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Engagement Analytics 101: Setting Your Association Up for Success

Association Analytics

This blog provides an overview of how to establish your scoring model, establish a team of data champions, and adopt a regular reporting routine so that your association is set up for success. Before we get into scoring models and best practices, let’s take a look at the purpose of engagement scoring. Let’s get started!

Analytics 169
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Create a Winning New Member Strategy in 3 Easy Steps

Association Analytics

Yet, today’s consumers are no stranger to the membership model. Target new audiences – We focus on member experience, satisfaction, and retention, but what about the more tangential groups we touch as an organization? Don’t discount thought leadership for the top of funnel audiences.

Create 169
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Should you continue to host hybrid or virtual events in a post-pandemic world?

Association Analytics

But don’t forget there could be value in creating goodwill and thought leadership with free services that you can’t always measure. They may want to deliver content to this audience and be happy to pay for the right to do so. You can still generate revenue but the audience doesn’t pay to attend.

Hosting 321
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Security Measures to Follow For Your Next Hybrid Event

AccelEvents

While keeping attendance numbers down can help mitigate the spread of the coronavirus, event organizers will still need to follow a series of COVID-19 safety measures to ensure attendees and participants are protected. . Every physical event needs to have basic security measures in place to ensure the safety of the participants.

Measure 98
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New Stuff: Updates From Data Axle, Moore and Classy

The NonProfit Times

Data Axle Nonprofit added audience indicators within its Apogee and DonorBase omnichannel cooperatives that identify donors poised to give following an emergency event. It builds on the firm’s suite of audience indicators that show donor behaviors, affinities, and gifting potential without time-intensive custom modeling.

Data 52
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What Gets Measured Gets Better

Beth's Blog: How Nonprofits Can Use Social Media

Note from Beth: As part of my work this year as Visiting Scholar at the David and Lucile Packard Foundation, I’m running several peer learning groups based on the ideas in “ Measuring the Networked Nonprofit ” and Crawl, Walk, Run, Fly Maturity of Practice model. The CWRF model has been adopted by nonprofits.

Measure 99
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Security Measures to Follow For Your Next Hybrid Event

AccelEvents

While keeping attendance numbers down can help mitigate the spread of the coronavirus, event organizers will still need to follow a series of COVID-19 safety measures to ensure attendees and participants are protected. . Every physical event needs to have basic security measures in place to ensure the safety of the participants.

Measure 52