Remove about
article thumbnail

Colleges & Universities Choose Salesforce to Accelerate Advancement ROI

Saleforce Nonprofit

Innovative colleges and universities, including USC , Stanford, Purdue, Rutgers, Michigan State, UPenn, and Notre Dame have recently implemented the Salesforce platform to help modernize their fundraising, personalize engagement, and conduct AI-powered research and reporting to inform strategy and measure ROI. About the Author.

article thumbnail

To Get Close to Members, Follow MarTech Trends

.orgSource

Whether I’m writing about marketing, strategy, or technology, one idea always surfaces. Harvard Business Review Analytic Services recently released a report that illustrates the gap between knowing and doing. Harvard Business Review Analytic Services recently released a report that illustrates the gap between knowing and doing.

Trend 221
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Build a Marketing Dream Team—Welcome AI

.orgSource

Jane and Amy shared insights about the opportunities and challenges of integrating AI into marketing programs. There’s a lot of news right now about people using AI to achieve better results. Customer surveys can give you valuable insights into your customers’ thoughts and feelings about your company. Social media.

Team 221
article thumbnail

4 Ways a CRM Improves Your Nonprofit’s ROI And Pleases Your Board

TechImpact

Can your nonprofit even measure its return on investments (ROI)? Putting together an ROI report can be time consuming, but can also lead to great data and help you find ways to trim costs without shirking quality.

ROI 206
article thumbnail

Using Data to Achieve Fundraising Success

Greater Giving

Donors are being more picky about what they’re attending and why , which makes their experience at your event even more important. It provides what donors find exciting about your event, keeping them engaged in fundraising throughout the night. Pull Previous Years’ Reports TIP: Talk to your auctioneer ! What about donor surveys?

Data 52
article thumbnail

Why your association needs to adopt a data governance policy

Nimble AMS

While data analytics might be communicated as a high priority, the surveyed association professionals report their confidence in the state of their member data remains weak. Having well-governed analytics also helps elevate companywide strategy and maximize ROI. Learn more about the importance of data governance at your association.

Policy 117
article thumbnail

How to Run Facebook Fundraising Ads: 5 Simple Steps

Nonprofit Tech for Good

The key, though, is doing it in a way that delivers maximum ROI. This is absolutely critical because it allows you to set up the right kind of ad campaign, and it also lets Facebook report back on key metrics about your ads, including how many people are giving, and how much. Return on Ad Spend (ROAS) measures ROI.

Facebook 235