Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 30, 2009

Someone asked Tara a question about measuring Whuffie or influence. Her response: This is one of the biggest reasons I don’t like to measure Whuffie. The measure needs to be in the impact. If we concentrate on our influence, we forget the end goal. A lot of followers doesn't equal influence.

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Influence Measure Impact Metrics 96

ASU Lodestar Center

SEPTEMBER 22, 2021

The following five recommendations can help a nonprofit establish diversity, equity, and inclusion strategies that can help with overall success. Putting specific and measurable goals into an annual work plan will hold board and staff leadership accountable, and will also create benchmarks in which progression can be measured.

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Help Strategy San Diego Iowa 96

Neon CRM

JANUARY 23, 2024

Major Gift Fundraising Strategies for Every Phase of the Process In this guide, we’ll take you step by step through every part of the major gift fundraising process and provide you with tips for securing more (and larger!) Impact 4 Ways to Expertly Manage Donor Data 9 min read Read Now Perform Prospect Research What Is This Strategy?

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Gift Strategy Raise Database 52

Bloomerang

MAY 31, 2022

Your nonprofit’s fundraising strategy encompasses more than just earning donations from supporters. It involves your efforts to recruit new supporters, engage with existing ones, and grow your organization’s influence, all with the goal of funding your mission more efficiently. 6 elements your fundraising strategy should include.

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Strategy Develop Fundraising Nonprofit 103

Forum One

JUNE 22, 2021

Your content strategy is a living document that should be adjusted and optimized on a regular basis. Creating a well-thought-out content strategy, tracking meaningful KPIs, and analyzing how it’s performing can help your organization optimize your website. Why you need a measurement plan. Set clear goals, tactics, and KPIs.

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Forum One

AUGUST 24, 2022

Narratives have the power to liberate or oppress because they have the potential to influence the beliefs and behaviors of individuals, which in turn can shape institutional policies and practices. Questions to ask when developing a narrative change strategy. The post Narrative Change Strategy appeared first on Forum One.

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Nonprofit Tech for Good

MAY 13, 2022

Attribution is what allows you to measure the success of your acquisition strategies (and get great insights for optimisation). Some of the most effective online fundraising strategies happen when you dig into your organisation’s data and understand who your donors are, and how they came across to you. .

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Nonprofits Source

APRIL 3, 2024

As we discuss these methods, consider your current approach to recruitment marketing and which of these strategies would complement it well. Understand Digital Engagement Metrics Before you launch your digital recruitment marketing campaign, you need to understand how digital engagement works so you can fine-tune your strategies accordingly.

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Organization Online Influence Metrics 52

sgEngage

JANUARY 26, 2024

A connected throughline of our shared humanity With that in mind, as I reflect on the influences, changes, and overall trends we have seen in employee engagement, philanthropy, and CSR in 2023, and those that are to come in 2024, I cannot help but be struck by the notion that it is not about specific trends or actions.

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Philanthropy Measure Influence Trend 73

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 13, 2011

. Last week public relations and measurement professionals met in Lisbon for a Summit hosted by AMEC (The International Association for Measurement and Evaluation of Communications). 2: Measuring the Effect on Outcomes is Preferred to Measuring Outputs : Measure your results, not just numbers.

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The Modern Nonprofit

MAY 9, 2023

Estimated Reading Time: 6 minutes Leveraging Your Board for Nonprofit Fundraising: 10 Strategies and Tips for Success What if we told you that your nonprofit’s board members hold the keys to a fundraising revolution? That’s where this blog post comes in!

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Tips Strategy Fundraising Grant 52

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 16, 2013

I spent a year co-writing on a book, “ Measuring the Networked Nonprofit ,” with measurement guru KD Paine because I felt strongly focusing on vanity metrics such as follower counts or Facebook likes was a waste of time. I didn’t get asked ”What are the best tools to measure followers on Twitter?

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Attitude Social Media Measure San Francisco 97

Nimble AMS

SEPTEMBER 26, 2022

Unfortunately, the topic of member engagement strategy can also be overwhelming. Wherever your association is in the process, you can always improve your member engagement strategy. Next, you’ll want to focus on the metrics side of your formula, ensuring your values are measurable. However, you don’t need to measure everything.

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Hosting Metrics Associations Measure 111

Beth's Blog: How Nonprofits Can Use Social Media

MAY 11, 2016

When I heard about Guidestar’s plans to measure high performance at scale, I invited Jacob Harold, CEO and fellow ambassador to share a guest post about it on my blog. GuideStar Platinum: Measuring Nonprofit Performance at Scale by Jacob Harold. And sometimes it can feel that measuring social change is even harder.

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The Modern Nonprofit

DECEMBER 4, 2023

As we step into the new era of data consciousness, organizations face a pivotal challenge: balancing effective fundraising strategies with the stringent demands of privacy compliance. The compliance is not just a legal necessity but also a trust-building measure with their donors and supporters.

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Support Fundraising Awareness Data 103

Amy Sample Ward

DECEMBER 22, 2011

The first step in starting to measure your impact is to identify the major outcomes that you want to examine. For each outcome, specify what observable measures, or indicators, will suggest that you’re achieving that key outcome for impact. By Julie Macalik, with Greenlights for Nonprofit Success.

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Nonprofit Tech for Good

MAY 4, 2022

Choose people that have different understandings and relationships with your (new) organization and whose influence with their peer group is notable. Work with them to get input from a good cross-section of stakeholders to understand goals, strategies, and perceptions so that you can turn them into communications that make sense.

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Tools Effective Evaluation Nonprofit 291

Forum One

NOVEMBER 10, 2021

Behavioral science provides insights into the cognitive biases and nuances of human behavior, which can be leveraged for your communications strategy to learn more about the experiences and contexts that influence audience behavior. . One tool in the communications strategy toolbox is the ability to frame a particular message.

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Communication Strategy Audience Press 55

Bloomerang

NOVEMBER 12, 2021

They want us to invest in digital analytics tools to measure our efforts, but I’m not really sure what this will tell us. Dear In the Digital Wilderness, No doubt about it, embracing digital marketing and fundraising strategies is certainly a new frontier for most nonprofits. How are you measuring if you’re meeting or exceeding them?

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sgEngage

MARCH 18, 2024

This includes considering factors such as race, gender, socioeconomic status, and other intersecting identities that can influence access to resources and opportunities. Additionally, investing in research and evaluation can help identify what strategies are most effective in advancing equity.

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Philanthropy Action Structure Law 83

Forum One

SEPTEMBER 7, 2021

While the look and feel of a new website is often top of mind and absolutely essential in making a resounding impression, there are also a number of non-design-related strategies that you need to take into account. Ensure your various digital properties work together to positively influence your brand perception and data collection goals.

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Websites Strategy Change Management Digital 58

sgEngage

OCTOBER 28, 2021

But when it comes to active measures that show accountability toward progress – such as conducting a pay equity analysis by race/ethnicity, setting diversity targets, and creating re-entry programs – only 10-30% of these companies disclose implementing such measures.

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Data America Policy Companies 88

Eric Jacobsen Blog

FEBRUARY 4, 2024

“As workplaces around the world face the challenges of an increasingly remote workforce perhaps forever changed by the coronavirus pandemic, it has never been more important to measure and expand wellbeing in organizations,” explain the book authors Jim Clifton and Jim Harter. Ask coworkers to share their health strategies and successes.

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Team Build Ratio Measure 58

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 30, 2011

While my family and their home dodged a bullet, like millions in NYC, other locations had catastrophic flooding and there was a loss of lives. We learned that it predicting the path of hurricanes is a more precise science than the measuring their destructive force. What are the key results of this campaign ?

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Hurricane Measure Social Media Pledge 97

NonProfit Hub

JUNE 23, 2017

Welcome to the world of social media influencers. A social media influencer is essentially someone with a large following on social media platforms who has the ability to influence their followers. With these, the influencer is able to post on social media and rely on their followers to take action. . So let’s recap.

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Social Media Influence Media Help 40

Media Cause

FEBRUARY 16, 2024

If you continue to communicate, when the crisis clears, audiences will have heard from and connected with your nonprofit, and your marketing teams will have information available to measure and make better-informed decisions moving forward. Strategy is vital. Below, a few of our agency’s top experts share their take.

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M+R

JULY 6, 2023

We know from our media advocacy campaigns that Twitter offered a public gathering place for journalists, thought leaders, and influencers to exchange ideas and comment on the news cycle. Hesitations, for good measure Of course, it’s still a Meta app – which means Mark Zuckerberg controls Facebook, Instagram, WhatsApp, and Threads.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2010

This month’s theme was measurement – here’s a summary of the month’s learnings: Measurement Approaches. Many nonprofits often address measurement at the end of a project or program or fiscal year, but by putting it first it enables organizations to build a thoughtful strategy. Data Analysis.

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Forum One

JULY 13, 2022

The online platform provides metrics on over 40 measures of health and drivers of health for over 750 cities across the U.S. To make the data more accessible, they’ve developed a communications strategy based on storytelling products that make the data come alive. Develop a strategy for data storytelling. Know your audience.

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Story Data Storytelling Lesson 67

NonProfit Hub

DECEMBER 17, 2020

We can see big brands paying influencers to promote their product. After they eliminate likes, consumers’ dependency on influencers can gradually decrease. . People would not rely on the credibility of an influencer but lookout for authentic content. Now with no like measurements, the user is going to click on the link.

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Business Influence ROI Italy 60

Qgiv

APRIL 9, 2024

What is a good social media strategy for nonprofits? Your organization’s social media strategy should be a carefully structured plan with SMART goals, posting frequency, key dates (like an awareness month tied to your mission), and content guidelines for posts. Why should nonprofits use social media?

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Social Media Media Guide Social 52

Bloomerang

MAY 1, 2023

How do you measure success in a given year? So, on top of capacity constraints, nonprofits are also trying to figure out how to influence their Boards to engage more. Strategy and Planning You can’t fulfill your mission without a plan in place. Yet, the report revealed a whopping 57.1% Take a Tour 5.

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Studies Fundraising Philanthropy Culture 92

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 20, 2013

When I saw this YouTube video to promote a conference on measurement and outcomes, I couldn’t resist sharing it. It is the second installment of a series about the adventures of “ Data Girl and Measurement Boy ” that promotes a conference on data and improving outcome measurement for nonprofits.

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Content Examples Strategy Social 128

Nonprofits Source

SEPTEMBER 27, 2023

Leverage Multiple Marketing Channels If you want to attract the attention of as many supporters as possible, develop a multichannel marketing strategy. Collaborate with social media influencers To further amplify your message, NXUnite recommends partnering with social media influencers who have demonstrated a passion for your cause.

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Marketing Tips Influence Nonprofit 52

Beth's Blog: How Nonprofits Can Use Social Media

MAY 3, 2009

Photo by Smitty42 Lucy Bernholz has a great post called " Metrics Are Good, Unless They Are Bad " which talks about the problems we encounter when we're trying to measure hard to measure stuff - like social media, social return, and social enterprise. She gives a seven step framework for measuring the ROI of relationships.

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Measure Relationship Metrics ROI 67

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 13, 2013

The first step is mapping your network so you understand the connections – hubs and influencers. Colleague Miriam Brousseau tagged me and several other “close professional ties” asking us for resources on nonprofits and content strategy. Content Strategy: The Wisdom of the Network, guest post by Miriam Brousseau.

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Bloomerang

MARCH 4, 2024

Why report love matters Choosing a donor database is a pivotal decision for nonprofit fundraisers, influenced mainly by reporting capabilities. Implement donor retention strategies: Uncover insights on retention rates to strengthen donor loyalty and reduce donor attrition.

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