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The science of web forms and why nonprofits need to master it

The Nerdy NonProfit

Web forms are handy ways for organizations to capture insights about users, but research shows there are science-backed principles about web form construction and how to create them for maximum effectiveness. In the nonprofit sector, web forms are also useful for donation collection purposes. Pay attention to usability.

Web 130
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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

For example, an organizational goal of increasing membership by 10 percent, could include joint objectives for membership and marketing teams related to web and social media traffic, new prospect identification, renewing lapsed memberships, and closing new ones. To inspire performance, set common goals. Be clear about accountability.

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Are You Done With Digital Transformation?

.orgSource

The willingness to see from a different perspective and the courage to innovate should also characterize your attitude to digital initiatives. I think about all the detailed chapters around web and online protocols that were probably irrelevant six months after their painstaking composition.

Digital 221
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Digital Storytelling to Access, Attract and Activate U.S. Donors

Nonprofit Tech for Good

Shifting attitudes in the U.S. The Global NGO Technology Report is a biennial research project that seeks to gain a better understanding of how non-governmental organizations (NGOs) worldwide use web and email communications, online fundraising tools, social media, mobile technology, and productivity software. Worldwide competition.

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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

For example, an organizational goal of increasing membership by 10 percent, could include joint objectives for membership and marketing teams related to web and social media traffic, new prospect identification, renewing lapsed memberships, and closing new ones. This degree of cooperation doesn’t happen overnight.

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Top 3 Trends to Fool Proof your Future Fundraisng

NetWits

3) The Shift in Donor Attitudes. If you look at the shift in fundraising over time from door-to-door to the phone, mail, email, the Web and social media sites, you will also be able to see a fundamental shift in donors’ attitudes.

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Great reads from around the web on June 23rd

Amy Sample Ward

"The research presented in this report reflects the attitudes and experiences of Giving Challenge participants, from cause champions to individual donors to nonprofit leaders. Reflections on America’s Giving Challenge - Did you follow or participate in the America's Giving Challenge from the Case Foundation?