Amy Sample Ward

APRIL 7, 2011

What were successful techniques or elements of SXSWcares? What you will change the next time? Second, we would focus on taking the campaign to off-line events as much as possible to facilitate meaningful connections between the online and offline world. The original goal was to raise $10,000 within 5-days.

Raise 176

Raise Japan Interview Disaster 176

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 9, 2011

Identify Specific Network Weaving Techniques To Integrate. June Holley, an expert in networks and facilitating a community of practice of network weavers , defines some of these techniques below. You need to let them know why you are making the introduction and these can be done both online and offline. Visualize Your Network.

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Integration Network Work Linkedin 96

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 9, 2012

Our increasing connectedness should be celebrated as an effective method of achieving change, not as the change itself. As activists, professionals in social good, and as storytellers, we have to move beyond engaging the community to really parsing out what is the right change and the effective path to the solution.

Network 119

Network Children Offline Storytelling 119

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 14, 2009

He is using a tool called " Twibbon " that makes it easy for people to change their avatar to incorporate a visual for a particular cause. Two years later, changing your Twitter icon in support of a cause (even though some call this " slacktivism "), is a techniques being used. What do you think?

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Profile Twitter Avatar Iran 92

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 29, 2013

3 Ways to Use Social Media in Your Next Campaign by Amy Sample Ward, Author of Social Change Anytime Everywhere and Membership Director at NTEN. Your Donors Don’t Live Only Online or Only Offline, So Why Do Your Communications? The Science of Email by Steve MacLaughlin , Director of Ideas Labs at Blackbaud. Happy Friday!

Content 120

Content Marketing Free Fundraising 120

Everyaction

MAY 24, 2018

As nonprofits are using multiple channels to reach their supporters, they also need to be able to track engagement across these online and offline channels. Combining both content marketing techniques and digital advertising tools has delivered value to nonprofits. Mobile grew another nine percent in terms of overall digital share.

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Benchmark Digital Trend Report 62

Care2

FEBRUARY 20, 2013

The growth of social media and the rapid adoption of internet-enabled mobile devices have changed the way Americans engage in the political process. With the right tools and techniques, social media can play a critical role in your campaign. Social Change Anytime Everywhere Book Launch Party, Thursday, February 21st.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 20, 2012

Consistently changing technology landscape. Oh, and those who implement multi-channel fundraising strategies that take online donors to offline channels see up to 3X better fundraising results. If you don’t learn new techniques, try new things and evolve your fundraising skills you’re going to, to put it bluntly, die (i.e.

Challenge 115

Challenge Strategy Fundraising Channel 115

Connection Cafe

MARCH 4, 2019

Let me also suggest that we need to stop placing a wall between offline and online giving strategies and tactics. And donors that are 55-years and older have the highest retention rates for both online and offline giving. This online versus offline wall is mostly in our own heads. of total sales. It’s in our org charts.

Online 36

Online Giving Offline United States 36

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 2, 2015

This year I took off a full two weeks during the holiday, spending time with family on the Big Island on a coffee farm and mostly offline. It also helps participants take risks in trying new techniques because they have the support of their peers. But, it isn’t just about learning new techniques.

Instructional Design 50

Instructional Design Facilitation San Antonio North Carolina 50

Beth's Blog: How Nonprofits Can Use Social Media

MAY 20, 2010

2: Use listening techniques to develop a deep understanding of the audience. I cover a couple techniques and tools using participants as an example to illustrate that keywords are king. Also, the way people are consuming content is changing because of social media. Example: Red Cross. I give some very specific tips here.

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Social Media Media Social San Jose 115

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 24, 2012

My first ladder of engagement was developed for the America’s Giving Challenge contest that I won in 2008 - it was a framework that used the “community manager” or “network weaver” as the human face to connect with people and bring them to the next level of involvement.

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Measure NTEN Social Media Metrics 98

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2012

Yesterday, I spent most of the day offline at the Wisdom 2.0 Dr. Dan Siegel , a brain researcher, gave a riveting talk about interpersonal neurobiology – and what goes on in our brains and how it impacts our offline researches when we spend too much time connecting online. Twitter Photo by Jennifer Barr @rjenbarr.

Brain 104

Brain Mind Offline South Africa 104

Everyaction

APRIL 30, 2018

Other online features that make it easier for alumni to stay connected include self-service portals where they can update changes in their contact information and peer-to-peer fundraising capability which allows your most engaged alumni to act as ambassadors to their peers. Data-driven direct marketing campaigns.

University 40

University Practice Tech Mail 40

Everyaction

APRIL 30, 2018

Other online features that make it easier for alumni to stay connected include self-service portals where they can update changes in their contact information and peer-to-peer fundraising capability which allows your most engaged alumni to act as ambassadors to their peers. Data-driven direct marketing campaigns.

University 40

University Practice Tech Mail 40

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 3, 2015

That was the call for blog posts. I received a rich selection covering this topic – from changing mindsets, new tool sets, and lots of tips on how to manage your social media, email, and work flow. Another excellent variation of the Pomoro Technique. Here’s a summary. Personal Productivity Mindsets.

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Product Personal Tips Nonprofit 50

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 4, 2016

These include a review of the year’s accomplishments and focus setting: Peter Bregman’s theme for the year , and Chris Brogan’s “ My Three Words .” This year, I’m adding a technique from Gretchen Rubin, author of the Happiness Project to establish and track good habits on a monthly basis.

Iowa 50

Iowa Facilitation Teach San Antonio 50

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 13, 2012

And, those who wanted to make money would head to Wall Street. That’s changed. The social business sector has shared metrics and understanding of being data-informed. That changes the conversation for nonprofits. That changes the conversation for nonprofits. They want to combine both.

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Skills Reflection Management Aggregator 96

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 9, 2009

I don't get an opportunity to do this workshop with a large group, so this was fabulous learning experience to work out some techniques to make it scale. It makes me wonder about the various techniques for getting people to shift attention from small group to large group. Ant Trails As Learning Opportunities. Photo by Nelson Layag.

Social Media 87

Social Media Game Media Social 87

Beth's Blog: How Nonprofits Can Use Social Media

JULY 31, 2009

Allison Fine and I have been busy working on a book about how social media and connectedness is changing the way nonprofits are creating social change. A couple of takeaways from the interview: Leaders Lead Culture Change. With our stories, we try to figure out how to get more people engaged and change the public’s view.

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Story Platform Build Organization 90

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2010

In order to do this, they need to work with free agents, hyper-connected individuals who are passionate about social change, but don’t work within institutional walls. Our session will explore how and why this needs to change. What are the techniques and strategies that nonprofits use to find free agents? What works?

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 16, 2011

Along with Ed Walz, myself, and Liane, we spent a lot of time at the beginning mapping out program level outs and used a modified theory of change process. This prevents getting to tactical too quickly and places results in a larger context. On the Ground Engagement: What will you ask people to do offline?

Social Media 97

Social Media Training Train Network 97

Connection Cafe

SEPTEMBER 23, 2010

Last week I had the opportunity to speak with Judy Chang of PayPal and Debbie Swider of the ASPCA on “ 10 Tips to Jumpstart Your Nonprofit Social Media Plan ” with examples of some of the amazing success the ASPCA has seen through growing its social media plan. Author: Jordan Viator.

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Social Media Tips Media Social 54

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2009

Casey Foundation's " Making Connections " initiative Part of the Making Connections core approach uses (offline) social networks. You can read more in this series of five reports that looks at the definitions, research, power, practices, and insights relating the impact of social networks on family strengthening and community change.

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Network Impact Louisville Social 88

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2014

Measuring the Networked Nonprofit describes techniques for measuring engagement and networks and I’ll be presenting some of that material. grist.org’s key results are: Footprint: The reach of their activities, both online and offline. Engagement: Readers engage with their content.

Social Media 108

Social Media Network Media Free 108

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2011

grist.org’s combination of entertaining content and environmental reporting – dubbed the “The Daily Show of the environmental movement.&# They have inspired a whole new generation of environmentalists who don’t take themselves so seriously while creating on the ground change. They’re after societal change.

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Measure Policy Social Media Green 97

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 15, 2009

Many people left comments reflecting on how the landscape has changed for fundraising on social networks, including James Wu from Acumen who graciously expanded his thoughts into this guest post. Movement building is all about relationship building techniques as Beth mentioned in her reflection.

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Causes Build Demonstration Reflection 89

Beth's Blog: How Nonprofits Can Use Social Media

JULY 28, 2009

One of the approaches I've been thinking about lately is how professional learning through social media channels can be put into practice by using listening (and engaging techniques) for program development. Using social media is an enhancement to your offline professional networking and relationship building. Has it been valuable?

Social Media 63

Social Media Culture Personal Social 63

Connection Cafe

DECEMBER 8, 2020

Fundraising Techniques. Make sure you’re using the right marketing techniques to dramatically boost your donations. Any changes within your organization, like hiring a new staff member. It enables you to reach potential supporters who you never would’ve crossed paths with offline. Evoke some emotion in your readers.

Practice 33

Practice Donation Online Fundraising 33

Have Fun - Do Good

AUGUST 1, 2007

Barbara Ehrenreich (Author of Nickel and Dimed) also mentioned a community organizing book on her blog yesterday, We Make Change: Community Organizers Talk About What They Do--and Why. Use the Internet to get people to meet offline. The Dean campaign used Meetup to organize its offline meetings. community organizing

Community 40

Community Organization New Mexico Mexico 40

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 31, 2007

I especially liked this quote from Reuters Chief Executive, Tom Glocer: The technique (Live blogging) finally seems to have caught on in Davos. ll all be able to stay home, prevent climate change and just send our avatars to Switzerland. Has this view been changed by the pervasive Internet access? At this rate, we???ll

Social Media 50

Social Media Conversation Tools Switzerland 50

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 28, 2009

After some back and forth conversation, including asking for his input when they changed their fee structure, GiveWell became a supporter and user for Network for Good's services. Here's a few: People who are leaders in online conversations about our issues are not always the same as those who are leaders in the offline world.

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ROI Examples Results Social Media 91

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Where Are The Gen-Y Bloggers Who Write About Nonprofits and Social Change? Social Change Behind the Firewall. You're Never Too Old To Change the World. Donor Solicitation Techniques on Twitter. Social Fundraising: Leveraging On and Offline Connections. Effective ROI StoryTelling Techniques. Giving Good Poke.

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ROI Widget Cambodia Metrics 50

Connection Cafe

APRIL 29, 2011

I’ll start off with the basics, but then we’ll get into some advanced techniques. In the top right corner you can adjust your date range, and right below that you can change the graph to display by week or month. Additionally, you can change what data you’re graphing (or even look at 2 metrics on the same graph).

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Analytics Google Metrics Rate 54

Connection Cafe

JANUARY 5, 2011

Online advocacy doesn't work in a vacuum - it works best when it's part of a thoughtful integrated campaign that combines offline and online actions. None of these things by itself will create the tipping point moment - but when combined, they can. DON'T think that technology is the only tool in your toolbox. DO go local.

Advocacy 31

Advocacy Sample Facilitation Local 31

Beth's Blog: How Nonprofits Can Use Social Media

MAY 1, 2010

As a trainer or doing shoulder-to-shoulder coaching, I'd hear people complain about information overload, anxiety, etc and started to incorporate techniques for reducing it. . He also talked about changing his brain chemistry. I've been looking for ways to reduce techno stress. The new framing for this familiar issue is one of balance.

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Blackberry Attention Mind Google 109

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 9, 2007

If you are interested in community plumbing, here's rough diagram , although it might have changed since a few days ago. applications have changed the rules of online community. Someone on the 501 Tech Club NY list ( NTEN Affinity Group ) suggested a name change might be needed. There are two sets of social roles here.

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Summary Wiki Flickr NTC 50