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12 free nonprofit books to help you achieve year-end fundraising success

Candid

These nonprofit books provide sample messaging and practical guidance to help you write appeals that resonate with your donors and compel them to support your organization. This handy guide includes ready-to-use phrases that are sure to get results in your annual appeal—and in any other fundraising campaign.

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Understanding the Psychology of Why Donors Give to Nonprofits

Nonprofit Tech for Good

However, by understanding the multitude of reasons why a person may donate to a nonprofit organization, you can start connecting with more of your supporters on a deeper level – and transform your fundraising results in the process. See giving as a family tradition and seek to teach their children generosity.

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Autism After 21 Utah Project: Lessons from a first-time fundraiser

Candid

Foundation Directory and Foundation Maps quickly became two of my favorite tools, teaching me about researching funders, finding specific grant opportunities, and making connections in the fundraising and grantmaking landscape of my state. We hope this will result in a model we can share with other states across the country.

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1 Million Trailhead Badges: Lessons from Salesforce.org’s Trailhead Journey

Saleforce Nonprofit

Behind the scenes, there’s a Salesforce.org team that dreamed big and delivered on Trailhead to the tune of six-figure results. More on the results in a moment. Improve your results by regrouping every 6-12 months to adjust what you offer and refine how it’s delivered. The Results (So Far).

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44 Ways to Turn Your Supporters into Fundraising Superstars

NetWits

When done well, the results are impressive. Teach Them to Fundraise and Provide Samples. As Anthony Sicola’s recently mentioned, fundraisers who use who use social networking tools like Facebook, Twitter and YouTube increase fundraising results by up to 40%. Provide samples of everything.

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Making the most of mid-level

M+R

One hot take: We did an informal survey of several groups, and while we found that most are not yet using peer-to-peer texting to reach their mid-level donors, the handful of organizations who are doing so are getting GREAT results. Sample impact report from Oxfam America. . . Analyzing the results. Related Links.

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8 Tried-and-True (Secret) Individual Donor Fundraising Action Tips

Bloomerang

Ask them if they’ll write a brief handwritten note on the next appeal you mail (give them a few sample notes). Sadly, very few organizations actively promote tribute giving and doing so would likely a result a steady revenue stream. ACTION: Get board members to review your donor list. 10/month = $120 vs. $100 annual gift).

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