Nimble AMS

MAY 25, 2022

Technology is irrevocably integrated into our daily lives. Like it or not, in our digital-driven world, non-members will evaluate how your association leverages innovative technologies to determine whether your organization is worth joining. Adopt innovative technology at your association. AI and predictive analytics.

Associations 130

Associations Technology Adopt Industry 130

Association Analytics

JUNE 17, 2021

Sure, you can look at historical or yearly trends on a graph to identify patterns, but by drilling deeper into the analytics you can uncover insights to help put your data into action. Do a scan of the market to determine if this segment might be obtaining their content from another source. Predictive Analytics to focus your marketing.

Associations 318

Associations Data Registration Analytics 318

TechImpact

JULY 30, 2014

Image courtesy of Google User Content. Google Analytics, where would I be without you?”. The website measurement and analytics tool serves as a dipstick into the effectiveness of your current marketing strategies, and into the effectiveness of your website as a whole. What more can you learn from Google Analytics?

Analytics 223

Analytics Statistics Google Demographics 223

DNL OmniMedia

MAY 25, 2022

But before you can capitalize on the information stored in your CRM or other nonprofit software, you need to know exactly what analytics to track in the first place. This includes assisting with nonprofit analytics! Definition of Data Analytics for Nonprofits. 4 Types of Data Analytics. Web Analytics.

Analytics 52

Analytics Org Adwords Metrics 52

Nonprofit Tech for Good

APRIL 2, 2023

It’s no secret that technology is advancing, and nonprofits will need to get on board if they want to stay ahead of the curve and ensure that they are retaining their top donors. But quick technological advancements can be overwhelming, causing many people to feel uncertain about where to begin.

Tools 360

Tools Fundraising Analytics Analysis 360

Pamela Grow

OCTOBER 30, 2023

Once you know exactly what you want to achieve, glance over the tools and technology available to your organization. When you have the right technology, you’ll be able to streamline and automate certain tasks to help achieve your goals. Engagement with content. Understand donors’ giving behaviors. Engagement level.

Analytics 52

Analytics Data Giving Metrics 52

TechImpact

MARCH 25, 2014

Having a tough time tracking the analytic behind your last fundraising campaign? Nonprofits know it’s a good idea to track their analytic, but its the next step they often have trouble with, knowing what to look for in those numbers and how to make sense of them. You’re not alone. Let us know in the comment section below.

Stats 252

Stats Analytics Track Google 252

Nonprofit Tech for Good

AUGUST 9, 2021

And while that may sound low, it is double the rate of Facebook Pages. If your nonprofit is going to use LinkedIn Pages, then commit to posting a minimum of 2-3 times per week to maximize your click-through rate (CTR) and engagement. Curated content relevant to your mission. 3) Monitor your LinkedIn Analytics.

Linkedin 361

Linkedin Practice Social Media Sponsor 361

.orgSource

OCTOBER 31, 2023

I invited several colleagues to join me to describe their experiences using AI and offer tips on how you can experiment with this new technology. Get acquainted with customer analytics, a process that provides more accurate insight into what your members really want. But I’m not sure our AMS is up to the task.

Sponsor 275

Sponsor Associations Law Hype 275

Bloomerang

NOVEMBER 12, 2021

Today’s question comes from a nonprofit employee who wants advice on whether or not it’s worth it to invest in digital analytics tools. . They want us to invest in digital analytics tools to measure our efforts, but I’m not really sure what this will tell us. The road to digital analytics maturity.

Analytics 111

Analytics Digital Tools Measure 111

Association Analytics

FEBRUARY 20, 2024

Association Analytics also hosts a webinar series, Navigating the Member Journey Using Data, to helpassociations better understand how their data can help transform their association. You want to provide the most relevant and engaging resources, content and events, at just the right time, so you keep them moving through their journey.

Create 169

Create Strategy Associations Registration 169

Nonprofit Tech for Good

SEPTEMBER 5, 2023

To fortify fundraising and impact strategies, embracing emerging technologies is paramount. This framework provides a holistic approach, encompassing various dimensions of a digital strategy, including audience engagement, content creation, and impact measurement. With ChatGPT’s analytical prowess, the process can be augmented.

Digital 295

Digital Strategy Guide Create 295

Bloomerang

MAY 22, 2024

Moreover, the integration of storytelling and technology is transforming how nonprofits raise money, reshaping the way people engage with stories and make donations because of those stories. With a simple and intuitive interface, audiences can contribute to the cause without leaving the story or navigating through multiple pages.

Storytelling 80

Storytelling Digital Integration Blended 80

TechImpact

MARCH 3, 2014

The simple truth is, your nonprofit needs to be engaging in content marketing. Content marketing is for whatever you make it. It all comes down to what content you make public, and what your goals are. 92% of nonprofits use content marketing. 25% of nonprofit professionals have a documented content strategy.

Stats 128

Stats Content Marketing Nonprofit 128

Nonprofit Tech for Good

APRIL 10, 2022

It’s a social network that requires a lot of time and content, but more importantly, a social media manager who enjoys being active on Twitter and understands Twitter’s extensive toolset. 3) Tweet content that inspires engagement. To get engagement on Twitter, you need to tweet the right kind of content.

Twitter 349

Twitter Practice Social Media Nonprofit 349

Byte Technology

MARCH 11, 2016

According to Louise Craft, digital marketing executive at Metric Mogul, Analytics “ensures marketers can make data led decisions to streamline their marketing efforts, increase their conversion rates and ultimately achieve their business goals.” do not have e-commerce tracking set up in their Google Analytics accounts.

Analytics 100

Analytics Google Digital Marketing 100

Cloud 4 Good

AUGUST 25, 2022

For most modern businesses, technology is the engine of transformative change, driving companies toward profit. The savviest companies must learn to understand and embrace the nuances at the intersection between technology and human values as a fundamental building block of their digital transformation. Read it here.

Roles 59

Roles Companies Technology Journal 59

sgEngage

AUGUST 23, 2023

Assess website analytics. Review your site’s metrics such as time spent on each page, call to action (CTA) click-through rate, bounce rate, and conversion rates for pages such as your donation form or new patient registration page. Understandable: Your website’s content must be comprehensible to all audience members.

Websites 82

Websites Organization Tips Map 82

sgEngage

OCTOBER 11, 2023

And with donor retention rates on the decline, new donor acquisition is a constant topic of conversation. It’s Time to Kick It Up a Notch The good news is that you only need three things to successfully identify, engage, and convert those elusive brand-new donors, and I’ll bet you already have them on hand: data, content, and technology.

Donor 87

Donor Social Media Websites Content 87

Connection Cafe

APRIL 7, 2020

Google Analytics can seem daunting, especially for the smaller marketing team or the marketer with limited digital chops. Or perhaps you’re a seasoned Google Analytics pro who just needs a little validation right now. After all, your website is your biggest body of content. What are Google Analytics goals? Duration Goals.

Analytics 35

Analytics Google Goal Track 35

CauseVox

MARCH 1, 2024

Research The first step is finding as much information as you can from your existing analytics. Website analytics: help us track donation page interactions and web traffic. Website analytics: help us track donation page interactions and web traffic. You can gather some data (especially demographic data) from other analytics.

Audience 82

Audience Donor Survey Demographics 82

TechImpact

MARCH 19, 2014

Proof reading, avoiding spam triggers, ensuring it’s mobile optimized, creating alluring subject lines are all imperative to the success of the newsletter and what the content inside is promoting. Gathering your content. Generally speaking, the way you gather your content will vary depending on what your goals are for the newsletter.

Newsletter 247

Newsletter Spam Template Nonprofit 247

Forum One

JULY 15, 2021

A step-by-step approach to personalization allows organizations to start delivering unique content sooner than later. As individuals, we’re served targeted content and ads based on our previous online behavior or social media profiles (e.g., This includes: Email databases Website analytics CRM systems Online giving platforms.

Personal 101

Personal Test Demographics Analytics 101

Nonprofit Tech for Good

DECEMBER 13, 2018

By Katy Teson , a content strategist at Wired Impact , an organization seeking to make powerful websites something all nonprofits can afford. Having access to Google Analytics for your website is key to getting to the roots of the problem. 4) Key features and content aren’t accessible. What happens after someone makes a gift?

Websites 245

Websites Nonprofit Guidelines Phone 245

The NonProfit Times

MAY 23, 2024

The underlying analytics were impressive. Average 2023 clickthrough rates were nearly identical to what they were in 2022 for GivingTuesday. However, the unsubscribe rate was nearly 25% less than what it had been the previous year despite the six emails being twice the total of three sent a year earlier.

Test 52

Test email Spam United States 52

Wild Apricot

DECEMBER 21, 2017

This often overlooked and sometimes under-appreciated department uses data to drive strategy, best practices to guide training, and technology to hack success. Sales Ops: Table of Contents. Technology. Selection of Enablement Software and other Technology Tools. Conversion Rates. Data Analytics. Performance.

Synchronous 145

Synchronous Structure Metrics Knowledge Base 145

TechImpact

APRIL 23, 2014

You’ve invested in it, consistently update the content, post to your blog, and market events through your website. So, of course you want people to see all that great content. Bounce rates tend to be higher and pages per session are often lower with these users. Use this information to adapt your content to meet their needs.

Generation 234

Generation Websites Social Media Search 234

sgEngage

NOVEMBER 10, 2023

Increases Retention Rates and Donor Life Cycle With each recurring donation, your organization may send thank-you notes with suggestions to stay engaged beyond financial support. Inspiring donors to take action in their community and advance your mission ultimately increases donor satisfaction and improves retention rate and donor life cycle.

Donation 52

Donation Blackbaud Retention Gift 52

Candid

APRIL 13, 2021

Starting out as one of many search engines, Google has since branched out into software, mobile devices, and other technology ventures. . With quality web content and focused calls to action, you can use the grant to increase your web traffic, then convert that traffic into donations. Clicks and click-through rate (CTR).

Grant 98

Grant Google Problem Analytics 98

sgEngage

SEPTEMBER 28, 2021

increase in email conversion rate. Here’s a great read on the “death of the open rate. ”. Ensure you have access to accurate email metrics including click, action, and conversion tracking so that you can determine the success of content, messages, and segmentation. 1 in 40 online donors is a recurring monthly donor.

Online 97

Online Fundraising Benchmark Adwords 97

sgEngage

APRIL 19, 2023

The Analytics team at Blackbaud has been playing around with ChatGPT over the past few months and we thought it might be helpful to share our observations. The initial wave of generative-AI examples in the art, music, and written composition spaces has generated a lot of interest within the technology sector.

Model 74

Model Italy Test Generation 74

Allegiance Group

APRIL 15, 2024

It starts with a detailed analysis of your donor base, including average gift size, retention rates, and cost per acquired donor. When the entire donor journey is addressed in your plan, conversion rates for donor acquisition are much stronger. Audit your content to evaluate how well your website meets user search intent.

Fund 52

Fund Donor Strategy Search 52

sgEngage

APRIL 18, 2022

Review your website analytics. Assess your site’s metrics such as time spent on each page and the bounce rate to determine your most popular pages. Combine information gathered while creating your user personas with your website analytics to decide how you can meet visitors’ expectations at every step of the user journey.

Websites 80

Websites Organization Tips Map 80

Gyrus

MAY 31, 2016

Technology has impacted almost every aspect of our lives and training & development is no exception. Advanced software, technology tools, and innovative methods are being used to enhance training program’s quality, participation and engagement as well as to enable corporate training to be a more personalized experience.

Training 56

Training Train Avatar Technology 56

NTEN

OCTOBER 6, 2011

Nearly all of the web communication challenges I’ve encountered with the groups I’ve worked with stem from basic content planning and governance issues. People come to your website, first and foremost, to get information, so Content Strategy is relevant for any communications work you do. So, Content Strategy was born!

Content 83

Content Strategy Question Calendar 83

AccelEvents

FEBRUARY 10, 2021

Even after the vaccine has been distributed and infection rates decline, it is going to be some time before it is safe to host maximum capacity live events. And using an event platform like Accelevents can help you deliver content to your virtual audience and create networking opportunities between both audience segments.

Virtual 98

Virtual Stream Audience Industry 98

Care2

NOVEMBER 18, 2011

Do you use Google Analytics? If so, get ready for a new, redesigned version that is packed with some great features and analytics. Google Analytics reported that people have shared that they've had difficulties using traditional path analysis tools. The rates at which visitors abandon different pathways. Pretty cool.

Analytics 74

Analytics Google Digg Bookmarking 74