Nonprofit Tech for Good

NOVEMBER 22, 2021

For example, Heal the Bay’s Gorgongosa Coffee : Don’t promote everything in your Shop all at once on your channels. Sprinkle posts here and there on your channels over time and be selective about the products you promote during which seasons. Analyze your own historical content to gauge optimal times.

Facebook 275

Facebook Los Angeles Online Effective 275

Bloomerang

JUNE 8, 2021

It’s important to determine goals and objectives , understand your audience , and develop a coherent message as first steps because having these pieces in place will help you identify the best medium or communication channel for each nonprofit message. . Your channel is the vessel in which you choose to share your content.

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Platform Communication Indianapolis Channel 117

Nonprofit Tech for Good

FEBRUARY 12, 2021

RoundUp App is the nation’s largest tool for rounded up donations. Use a multi-channel approach. For any fundraising campaign, you’ll see the best results from using every channel available to you. The format and tone of your content should be specific to the channel.

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Effective Fundraising Nonprofit Channel 278

Nonprofit Tech for Good

MAY 8, 2020

She has worked with Candid, Cornell University, the United Nations, and Vital Voices Global Partnerships, among others. The selected channels make up part of an organization’s Digital Storytelling Ecosystem. Storytelling is core to how we as human beings communicate. Recent data indicates that there are in excess of 1.5

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Storytelling Digital Channel Profile 300

Connection Cafe

FEBRUARY 12, 2020

The National Association for College Admission Counseling reported in 2015 that 36% of first-time freshmen apply to seven or more colleges. That means your university is competing with many other higher education institutions across the nation that are all catering to your potential students. requires a solid content strategy.

Education 44

Education Content Strategy Texas 44

EveryAction

JUNE 21, 2023

The Human Rights Campaign (HRC) declared a national state of emergency for LGBTQ+ people on June 6, 2023, the first state of emergency ever declared in its history spanning four decades. With the reach that platforms like TikTok, Twitter, and Instagram provide, it’s increasingly likely that content related to your cause will “go viral”.

Advocacy 199

Advocacy Generation Strategy Awareness 199

NonProfit Hub

APRIL 17, 2024

This guide will explore best practices for creating a blogging and content strategy that drives audience engagement, encourages donations, and makes readers feel like part of your nonprofit’s community. Align content to your target audience’s interests. Create engaging and interactive content. Simple language free of jargon.

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Practice Organization Nonprofit Content 36

Forum One

NOVEMBER 2, 2023

Overall, this work has helped to empower NRDC’s content managers, engage their audience, and amplify their impact. National Rural Health Resource Center Gold – Health The National Rural Health Resource Center provides technical assistance, information, tools, and resources for the improvement of rural health care.

Award 92

Award Museum Kansas City Drupal 92

Candid

APRIL 2, 2024

Grassroots organizations provide vital services to local communities, yet they struggle to compete for grants against large national nonprofits that can leverage robust development teams, considerable fundraising experience, and established relationships with grantmakers.

Relationship 111

Relationship Effective Fundraising Linkedin 111

Connection Cafe

JUNE 5, 2017

In a world where everyone is their own publisher on social media, the conventional wisdom that “content is king” is simply incomplete. That is why social media content analysis is important to any campaign. Social Listening and Social Media Content Analysis. Why does this matter? Both are valuable, but they are different.

Content 41

Content Social Media Analysis Issue 41

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 22, 2011

National Study Reveals: Digital and Social Media Are Delivering for Arts Organizations , Guest Post by Mary Trudel and Rory MacPherson. We could tell that some of the confusion and resistance we were seeing around adoption was due to organizations’ inability to look past the technological nature of these new channels. The question.

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Arts Social Media Studies National 110

Nonprofit Tech for Good

MARCH 27, 2013

For example, the National Wildlife Federation was an early adopter of Google+ and now they have more followers on Google+ than on Facebook and Twitter combined. Rather than following others on Sulia, users “Trust” brands that provide good content.

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Social Network Adopt Network Social 229

M+R

FEBRUARY 18, 2022

Charismatic Countdowns, World Wildlife Fund & National Geographic Society. World Wildlife Fund and The National Geographic Society ran these animated rich media ads across Yahoo display, which featured countdowns to midnight on December 31. Rich Storytelling Experiences, Planned Parenthood & National Geographic Society.

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Team Fun Yahoo Amazon 52

Volunteer Hub

FEBRUARY 17, 2023

Start by Creating Compelling Content Content that is compelling to you, may not be compelling to your volunteers. Your nonprofit has a unique opportunity to create inspiring and meaningful content on social media that resonates with your volunteers and volunteer prospects. Here are some tips for creating engaging content.

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Social Media Volunteer Media Social 91

Achieve

OCTOBER 6, 2023

Social Media Engagement Rate When it comes to securing support on social media, getting your nonprofit’s content in front of prospective donors is only the first step. Whether you’re posting on Facebook , Instagram, or even LinkedIn, it’s important to focus on reaching users who are most likely to take action in response to your content.

Social Media 52

Social Media Metrics North Carolina Media 52

Media Cause

OCTOBER 11, 2023

Account Management Through its account management services, TikTok connects you with content creators. Best Practices for TikTok Content Creating a successful TikTok page takes time and commitment. You can cross-post your TikTok videos on other social media channels, such as Instagram Reels, Facebook Stories, and YouTube Shorts.

Marketing 59

Marketing Fundraising Social Media Video 59

Nonprofit Tech for Good

JULY 30, 2012

Your nonprofit can learn a lot from the 11 (mostly large) nonprofits listed below by simply following, liking, and subscribing to their e-newsletter, blog, Facebook Page, Twitter, YouTube Channel, etc. Custom-designed Twitter and YouTube Channel backgrounds. Consistent publication of fresh content to a blog or website.

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Social Media Media Hints Social 277

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 15, 2011

How can we integrate content sharing and audience interaction in the right balance to unleash pearls of wisdom from both audience and the experts on the stage? How can create a back channel or other social media tools that can engage people in the room, but also around the world with an interest in the topic? The Back Channel.

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Facilitation Channel Social Media Global 98

sgEngage

SEPTEMBER 11, 2023

According to GolfStatus , the average golfer’s net worth is over $768,000, well above the national average. Leverage digital channels. Use it in tandem with your event website and digital channels to plan your tournament marketing campaigns. Your event website becomes the home base for marketing your golf fundraiser.

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Charity Create Sponsor Sample 76

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 27, 2010

I blogged about the content last week. I got an email from hosts Chris Uschan and Tony Veroeven who shared some numbers, "We had 190 attend and ask 140 questions in a back channel that looked like Clark Griswald 's House at Christmas!". This is where a back channel like Twitter can be really useful.

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Channel Instruction Instructional Instructional Design 87

Beth's Blog: How Nonprofits Can Use Social Media

MAY 30, 2018

The challenge is to reach our audiences where they are, in that moment, with compelling content and a call-to-action… Not exactly what siloed organizations are best at. We had to shift our content from speaking to our core constituents in the reproductive rights movement to being more approachable and externally focused.”.

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Story Storytelling Digital Nonprofit 103

Connection Cafe

DECEMBER 13, 2013

Guest post by Christina Relacion, Communications Manager at the Scleroderma Foundation’s National Office. Content’s role in nonprofit marketing grows by the hour. So, as your organization works to create content that invites and inspires, it’s important to ensure everything is created with your audience in mind.

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Content Marketing Organization Tips 38

Saleforce Nonprofit

SEPTEMBER 29, 2021

Map out your strategy: Literally, draw your map of content and audiences on paper or a slide. Our integrated learning map starts with content centered on beginner business users, and builds from there to advanced users, admins, and consultants. Senior Manager, Partner Success, Salesforce.org Global Alliances and Channels.

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Badge Lesson Celebrate Philanthropy 134

sgEngage

DECEMBER 9, 2021

Social media has become more and more saturated with video content as marketers are realising video’s real potential. This engaging video campaign was introduced to promote their National Art Pass which includes free/discounted entry to hundreds of museums across the UK. which led to a boom in visitors when lockdown ended.

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Museum Social Media Campaign Media 94

Nonprofit Tech for Good

NOVEMBER 7, 2020

Tailor your most compelling narratives for different channels to share them widely. Hashtags are an important tool for increasing Instagram post visibility because many more people follow and search for content using hashtags on Instagram than on Facebook. How can you break through the noise? World Food Program USA: Rani’s Story.

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Channel Sierra Leone Story Digital 247

Media Cause

JUNE 22, 2021

We continued to test and learn what messaging and content resonated across audiences, while introducing advocacy and engagement campaigns via the Action Center, launching SMS as a new channel for cultivation and impact, and capturing new subscribers and donors through paid and organic channels.

Advocacy 101

Advocacy Digital Fundraising Global 101

Forum One

AUGUST 24, 2022

Organizations, such as First Nations Development Institute, have their core values and belief about the potential of First Nations communities woven into their narrative that access to appropriate resources creates the environment for ingenuity to help ensure the well-being of First Nations communities.

Change 46

Change Strategy Attitude Policy 46

Amy Sample Ward

SEPTEMBER 18, 2012

Last month, Farra Trompeter of Big Duck and Danielle Bridgida of National Wildlife Federation presented at the Bridge Conference last week about personal and professional branding. Similarly, Google+ allows you to filter general actions or content as well as post-by-post content to certain groups. Set your own tone!

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Professional Personal Linkedin Profile 185

Forum One

AUGUST 3, 2023

Overall, this work has helped to empower NRDC’s content managers, engage their audience, and amplify their impact. Forum One partnered with NMAAHC to develop a visual brand system for the event in addition to visual assets which were used across NMAAHC’s digital channels and in-person at the event.

Award 75

Award Museum Policy Seattle 75

sgEngage

OCTOBER 27, 2021

Within the first weeks and months of lockdown, we witnessed pioneering cultural institutions spearhead new digital content to keep their members and visitors engaged during unprecedented closures. And, as member engagement via online channels became more commonplace, we also began to identify several distinct modes of virtual membership.

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Virtual Museum Culture Arts 88

Cloud 4 Good

AUGUST 16, 2022

Facebook, Chobani, Under Armour, Microsoft, Patagonia, and many other well-known names gained their first national exposure as honorees on the Inc. Its award-winning multiplatform content reaches more than 50 million people each month across a variety of channels including websites, newsletters, social media, podcasts, and print.

Time 81

Time Companies United States Press 81

NonProfit Hub

JANUARY 14, 2021

Make friends with your local media: TV (don’t forget programs on local PBS stations), newspapers (both daily and weekly), and radio (a local station, affiliated with a national outlet can be a conduit to a national story). A story on the local NPR station could lead to a national spot. Tell a riveting story.

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Press Story Local Blogger 68

Forum One

JUNE 29, 2021

To boot, the PDF version of the report recently won a 2021 Vega Awards Winner for Branded Content. Created by ZERO TO THREE as an initiative of Think Babies , they identify issues regarding paid leave, access to education, and healthcare across the nation. Your existing traffic : How much traffic do your main digital channels (e.g.,

Report 65

Report Online PDF Nonprofit 65

Achieve

JULY 26, 2021

Use a multi-channel fundraising approach. Use a multi-channel fundraising approach. Multi-channel fundraising — or using multiple forms of outreach to connect with your donors — is a very effective way to reach your base. Here are some different fundraising channels that you could try: . Figure out your strategy.

Donation 85

Donation Fundraising Tips Channel 85

Nonprofit Tech for Good

MARCH 4, 2010

These resources are invaluable when looking for quality content to utilize and share on social media sites. 4096 Color Wheel : A handy little tool when designing a YouTube channel, Twitter profile, MySpace page, etc. If you have any favorites that you would like to share, please add them in a comment below.

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Resource Fun Alexa Stats 220

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 7, 2011

Holly did a fantastic session on integrated content strategies. It’s not every day that you come across high quality content shared freely with the community – it helps life all the boats. Content is King. But it takes content: you’ve got to feed those media platforms and seed those conversations.

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Calendar Voice Chart Content 107

Classy

JULY 14, 2021

The Classy team created engaging content that Collaborative participants could use in their professional lives. “ Zoom fatigue is real, so it’s important when creating a virtual fundraising event to be mindful of duration and timing, as well as ensuring that all content offered within your event provides value and actionable takeaways.

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Virtual Professional Marketing Fundraising 105