M+R

FEBRUARY 5, 2021

We’ve found that highly tailored content targeted at your most valuable donors can have a big impact. Working with Oxfam America’s mid-level Impact Circle, we designed a strategy that delivered a more personalized service at scale: branded email appeals with highly tailored content inviting people to join the named mid-level program.

America 105

America Digital Audience Channel 105

Museum 2.0

SEPTEMBER 18, 2013

This August/September, I am "rerunning" popular Museum 2.0 Originally posted in April of 2011, just before I hung up my consulting hat for my current job at the Santa Cruz Museum of Art & History. I''ve spent much of the past three years on the road giving workshops and talks about audience participation in museums.

Museum 45

Museum Question Participatory Evaluation 45

NetWits

JUNE 6, 2011

There are many reasons for logins, including security, functionality and personalized content–but also for tracking. Secured Content – The easiest of ways is to simply require a login to access certain content. Benefits of Website Logins. These could be included online or in email newsletters.

Websites 165

Websites Offline Doc Newsletter 165

Museum 2.0

DECEMBER 30, 2008

Dear Museums on Twitter, Thanks for experimenting in a new and largely uncharted online environment. So here is a list of suggestions that hopefully will improve the way your museum thinks about using Twitter. Or it's rainy so you suggest I visit the museum? Note: this is a geeky post that assumes familiarity with Twitter.

Museum 46

Museum Twitter Open San Francisco 46

Museum 2.0

FEBRUARY 18, 2015

Every few months, a major news outlet does an "expose" about data collection on museum visitors. These articles tend to portray museums as Big Brother, aggressively tracking visitors'' actions and interests across their visit. I thought this sounded great: better data, useful research. We''re trying to personalize.

Museum 20

Museum Experiment People Data 20

Museum 2.0

MAY 12, 2020

By Lori Byrd-McDevitt After a decade spearheading the social media presence at the world’s largest children’s museum, Lori now co-owns her agency 1909 DIGITAL where she helps others with their digital strategy. She is an adjunct in JHU’s museum studies faculty. Sounds dramatic, I know. Museums have made waves.

Museum 31

Museum Case Study Social Media Proposal 31

Museum 2.0

NOVEMBER 22, 2010

In the most extreme cases, I've talked to folks from museums that are government-mandated to provide all content in multiple languages who say they are unable to invite visitors to make comments because they'd have to translate all of them and simply can't dedicate the resources to do so.

Museum 38

Museum Work North America Language 38

Amy Sample Ward

JUNE 21, 2011

Ruth Cohen – American Museum of natural History. Jason Eppink – Museum of the Moving Image. People are now coming to the library to see it as it includes content by all the 500 participants from that night. Ruth Cohen – American Museum of natural History. Jason Eppink – Museum of the Moving Image.

Game 140

Game Culture Museum Change 140

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 30, 2008

I first met Amy Fox when she de-lurked on the Museum Computer Network listserv. " Indeed, her first post summarized some observations from her research on how museums were using Twitter for her masters thesis. I'm fascinated by social networking and am interested in finding ways for museums to appeal to all types of people.

Museum 50

Museum San Francisco Practice Profile 50

Forum One

FEBRUARY 7, 2023

It might record that the user clicked play and then clicked pause after 16 seconds, or that they searched for the hours of a museum, clicked through to the information page, and stayed for 40 seconds. This kind of information can help organizations develop meaningful content. Did they watch a video, or read a blog post?

FAQ 58

FAQ Organization Analytics Google 58

Museum 2.0

SEPTEMBER 29, 2009

When you find a bar with your favorite song on the jukebox, or a museum room that feels like your grandmother's living room, you suddenly feel a strong affinity and are able to see yourself reflected in the space. Of course, the problem with all of this is that it sounds crazy from a business perspective.

Museum 34

Museum Los Angeles San Francisco Model 34

Museum 2.0

NOVEMBER 18, 2009

I often think museums are like church--passionately loved by staff and devout audiences, irrelevant or off-putting to lapsed or uninterested adults, alien and overwhelming to newcomers. Not excited generally or about the institutional content, but sincerely pleased that that person in particular has arrived.

Museum 25

Museum Culture Technique Badge 25

Museum 2.0

MAY 28, 2020

Megan Smith incisively covered the sad state of staffing in the museum industry pre-coronavirus, as well as her fears for staffers post-coronavirus, in a previous post for Museum 2.0 , so I won’t belabor this one. It’s been informative to see the range of museum responses to a world in which people cannot physically visit our campuses.

Museum 29

Museum Digital Internet Professional 29

Museum 2.0

JANUARY 2, 2013

We just posted a part-time position at my museum for a Community Engagement/Marketing Associate. Does a Small Museum Really Need a Marketing Person? At our museum, we distribute marketing tasks--some with our membership director, our programs staff, and our visitor services staff. We don't "do" much with this content currently.

Job 51

Job Marketing Difference Museum 51

Neon CRM

JUNE 16, 2023

With that information, you can do a lot of different things, like: Improving communication: 72% of donors report that personalization in communication and content directly impacts their decision to give. Finally, you have her son Tim, who is 25 years old and works as a curator at a museum.

Database 52

Database Guide Nonprofit Gift 52

Museum 2.0

OCTOBER 30, 2013

The book of the same title that he edited is rocking my world, both as a museum professional who cares about inclusion and as a new mother. I realize that I may sound like a college freshman who just discovered Psych 101, but heck. This blog is about shared learning, and I went to engineering school.

Measure 47

Measure Arts People Museum 47

Museum 2.0

AUGUST 18, 2008

I've long believed that museums have a special opportunity to support the community spirit of Web 2.0 This month brings three examples of museums hosting meetups for online communities: On 8.6.08, the Computer History Museum (Silicon Valley, CA) hosted a Yelp! To some people, these events may sound like losers.

Museum 22

Museum Hosting Model Community 22

Museum 2.0

SEPTEMBER 18, 2012

I feel strongly that there are huge issues with racial and ethnic diversity in museums and arts organizations that deserve a million more posts. One was a conference on pushing our practice in art museums. In library- and museum-land, the participants were 80-90% women. I don't know if gender diversity deserves more posts.

Arts 54

Arts Problem Open Museum 54

Beth's Blog: How Nonprofits Can Use Social Media

JULY 1, 2009

Submitted by Nina Simon, publisher of Museum 2.0. I’ve had it with museums’ obsession with open-ended self-expression. I know this sounds strange coming from someone writing an admittedly self-expressive blog post, but hear me out. And yet many museums are fixated on creators. This is a problem for two reasons.

Participatory 50

Participatory Experiment Museum Teen 50

Museum 2.0

APRIL 23, 2014

Museums, Politics, and Power is a new blog that lives up to its name. The content is meaty, multi-lingual, and timely. Sound familiar? Finally, if you need a hit of inspiration and historical museum-making, I strongly recommend checking out the Boston Stories project. This week, a kitchen sink of inspiring bits.

Belarus 29

Belarus Boston Ukraine Sweden 29

Museum 2.0

APRIL 2, 2014

It is what it sounds like: a book of original sheet music, beautifully designed and complemented with artwork and text. In his thoughtful preface to this project, I reconnected with five lessons I''ve learned from participatory projects in museums and cultural sites. There are twenty songs in Song Reader.

Participatory 52

Participatory Arts Music Learning 52

Museum 2.0

MARCH 20, 2009

In my continuing quest to find elegant ways to integrate technology into the museum experience, we come to interpretative material and the simple question, "How can you create natural ways for visitors to retrieve the information of most interest to them relative to an artifact or exhibit?" Here's one lovely answer: Meta.L.Hyttan.

Environment 20

Environment Content Model Sweden 20

Museum 2.0

FEBRUARY 5, 2008

I was fascinated by our discussion, and Bob came to mind last month, when I was asked to write an article for the Association of Children's Museums quarterly journal, Hand to Hand , about children's museums and Web 2.0. To understand more, I turned to Elaine Gurian's article The Molting of Children's Museums? Why the uniformity?

Classroom 22

Classroom Children Museum Model 22

Museum 2.0

MAY 9, 2007

In January, I interviewed Sibley about the potential use of virtual worlds and Second Life by museums, but in the four months since then, the virtual world platform--and the hype around it--has exploded. It seems that Second Life is both the closest and farthest thing from many museum professionals' minds.

Second Life 20

Second Life Museum Life Virtual 20

Museum 2.0

JULY 11, 2007

Originally uploaded by Jennifer Esperanza Do you like the content here but hate having to come to the site to get it? Well, now, thanks to Feedblitz, Museum 2.0 You'll see a new box in the sidebar where you can sign up for a weekly email with the full content of that week's Museum 2.0 comes right to your (email) door.

Museum 20

Museum email Aggregator RSS 20

Museum 2.0

DECEMBER 7, 2007

I got my copy of the fall issue of Museums and Social Issues this week. The theme is "Civic Dialogue," and the journal includes articles on the historical, cultural, media, and museum practice of getting people talking to each other (including one by me about such endeavors on the web). It's fine to drop in and out of the game.

Museum 22

Museum Lecture Denver San Francisco 22

Museum 2.0

JANUARY 29, 2014

In museums (and zoos), we frequently stop the conversation with visitors when it comes to action--especially political action. We give people content and then we say, "you decide." We want them to share content, we want them to feel really connected to their impact and we want them to represent that to all their friends and family.”

Action 46

Action People Conservancy Africa 46

Museum 2.0

NOVEMBER 18, 2014

I''ve mostly seen museums employ one of two methods for formal community advisors: Create special "spots" on the board of trustees for certain kinds of community representatives. CON: can feel disconnected from the primary governance of the museum or can feel like a second-class board overall. I struggle with both these options.

Community 39

Community Story Museum Map 39

Museum 2.0

JULY 10, 2018

The museum was in huge financial trouble. My expertise was on inviting strangers to participate in public settings like museums. Events are not all logistics and content. Sounds like great participation to me. I remember the first staff meeting I ever ran. I had just started at the MAH as the new executive director.

Hosting 31

Hosting Arts Help Museum 31

Museum 2.0

AUGUST 22, 2007

Louis City Museum's amateur video contest. And therein lies an essential problem with this and other similar museum forays into Web 2.0: It sounded like a great project from an innovative, creative place. It sounded like a great project from an innovative, creative place. follow-through. What happened? if I'm lucky.

Contest 22

Contest Museum St. Louis Video 22

Museum 2.0

MARCH 16, 2009

I’ve had it with museums’ obsession with open-ended self-expression. I know this sounds strange coming from someone writing an admittedly self-expressive blog post, but hear me out. There are so many more people who join social networks, who collect and aggregate favored content, and critique and rate books and movies.

Participatory 44

Participatory Experiment Museum Teen 44

Connection Cafe

JANUARY 7, 2020

This might sound obvious, but it’s easy to take for granted : y our surrounding community likely consists of your main base of volunteers, visitors, members and donors. For more inspiration, hear from the Autry Museum on how it attract s more visitors and turn s them into members and lifelong donors. . .

Culture 27

Culture Arts Organization Pledge 27

Museum 2.0

AUGUST 14, 2007

Inventory isn't a museum activity that inspires curiosity in many visitors. This summer, the Austrian Museum of Folk Life and Folk Art ( Österreichisches Museum für Volkskunde) is trying to change that. People often talk about non-collecting museums as the museums of the future.

Museum 20

Museum Conservancy Registration Project 20

Museum 2.0

DECEMBER 9, 2020

She passed them out and the sound of shredding and crinkling paper filled the air. I’ve learned to do that and not only has it made the content we create better, but it’s also led to policy and structural change within our organization. I hesitantly opened mine and began to read. Are their voices being heard? Find your community.

North Carolina 20

North Carolina Social Social Media Voice 20

Museum 2.0

OCTOBER 12, 2007

Wandering around, exploring, collecting experiences… sounds like a museum visit to me! I read the (long) article fascinated, wondering if such a resource might exist for museum exhibitions, charting the top 10 exhibitions that use play, or storytelling, or any other core museum design tenet.

Museum 20

Museum Game Open Map 20

Museum 2.0

AUGUST 3, 2008

I’ve received a few inquiries over the last year about museums and geocaching. to ask him all the dumb questions about geocaching and museums you can imagine… and a few more. Sounds like there might be some overlap with your museum audience? Both geocaching and museums are fundamentally about exploration and discovery.

Museum 20

Museum Teen Arts Project 20

Get Fully Funded

AUGUST 24, 2021

Not the content (which most people skim in about 13 seconds or less). The mom has a job at a museum cafe, the older kids are in school, and the youngest attends a wonderful daycare center we are so fortunate to partner with. When you are brainstorming, your words might not sound so polished, which is fine.

Results 122

Results email Fundraising Story 122