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Drones, Robots, and Farmers—Prepare Your Association to Meet Fast-Moving Technology Trends

.orgSource

To make a point about technology and its impact on the future of work, Hugh Lee, Co-Founder of Fusion Productions, told me this story: “Several years ago, we invited some young presenters who were developing cutting edge farming technology to digitalNow. Most were CEOs leading companies that provide products and services to associations.

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Thought Leaders Blaze Trails of Discovery and Engagement

.orgSource

The YouTubers who manage those channels know how to tell a story and they are experts in their field. He defined it as “those people who possess a distinctively original idea, a unique point of view, or an unprecedented insight into their industry.” Hardy captures what most marketers are striving to accomplish today.

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Fundraising Success Stories | Examples & Tips to Learn From

Bloomerang

We love hearing about nonprofits’ successful fundraising strategies in action, and sharing these stories allows nonprofits to learn from each other. One of the best ways to become a fundraising success story is to leverage the data in your nonprofit donor database to better reach and personalize donor outreach.

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Disruption Sunny Side Up 

.orgSource

They are irreverent and have a vision of where the company and the industry needs to go that is hard for other people to hear. Step Forward to the Truth The association industry still leans toward the status quo. Being caught in the web of obstructionism inside of an industry can be very intimidating. It takes courage.

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Success Stories From 10 Successful Entrepreneurs From Around The World

Eric Jacobsen Blog

Read the informative and inspirational, The Entrepreneur’s Faces , to follow the intriguing stories of 10 real entrepreneurs from around the world as they reveal their personal entrepreneurial journeys – overcoming pain and setbacks, all the while demonstrating tremendous vision, imagine and drive. Platform builder.

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Resilience Rides the Waves of Disruption

.orgSource

Kevin Hostutler, President, CEO and Co-Founder of ACGI Software, told me this story about how disruption pointed him in an important new direction early in his career. “In Microsoft revolutionized the software industry, and I was laid off. Read more of Kevin’s story in our Book “ Association 4.0:

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Experiential Marketing Through Virtual Events

AccelEvents

An experiential event focuses on the attendee and is part of an experiential marketing campaign. Experiential marketing can be powerful as it puts the viewer into the experience of the messaging or the brand that created it. Some of the most powerful event marketing campaigns have stemmed from experiential promotion.

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