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The Modern Nonprofit

JANUARY 2, 2024

Adding Credibility Authentic testimonials lend credibility to your nonprofit, as they are seen as genuine endorsements over traditional marketing messages. Develop longer versions for your website and annual reports, and shorter snippets for social media posts or marketing flyers.

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Saleforce Nonprofit

APRIL 7, 2021

Panel participants for our international audience include: Hanna Thomas, Principal Consultant, Align. Jennifer Morgan, Executive Director, Greenpeace International. Trovon Williams, Senior Vice President of Marketing and Communications, NAACP. “I’m Jon Townsend, Chief Information Officer, National Trust.

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sgEngage

MAY 30, 2023

Community engagement, a vital component of both collective and civic leadership, involves community members in decision-making and development initiatives, ensuring their voices are heard and respected, and fostering collaboration and collective action within communities.

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Media Cause

OCTOBER 3, 2022

Without proper “education,” landing an interview let alone a job working in digital marketing was a pipedream—I found myself stuck, making minimum wage, wearing a well-known green apron simply for the health benefits. Team members continually encouraged us in the fellowship program to use our voices and provide our perspectives.

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Media Cause

MARCH 24, 2021

As a marketing agency that partners with organizations working on the frontlines of advocacy and social justice movements, we are committed to practicing what we preach by owning our own piece of the larger fight for gender pay equity. Our internal commitments to gender pay equity focus on two core areas: 1.

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Saleforce Nonprofit

AUGUST 20, 2021

An organization, company, or other entity can have all of the diversity numbers in the world, but until everyone feels included and that there is a place and voice for them, it is all for naught. Intentional Marketing . So, our work is called IED for inclusion, equity, and diversity.

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Achieve

JANUARY 18, 2023

to optimize your marketing approach. To build your remote audience, leverage the following marketing channels: . these helpful marketing materials can engage prospective supporters in your local community or be taken online to maximize attendance. Dominique is the Marketing Manager at CharityBids. Live-streaming tools.

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Forum One

JANUARY 19, 2023

This global ecosystem serves as the digital brand and voice of your organization, as well as the main source of knowledge about the programs and issues you work on, and the audience you are reaching. Planning and managing your entire digital ecosystem is critical to furthering your mission and accomplishing your organizational goals.

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Forum One

NOVEMBER 21, 2022

That internal focus has been intentional and deliberate. Through an internal compensation review, as well an external one to benchmark against market rates, we are actively evaluating our current salary structures to ensure that they are equitable across the organization. At the organization level we’re focused on our team.

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Connection Cafe

DECEMBER 13, 2013

Christina has presented across the country about topics including social media, multichannel marketing, and website management, most recently at Blackbaud’s Conference for Nonprofits. . Content’s role in nonprofit marketing grows by the hour. Her primary interests include website production and social media.

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Media Cause

FEBRUARY 12, 2024

Whether you’re a seasoned marketer or a digital novice, SSEO (social search engine optimization) holds the keys to a more visible and influential online presence for your nonprofit. According to Google’s internal data in 2022, around 40% of Gen Z prefers using TikTok and Instagram for search over Google.

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Media Cause

JANUARY 20, 2023

Develop your brand voice. Before you get started in building a content strategy, you should first ensure you know your brand voice. A brand voice is your reference point for how your organization speaks to various audiences, both internally and externally. We’ll help guide you along the process in this blog post.

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Connection Cafe

JULY 10, 2014

In the Nonprofit Content Marketing Benchmarks, Tools and Trends Report of 2014, nonprofit marketing and communications professionals who rank themselves as “Most Effective” at content marketing have a written content strategy. The digital marketing landscape is intimidating at best, and paralyzing at worst.

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Amy Sample Ward

MAY 16, 2011

" Nonprofit Uses QR Code, Quora to Make Cause Marketing More Transparent | Cause marketing for nonprofits – Here is a really interesting case study where an organization is using both a QR code and the answer platform Quora to engage and inform supporters. "This We hope you will join us."

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Media Cause

JUNE 22, 2021

Over the last year, we’ve seen this perfect pairing pay high dividends in our work with Pathfinder International, a 501(c)(3) non-profit that focuses on global reproductive health. In the world of digital marketing, action begets action, making recent activists excellent prospects for a potential donation. Yes, those people are us).

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Eric Jacobsen Blog

OCTOBER 12, 2014

Debbie Laskey has 15 years of marketing experience and an MBA Degree. She developed her marketing expertise while working in the high-tech industry, the Consumer Marketing Department at Disneyland Paris in France, the non-profit arena, and the insurance industry. Second, there is the "what''s the voice" mistake.

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NTEN

DECEMBER 11, 2013

Prior to joining NTEN in 2013, I worked in the human rights field with Social Accountability International (SAI). Plus, check out the new NTEN Voices section for tips and tools from our team and community! Every nonprofit aims to have impact, but few have the systems in place to calculate little more than outputs. Get started!

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