Forum One

NOVEMBER 15, 2022

If your organization requires the translation of content to languages other than English, it means that your audience is multicultural, multilingual, and diverse. Translating content from English to any other language presents challenges that go beyond the selection of accurate words. Understand your multicultural audiences.

Content 59

Content Strategy Develop Language 59

Association Analytics

OCTOBER 10, 2022

Fortunately, with data, we can better understand members’ behavior and which marketing channel is most effective to reach our members. Let’s start by identifying the best channels and tools to maximize your campaigns. According to HubSpot, most marketers consistently leverage three channels. How are you tracking success?

Analytics 169

Analytics Marketing Taxonomy Module 169

Byte Technology

DECEMBER 15, 2021

After completing your marketing analysis, it should be clear what your best channels are and who your current customer is. To Choose Your Channels Wisely. Your marketing and competition analysis should clearly display marketing and advertising channels that have given you the best ROI. To Confirm Who Your Customer Is.

Marketing 246

Marketing Analysis ROI Picture 246

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 17, 2014

One of the case studies was about from the Monterrey Bay Aquarium’s content strategy and it featured a cute otter. Someone in the audience asked, “But what if your nonprofit doesn’t have cute animals for its content?” They work well on on social channels. Does your nonprofit use quotes as part of its content strategy?

Content 136

Content Strategy Tips Case Study 136

Forum One

APRIL 13, 2021

These institutions have had to most recently revise their playbooks to use the digital space as a primary channel in making their collections accessible to visitors. These are places to which people and society entrust their most treasured items. Enter content strategist as digital curator. What does your collection represent?

Library 73

Library Museum Content Digital 73

NetWits

MARCH 11, 2012

Yesterday we talked about the importance of content marketing for nonprofits. Create content that attracts the audience you’re targeting with the goal of getting them to interact with you. Here are 5 nonprofit content marketing examples. Now that’s content marketing in action! Hopefully you caught it.

Content 213

Content Story Marketing YouTube 213

Byte Technology

JANUARY 5, 2016

But what if your non-profit just doesn’t have the resources or manpower to keep all your social media profiles up to date with fresh, engaging content on a regular schedule? Why these two channels? Facebook is important because that’s where people are starting many of their online searches now,” notes Wilkerson.

Social Media 100

Social Media Channel Profit Results 100

Association Analytics

DECEMBER 15, 2022

While wrangling all of this data into one place for analysis can be quite the challenge, it’s worth figuring out how to do it. Acquisition Channel Spend your money wisely! It helps eliminate data wrangling and brings together all an association’s data in one place so they can visualize, analyze and act upon it.

Retention 169

Retention Data Rate Demographics 169

EveryAction

JULY 3, 2023

Make full use of your blog content. When a donor fills out an automatically mobile-optimized EveryAction donation page, you’ll be able to instantly use that data to inform campaigns in other channels, from email to telemarketing. Make full use of your blog content. In the era of virtual fundraising, content is king.

Virtual 190

Virtual Site Support Fundraising 190

Bloomerang

JUNE 8, 2021

By now we know that your communication efforts will be much more effective when there is a clear plan in place. Your channel is the vessel in which you choose to share your content. Different types of messages are received and presented differently via different channels. Which channels should you use?

Platform 117

Platform Communication Indianapolis Channel 117

Nimble AMS

MARCH 3, 2024

This March, join us in honoring the women who make your organization and community a better place! Be sure to share your EDI initiatives on your website, within your online community, and across social media channels. AFP advances its own EDI initiatives and supports the work of its members with insightful thought leadership content.

History 120

History United States Celebrate Guidelines 120

Nonprofit Tech for Good

JULY 9, 2023

They look like this: You can also use UTMs to gather information about the campaign and content. Creating and using UTMs The first place to start is to ensure your email blasts include UTMs on any links to your website. By default, it will be sorted by the Default channel grouping.

Track 255

Track Conversation Analytics Google 255

Association Analytics

MAY 17, 2021

While wrangling all of this data into one place for analysis can be quite the challenge, it’s worth figuring out how to do it. Acquisition Channel. In the executive example, you might develop new content focused on executive level needs or create a focus group of executives to get a sense for what is most important to them.

Retention 192

Retention Data Associations Rate 192

Forum One

MARCH 20, 2024

This approach is distinct from more traditional content management or digital experience (CMS/DXP) implementation approaches where monolithic services, back-end management, and front-end templates are all tightly interwoven. In practice, this isn’t perfect but is much more flexible than traditional architectures.

Digital 91

Digital Experiment Drupal API 91

sgEngage

OCTOBER 11, 2023

It’s Time to Kick It Up a Notch The good news is that you only need three things to successfully identify, engage, and convert those elusive brand-new donors, and I’ll bet you already have them on hand: data, content, and technology. You have high-performing content that many potential donors haven’t seen. You have heaps of data.

Donor 82

Donor Social Media Websites Content 82

Nonprofits Source

APRIL 3, 2024

Marketing is all about meeting your target audience where they are, meaning there’s no better place to launch your marketing efforts than online. As for choosing new recruitment channels, start with the ones your target audience prefers. Whatever you have that other organizations don’t, highlight it front and center on your website.

Organization 52

Organization Online Influence Metrics 52

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 4, 2011

What is Content Curation? Content curation is the process of sorting through the vast amounts of content on the web and presenting it in a meaningful and organized way around a specific theme. A content curator cherry picks the best content that is important and relevant to share with their community.

Content 139

Content Skills Feeds Tutorial 139

Bloomerang

MARCH 13, 2024

I like composing from a laptop keyboard, ease of cutting and pasting content, adding attachments, and etc. I use email primarily for business purposes, and the contents are more serious and typically require more character spaces to address adequately. Not to mention, that email is still one of the most popular communication channels.

Fundraising 90

Fundraising Attitude Laptop Channel 90

Nonprofit Tech for Good

FEBRUARY 5, 2023

By Shay Lessman , Content Writer and Editor for Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. This simple method of getting the word out works so long as you can secure highly visible places to hang your flyers. Keep text brief but informative.

Donor 339

Donor Fundraising Template Game 339

Classy

MAY 12, 2021

Your nonprofit social media presence doesn’t have to be a stressful part of your job with a social media plan to simplify content creation. The following seven steps help you navigate the confusion about what to post on which channels and when. Download The Nonprofit’s Social Media Content Planner. billion users worldwide.

Social Media 99

Social Media Template Marketing Create 99

Nonprofit Tech for Good

MAY 8, 2020

Irrespective of channel or medium, the key elements to effective storytelling are the ability to convey what is unique about the nonprofit, why it is worthy of support, how the audience can benefit from supporting it and how to go about doing so. The selected channels make up part of an organization’s Digital Storytelling Ecosystem.

Storytelling 300

Storytelling Digital Channel Profile 300

Forum One

MARCH 12, 2024

Here are a few use cases we’ve seen (and used ourselves): Brainstorming content topics. Organizations that engage with the right audiences, at the right times, with the right content, and in the right places enjoy greater loyalty, retention, and positive word of mouth. What should I look out for when using AI?

Social Media 80

Social Media Images Video Media 80

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2013

Been thinking a lot about of the work processes around creating content and measuring its against outcomes this week. One idea that came up in my post earlier this week about creating and measuring content , was the concept of an idea dashboard. This post takes it a bit deeper. Then it is time to create content.

Content 108

Content Ideas Calendar Plugin 108

Nimble AMS

SEPTEMBER 20, 2022

To ensure your online community is a safe, inclusive, and engaging place, you’ll want to routinely update your guidelines, making them easily accesible. Offer examples of inappropriate behavior , unacceptable practices, and impermissible content so members clearly understand what isn’t allowed. . Keep guidelines relevant.

Community 133

Community Online Guidelines Retention 133

Allegiance Group

APRIL 15, 2024

Select communication channels and advertising platforms for the campaign. These should be channels and platforms that your audience regularly engages with. There are several communication channels your nonprofit can use to target and acquire new donors, from your website to paid avenues. Optimize your donation form.

Fund 52

Fund Donor Strategy Search 52

Nonprofit Tech for Good

MAY 3, 2011

The world is a better place because of you. Five Status Update Content Ideas for Nonprofits. Introduction to YouTube Channels. The Big Picture: Creating and Distributing Content for the Social Web. Eleven Blog Content Ideas for Nonprofits. Facebook Places. Google Places, Yelp, and Loopt? and Web 3.0.

Social Media 202

Social Media Content Social Chapter 202

Amy Sample Ward

FEBRUARY 23, 2012

The goal of this webinar was to provide some baseline tools to help manage the incoming and the outgoing content across all channels an organization may be using to communicate and connect. Monitor multiple channels at once. Content Map. Why create a content map? Content Calendar. Listening Dashboard.

Social Media 249

Social Media Management Media Social 249

Nonprofit Tech for Good

APRIL 2, 2023

It’s very important to thoroughly review and edit any responses generated by ChatGPT, particularly those that you plan to make public, such as website content. This information can then be given to your donors and used on your marketing channels.

Tools 361

Tools Fundraising Analytics Analysis 361

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 29, 2013

The npEXPERTS e-book includes Forbes’ most influential, top bloggers, CFRE/ACFREs, animal lovers and association pros, pioneers and innovators, peer-to-peer fundraisers and direct response agitators, online fundraising experts and direct mail gurus all in one place. E-Book #2: Feeding the Content Beast. Happy Friday!

Content 120

Content Marketing Free Fundraising 120

DNL OmniMedia

JANUARY 17, 2024

Referencing relevant, older campaign data can help you get a sense of which strategies or channels seem to generate the most engagement. Take the average age, location, education, and employment of your audience into account when determining which channels and strategies will be the most productive. Opting for interactive content.

Game 52

Game Marketing Change Tips 52

M+R

MARCH 14, 2024

Museums can have a hard time soliciting smaller dollar annual gifts tied to mission, rather than a new exhibit, and this is a great place to turn the focus to why donor support matters. They also felt too focused on Penny Pi, a Pi Day character the Museum had invented that was prominently featured across channels and was even an email signer.

Giving 95

Giving Museum New York City Boston 95

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 3, 2010

To help her celebrate, I invited to write a post with some steps and tips for integrating web content, email, and social media. And what they see as they travel from place to place should be consistent. Step 2: Share Across Channels. Track how supporters are engaging with you through various channels online.

Social Media 101

Social Media Content email Websites 101

NTEN

JULY 23, 2012

] By Laura Quinn, Idealware Odds are good that your organization is using multiple communications channels to reach people, from social media to direct mail and email to websites and blogs. Creating Are you creating new, original, informational content for each channel you’re using? Let’s look at them one at a time.

Content 84

Content Map Journal Channel 84

Nonprofit Tech for Good

FEBRUARY 17, 2022

How long someone has been supporting your event, how they prefer to be contacted, and the content they’re most likely to interact with are just a few examples of how data helps you reach your supporters where they are. Even a spreadsheet is better than taking a guess and hoping for the best.

Tips 342

Tips Fundraising Management Cancer 342

Allegiance Group

MAY 18, 2023

Add inline donation forms or lightboxes to your top-performing content, directing prospective donors to your donation page. Search engine optimization (SEO) is a powerful practice requiring knowledge of your target audience’s search intent and your website content’s ability to convert visitors into donors.

Digital 52

Digital Practice Donor Strategy 52

Connection Cafe

JUNE 5, 2017

In a world where everyone is their own publisher on social media, the conventional wisdom that “content is king” is simply incomplete. That is why social media content analysis is important to any campaign. Social Listening and Social Media Content Analysis. Why does this matter? Both are valuable, but they are different.

Content 41

Content Social Media Analysis Issue 41

sgEngage

OCTOBER 7, 2021

Spotlighting content from happy visitors allows you to turn those socials media shout outs into powerful marketing tools. . Plan a treasure hunt with clues offered via social media channels. . . Hashtags are a great way to collect social media content in one place to make it easily accessible. Selfie stations .

Arts 87

Arts Culture Organization Social Media 87