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Content is King: Key Steps to Creating an Engaging Content Calendar

Association TV

When deciding to incorporate video into your content strategy, most associations approach the idea with a departmental and transactional mindset: Member services needs a member testimonial for a new product offering. Education needs a save-the-date for a seminar they are holding. Events needs a sizzle reel for the annual conference.

Content 295
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LGBTQ+ advocacy strategies to generate advocates year-round

EveryAction

Tactics to activate LGBTQ+ advocates year-round Letters to the editor This tactic is important especially when newspapers, magazines, and other media entities publish editorial content that is harmful to LGBTQ+ people. Seminars, trainings, and webinars Education is so important when it comes to generating advocates.

Advocacy 199
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Level Up Your Marketing with Analytics

Association Analytics

Are you tagging your content, products and events? You can learn more about content tagging and taxonomy in this blog. For example, if you see someone attended a seminar, you can suggest an online course because you observed that other people who attended that seminar purchased this course. Analyze Performance.

Analytics 169
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An Offline Social Media Exercise That Improves Online Content

Tech Soup

For the Professional Social Media class I teach at Sonoma State University , I created an exercise designed to help folks practice both content creation and looking at metrics. Content Creation. Ask folks to think about the people in the group and what content would appeal to them.

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22 Membership Benefits Your Nonprofit Can Offer

Neon CRM

Access to Exclusive Content One of the primary benefits of joining a membership-based organization is gaining access to exclusive content. If you’re looking for a good way to start offering exclusive content, try a members-only newsletter.

Benefit 52
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Upcoming Webinar June 5: Mobile Impact 201 - Digital Content Strategies for Mobile

Tech Soup

Eastern) for Mobile 201: Digital Content Strategies for Mobile for a free webinar and learn how to harness the huge potential of mobile - how to turn it into a tool for change, instead of just another medium. webinars Online Seminar TechSoup Event tsevent mobile phones tsevents' Join us next Thursday, June 5 at 11 a.m.

Mobile 56
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5 Strategies for Using Webinars to Grow Your Nonprofit

Elevation

With the internet at our fingertips, it’s much easier to dial in than to drive in to a seminar or event. Audio and video content is growing exponentially in popularity, and many prefer it over text. That doesn’t mean you can't create interactive and informative events for sharing ideas and content with your audience.

Audio 52