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3 Strategies To Elevate Your Association’s Impact in the New Year

Association Analytics

Consider how you plan on using the info you’re asking for and how to collect that info in a way that’s consistent so that the data will be usable. Get more serious and practical about AI Much of the work around AI these days is what we’d refer to as ad hoc. Examples of this kind of data would be your members’ cell phone numbers.

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Five Best Practices in Nonprofit Crowdfunding

Beth's Blog: How Nonprofits Can Use Social Media

As crowdfunding practices mature and become an valuable part of the nonprofit fundraising toolkit, there is a need to set standards and expectations. Five Best Practices in Nonprofit Crowdfunding by Robert Wu. Jot down their contact info (Twitter handle and email address). Additional Best Practices.

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How to Use UTMs to Leverage Donor Acquisition for Your Nonprofit

Nonprofit Tech for Good

The folks at Reforge say ‘attribution is the practice of understanding how you assign credit to marketing initiatives’. Are your conversion rates different for different audiences? Measure the success of your upgrade asks – do donors who come from your species extinction petition go on to be regular donors at a higher rate?

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Nonprofit Email: The Rules of Engagement

Pamela Grow

According to the Nonprofit Email Engagement Benchmark Study by M+R , the average email open rate for nonprofits is around 25%, while the click-through rate hovers at 2.5%. And while those numbers might seem modest, when you compare them to social media engagement rates, they become truly impressive. Steer clear of info@ABC.org.

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Raise More By Avoiding “One Size Fits All” Email Appeals

NetWits

Delivering relevant content to your audiences, though, can significantly increase email click-through rates. *. Examples and practical tips to live by. 3) A university found their newsletter open rates increased by 7-12% when they personalized the first story within a newsletter to different audiences.

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Developing staff technology skills in your nonprofit

NTEN

Here are three tools I created or co-authored that can help you match skills to roles: Nonprofit Data & Tech Skill-Building Checklist — a worksheet that provides an inventory of technology and data-related skills and a way to rate your skills or those of a team member or job candidate.

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10 Facebook Best Practices for Nonprofits

Nonprofit Tech for Good

This is the sixth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Related Webinar: Social Media Best Practices for Nonprofits. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts.

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