Bloomerang

OCTOBER 4, 2021

With that in mind, the focus should be on them, not on you or your organization. . Their attention spans are short. This is why there are all sorts of readability tips you want to keep in mind, beginning with the Flesch-Kincaid Grade level test. There’s nothing else to break up the text or draw attention to important points.

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Question Donor Test Student 142

NonProfit Hub

MAY 22, 2017

We’ve all seen those horribly clickbait-y headlines , which always seem to include “You’ll Never Believe What Happens Next!!” or “What She Said To Him Will Blow Your Mind!” Instead of writing baiting headlines, try reorganizing your content to increase readability. Don’t sacrifice good content for going viral.

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Headline Content Associations Internet 44

Tech Soup

SEPTEMBER 7, 2017

These stories simply exist in our minds until we add language and share them with others. A short vignette, such as this, will grab the reviewers' attention and encourage them to learn more about the issue. Evening meals sometimes went on for hours as we continued our storytelling. Her options for clean water are limited.

Storytelling 63

Storytelling Grant Missouri West Virginia 63

Get Fully Funded

FEBRUARY 9, 2021

The challenge is grabbing your visitor’s attention. A photo accompanied by a concise story or a short video with an attention-grabbing headline should be right there to introduce your visitor to the essence of your organization’s work. Write a headline for your story that tells the visitor what your organization does.

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Websites Donor Photo Nonprofit 98

Whole Whale

SEPTEMBER 8, 2023

By translating these lessons into the nonprofit context, we can gain valuable insights into crafting campaigns that inspire participation rather than simply grab attention. This engineering insight became his headline: “At 60 miles an hour the loudest noise in a Rolls-Royce comes from the electric clock.”

Lesson 59

Lesson Fundraising Digital Test 59

See3

OCTOBER 3, 2014

As we often tell our video clients, nonprofits are ultimately competing against cat videos for their audience’s attention. By keeping your audience and their search interests in mind when uploading your video, you can increase the chances people will find it and watch. Upworthy headlines are a good source of inspiration.)

YouTube 40

YouTube Free Headline Search 40

NonProfit Hub

SEPTEMBER 18, 2015

Pay Attention to Your Subject Line and Headline. If readers open the email, the headline will make a large difference in whether they read the entire email or not. On average, 8 out of 10 people will read headline copy , but only 2 out of 10 will read the rest. Less is Definitely More.

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email Marketing Headline Ratio 28

Neon CRM

NOVEMBER 29, 2023

GivingTuesday 2023 by the Numbers Most leading headlines focus on the overall total dollars raised on GivingTuesday. With those statistics in mind, let’s take a look at what this reveals about donors. With that in mind, we can remove that from the general understanding of donor behavior for the rest of the day. Who Is Giving?

Lesson 52

Lesson North America New York Kentucky 52

Nonprofit Tech for Good

JANUARY 7, 2024

If you’re using Google Ad Grants or planning to launch your first campaign in 2024, join our Google Ad Grants International Facebook Group where you can connect with like-minded organizations, share insights, and learn from the experiences of others in the nonprofit sector. Add all 15 headlines and 4 descriptions to your ads.

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Google Grant Guide Policy 289

Get Fully Funded

OCTOBER 7, 2021

Keep in mind that advocacy campaigns are long-term efforts, and nonprofits with dedicated advocacy initiatives plan and launch new campaigns as needed to respond to upcoming and ongoing legislation. Stay up to date with current advocacy trends. Use your CRM to track relationships with supporters. Focus on volunteer retention.

Advocacy 59

Advocacy Strategy Nonprofit Volunteer 59

NonProfit Hub

DECEMBER 5, 2014

Include an eye-catching image, interesting headline, details on how this particular form of involvement helps and then the form. Note the large image with interesting artwork that first grabs your attention. The layout is easy to follow, the colors are attention-getting and the content is engaging. It’s a pretty basic design.

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Causes People Slides Online 52

NonProfit Hub

JUNE 20, 2016

Keep in mind that we don’t use the term “easy” lightly around here (hence the parentheticals in our title). Keep the purpose of your mail piece in mind that we discussed in step one. Think of it as sort of headline or teaser. Now it’s time to build a direct mail piece that has the same outcome.

Mail 34

Mail Headline Action Mind 34

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 11, 2012

Post a variety of different media types, photographs and visuals get attention, shorter status updates, and curated links. The art of writing good teaser headlines is critical to getting more interaction. If the audience is local, it is important to framing content and issues for local geographic area.

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Facebook Change Profile Impact 112

Museum 2.0

OCTOBER 9, 2013

I thought a library was one of the few sites where the urge to conserve and the desire to improve—twin poles of our political mind—were easily and naturally united. OR IF YOU HAVE A SHORTER ATTENTION SPAN. This is mostly just a really great headline. Give yourself a long afternoon and read it. Happy reading!'

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Library Museum Denver Arts 38

Nonprofit Tech for Good

NOVEMBER 7, 2020

Many of the issues they champion have taken a backseat in people’s minds this year, as our nation’s attention has been captured by one shocking event after another. There’s still time for your organization to secure important year-end gifts—if you can capture people’s attention and motivate them to support your cause.

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Channel Sierra Leone Story Digital 247

Get Fully Funded

JUNE 11, 2023

In short, you don’t have much time to catch your donor’s attention and get opened. Keep in mind that not everyone donates through the mail. 8 Keys to Writing the Perfect Fundraising Letter Your fundraising letter must quickly grab the reader’s attention, tell a story , and ask for a gift. Instead, they will skim it.

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Fundraising Guide Mail Gift 111

NTEN

JULY 28, 2010

Keep this in mind when you begin prioritizing the messages and ask(s) on your homepage. . You have a limited amount of attention from a visitor. Conclusions indicate that the upper left of a page is the highest viewed area, headlines draw the eye before pictures, and more. Visually prime locations are the same for everyone.

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Method Audience Design Question 52

Get Fully Funded

AUGUST 1, 2022

But hey, I’m sure you’ve opted out from things that just no longer captured your attention. It’s tempting to share several stories, but keep in mind that people have the attention of a goldfish (about 7 seconds) and they just won’t read a lot. Use headlines to let the reader know what to expect in each section.

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Newsletter email Create Template 124

NTEN

SEPTEMBER 23, 2010

I skim through headlines, looking for items that interest me, read the first few paragraphs of an article that catches my eye, and then decide if it's worth my time. Yes, yes, I know what I just wrote, but there's a lot of value in knowing how to use white space and paragraph breaks and subheadings to capture people's attention.

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Web NTEN Alternative Headline 70

Greater Giving

NOVEMBER 9, 2023

Showcase your mission statement as a sub-headline beneath your nonprofit’s name to grab your visitors’ attention and let them know what your organization is about right off the bat. Bring attention to the various issue areas that your nonprofit is working to solve to emphasize your nonprofit’s purpose.

Strategy 59

Strategy Nonprofit Guidelines Websites 59

Nonprofit Tech for Good

JANUARY 10, 2022

Responsive text Ads are ads in which you specify multiple different headlines and descriptions and Google selects the ones that it feels would be the best match and thus would create the highest probability of the user clicking on the ad. If you are bidding on dozens or hundreds of long-tailed keywords this can be a very effective strategy.

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Google Grant Guide Nonprofit 353

Qgiv

MAY 11, 2021

Today, we’re going to break down the key things you need to keep in mind when getting started with Google Ad Grants for nonprofits. When writing your ad copy, you’ll want to keep both your character limits and goal in mind. Google lets you write three headlines and two descriptions for each ad. Google Ad Grants for Nonprofits.

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Google Grant Rate Headline 52

NonProfit Hub

JANUARY 18, 2019

Without them, copy or headlines can become boring and predictable. Using the word “imagine” instantly paints a picture in potential supporters’ minds. Using the word “you” instantly address the reader and gets their attention. These words can be placed into headlines, ads, promotions and any other written material you publish.

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Conversation Headline Nonprofit Children 67

Beth's Blog: How Nonprofits Can Use Social Media

JULY 24, 2014

As our attention fragments and more and more of us are reading content on mobile devices, content creators are finding that the best way to engage audiences is with shorter, bite-sized chunks of content known as “Micro Content.” A great way of inviting your readers to dive into your post is to create a mind map.

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Content Arts Headline Map 105

Connection Cafe

APRIL 13, 2018

Here are a few tips to keep in mind while creating your next direct mail piece: Segment and create for the audience you’re trying to engage. Ensure you capture your reader’s attention early. Your school’s direct mail should be designed so it grabs readers’ attention and convinces them to give. Ask for specific amounts.

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Education Fundraising Mail Offline 23

Connection Cafe

APRIL 1, 2014

Giving your visitor too many links, too many choices, or too much information divides their attention and detracts from the bare essence of what you are trying to achieve. After all, a nonprofit website is tasked with quite a complex challenge – Reach the visitor’s heart and mind in a way that drives them to support you.

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Google Websites Nonprofit Design 54

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 16, 2010

What comes to mind when you think of the word crowdsourcing either for funding or doing? And, a symphony orchestra, made headlines when they crowdsourced musician auditions for the Youtube Symphony orchestra. The presentation was followed by a discussion about how one might evaluate efforts to engage crowds. What do you track?

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Measure Fund Impact Minnesota 96

Nonprofits Source

OCTOBER 11, 2017

There’s writer’s block, competition for our attention in the form of social media or our phones, and who can forget about the 50 other responsibilities we have on our plate. Our ideas float freely in our minds and the challenge comes when we have to organize those thoughts into ideas that others can comprehend.

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Process Content Digital Marketing 98

Bloomerang

SEPTEMBER 12, 2021

And I’ve been able to see other people’s make that shift in their minds, other nonprofits and leaders. And it’s taken me years to learn it, but if you pay attention and you’re not multitasking too much, you’re not over there sending you emails off, you can learn them in the next 30 minutes.

Results 80

Results Video Donation Fundraising 80

Nonprofits Source

MARCH 21, 2018

They get people’s attention, not through scaremongering or telling even more lies—they are direct and honest, appealing to just about anyone who will listen. You don’t just have to send newsletters, or witty headlines to get your message across. Leadership has one idea in mind when they invest in marketing: make money.

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Social Media Resource Marketing Media 109

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 5, 2014

Maybe crowd funding caught your attention as the ALS Ice Bucket Challenge swept the world this past summer, raising over $100 million for disease research and raising awareness about ALS with the millions of videos shared on Facebook. They spend several weeks before the official campaign launch rallying their base of champions.

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Fund Campaign Practice Giving 130

Have Fun - Do Good

NOVEMBER 17, 2010

A lot of attention on team, it's probably the hardest thing because you have to keep getting out of your own way. And mind you, they weren't all women who wanted to be journalists. A woman journalist from Sudan had her story about the flogging of a woman who was wearing pants get picked up, and it made international headlines.

Voice 69

Voice Global Saudi Arabia Journal 69

Connection Cafe

DECEMBER 22, 2013

With the ever declining attention span of your audience, it’s necessary that you start appealing to a broader range of senses. You know that in order to catch and keep the attention of new donors and current donors, you have to tell stories. But how much attention is being paid to ensure that your people know you?

Story 54

Story Nonprofit Social Media Content 54

DNL OmniMedia

OCTOBER 22, 2020

Without in-person events and amid increased competition for attention online, being able to reach, engage, and convert new donors online effectively is critical. Let’s explore a few ways that this site promotes engagement through creativity and attention to detail: Responsiveness. This is an extremely effective way to draw in readers.

Websites 52

Websites Organization Nonprofit Game 52

Nonprofits Source

AUGUST 31, 2022

The site should capture users’ attention to keep them on the page and provide information that helps the organization meet its goals. These layouts also prioritize showing the most important elements of the page, like the headline of a blog post, at the top rather than decorative elements. Choose just a few images.

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Design Web Images Nonprofit 52