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7 Totally Surprising Brain Tricks to Sell Your Cause

NTEN

Yet we spend a lot of time trying to persuade people by focusing on the 5% rational brain with statistics, rational arguments and feature lists. Yet we spend a lot of time trying to persuade people by focusing on the 5% rational brain with statistics, rational arguments and feature lists. Does your cause involve babies in any way?

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Trendy TikTok Tactics for Teams

M+R

You open TikTok to recharge your brain and treat yourself to some bite-sized videos. Here’s an example from our friends at the International Rescue Committee: CapCuts CapCut is a video editing app where users can create content using pre-made templates. Read Time: 4 minutes It’s lunchtime.

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7 “Must Do’s” When Thanking Donors To Win Their Heart and Set Up Future Gifts

Get Fully Funded

There are two parts to thanking donors: Connecting with the donor’s brain by providing a gift receipt and more importantly, touching the donor’s heart by letting them know they are heroes for giving to your organization’s cause. You make the brain connection when you give them the data they need for their records.

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8 Social Media Ideas to Inspire Donors on GivingTuesday

Neon CRM

When humans hear a story, the chemicals cortisol, dopamine, and oxytocin are released in our brains—the chemicals that form memories, keep us engaged, and deepen our relationships. Use Video People share video content two times more than any other type of content.

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Using Super-Short Videos to Reach New Audiences

Tech Soup

Super-short videos have become one of the coolest (and easiest!) Free video services like Instagram and Vine that feature short videos now attract millions of users, offering nonprofits, charities, and libraries an opportunity to connect with new audiences. Why Super-Short Videos? Fundraising videos. Really short.

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Nonprofit Storytelling: The Quick and No-Nonsense Guide

Bloomerang

It gives your audience a tangible transformation to observe through the sharing of the written word, photos, testimonials, and videos. When a good story is shared, scientific research shows our brains connect to storytelling can have on us: Stories are remembered 22x more easily than data, facts, and stats. Direct mail.

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Right Brain Business Plan e-Course and TranquiliT Earth Day Sale

Have Fun - Do Good

Those of you who are regular readers know that I've been experimenting with supporting two of my pals' work by being a part of their affiliate programs: Jenn's Right Brain Business Plan , and Kimberly's eco-fashion line, TranquiliT. Jenn is teaching her Right Brain Business Plan e-course May 17-July 9th.

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