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Making Facebook Groups Rock for Nonprofits – Guest Post by Miriam Brosseau

Beth's Blog: How Nonprofits Can Use Social Media

Note from Beth: While many of us focus our attention on FB pages, Facebook groups can be a good platform for nonprofits to use for informal peer learning groups, getting feedback from your post passionate fans , or to cultivate and support a brand ambassadors group. The power of pictures. Group chat.

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How to Use Data to Drive Your Content Strategy

Association Analytics

Start by tagging and classifying content across your association’s digital assets. This will only work if taxonomy and tags are uniform. Target and personalize : With tags and taxonomy in place, you can start to target and personalize messaging to your members, who should engage more with your higher quality, more relevant content.

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professionals

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Harnessing Nonprofit Events for Marketing: 3 Top Strategies

Get Fully Funded

Picture this: You’ve rolled out the red carpet for your nonprofit’s event , snapped pictures and videos, invited donors to dance the night away, and raised important funds for your mission. Hashtags group all the posts related to your event in one place. With some forethought and strategy, you can! Geofilters.

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Harnessing Nonprofit Events for Marketing: 3 Top Strategies

Get Fully Funded

Picture this: You’ve rolled out the red carpet for your nonprofit’s event , snapped pictures and videos, invited donors to dance the night away, and raised important funds for your mission. Hashtags group all the posts related to your event in one place. With some forethought and strategy, you can! Geofilters.

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Table of Contents :: Social Media for Social Good: A How-To Guide for Nonprofits

Nonprofit Tech for Good

The Big Picture: Social Networking. The Big Picture: Microblogging. The Big Picture: Storytelling through Video and Photos. The Big Picture: Merging Your Personal and Professional Brands. Introduction LinkedIn Groups. Eleven LinkedIn Group Management Best Practices for Nonprofits. Google This! .

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Is a picture really worth a thousand words?

Get Fully Funded

Is a picture really worth a thousand words? Only if it’s a good picture! Bad pictures are used way too often by nonprofit folks who are trying to tell a story in a visual format. A picture of a group of volunteers lined up against the wall conveys nearly nothing. Great photos tell a story.

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What is UTM Tracking? Guidelines + Best Practices for Nonprofits 

Media Cause

UTMs, or urchin tracking modules, are tags that allow you to better understand where your web traffic is coming from and how supporters get to your site. At the most basic level, Google Analytics tracks sources automatically through referral tagging for specific websites. You can learn more about the auto-tagging process here.