Care2

JANUARY 24, 2013

Monthly Donors, Social Media, and Cross-Channel Integration: Critical Tactics to Boost Your Fundraising in 2013 -- Tuesday, January 29th at 2:00PM ET. Using Facebook ads to drive online actions. Paul has more than fifteen years of multi-channel fundraising, direct mail, online advertising, web design, and email marketing experience.

Channel 66

Channel Social Media Integration Wyoming 66

Top Nonprofits

FEBRUARY 16, 2022

Your nonprofit pursues a worthwhile mission, and as a marketing professional, it’s up to you to find the unique channels and messages that help current and potential supporters see that. Otherwise, they might take their support to a different organization that better communicates its purpose and inspires its audience to take action.

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Audience Marketing Nonprofit Search 98

sgEngage

AUGUST 22, 2023

Keep in mind, tools like ChatGPT are most effective when you are hyper-specific in your prompts, including details like word count, call-to-actions, tone, and intended audience. ” Major Donor: “Elevate Conservation, Ignite Change: Unleash Your Philanthropic Vision! Try using “you” statements, putting the AI in your shoes.

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Fundraising Generation Education Feeds 68

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 26, 2013

We pair actions with news. Our attention campaigns are primarily amplified not by our organization alone, or by a dedicated base of supporters we’ve built over many years, but rather by the network of ocean communicators that we regularly contact through the Tide Report, our social media channels, and our blog.

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Campaign Conservancy Measure Method 122

Have Fun - Do Good

AUGUST 28, 2009

While preparing to teach a social media webinar recently, I discovered quite a few environmental/green nonprofits that have YouTube channels. You can't beat video for pulling at your heartstrings, which is why it can be a powerful tool for organizations with the time, money and skills to post videos on a regular basis.

Green 41

Green YouTube Channel San Francisco 41

Nonprofit Tech for Good

JUNE 23, 2020

For example, the Nature Conservancy offers both honor gifts and memorial gifts – each with their own donation page. Create a page on your website with a call-to-action and a list of the benefits of becoming a matching gifts sponsor and then promote this page in email and on social media. That’s the traditional way to do it.

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Practice Online Fundraising Nonprofit 339

Saleforce Nonprofit

SEPTEMBER 16, 2021

It will consist of four channels covering every role, industry, and topic, plus over 100 additional hours of on-demand content. Philanthropy at Dreamforce: $1M to Conserve, Restore, and Grow Trees. Amplify your actions on social media! Just because Dreamforce is virtual this year doesn’t mean that we’re not giving back.

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San Diego Philanthropy Education Global 133

Beth's Blog: How Nonprofits Can Use Social Media

JULY 16, 2013

If you have been following me on Twitter, Facebook, this blog or other social media channels, you know that my father passed away several weeks ago. A total of 3,094 Tweets, Facebook Status Updates, or other social channel used the hashtag #OceanLoveEarl from 6/23-7/15. These were collected using storify.

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Social Media Online Learning Fundraising 129

Greater Giving

FEBRUARY 25, 2021

Raise awareness about who you are and what you do and inspire people to act by offering a donation, spreading the message over social media, or by taking some other specific action. Images, action, word choice, and background music and sounds must carry a cohesive message in order to provoke the same feelings in the viewer.

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Video Nonprofit Images Awareness 87

Care2

FEBRUARY 13, 2013

In this webinar, Doug Barker (Principal and Co-Founder of Barker & Scott Consulting) and Amy Ganderson (Digital Marketing Director at The Nature Conservancy) will share their ideas, examples and key strategies for making your supporters feel appreciated – and more tied to – your mission and organization.

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Support Conservancy San Diego Gartner 52

Saleforce Nonprofit

SEPTEMBER 16, 2021

It will consist of four channels covering every role, industry, and topic, plus over 100 additional hours of on-demand content. Philanthropy at Dreamforce: $1M to Conserve, Restore, and Grow Trees. Amplify your actions on social media! Just because Dreamforce is virtual this year doesn’t mean that we’re not giving back.

San Diego 90

San Diego Philanthropy Education Global 90

Connection Cafe

OCTOBER 10, 2019

When people ask me, I always think of the National Parks Conservation Association. Since then, the National Parks Conservation Association has run more than 30 campaigns and the results have been surprising. NPCA developed a list of more than 5,000 text subscribers and began regular, targeted messages to promote their action alerts.

Advocacy 33

Advocacy Tools Conservancy National 33

Neon CRM

NOVEMBER 29, 2023

Digital-forward campaigns are still powerful new donor acquisition opportunities: 57% of new donors who gave to organizations using Neon Fundraise were acquired through digital channels. Give because you deeply care about water conservation). Where Do Donors Give? Give because it’s GivingTuesday!) Resist that temptation!

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Lesson North America New York Kentucky 52

Neon CRM

AUGUST 18, 2023

The goals you set will help you plan the rest of your campaign: The channels you use for appeals, decisions about your event, and even the types of stories you’ll tell your donors will hinge on the goals you’ve set for your campaign. To set effective goals, use the S.M.A.R.T The other focuses on scientific research. You have two donors.

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Guide Fundraising Mail Metrics 52

Bloomerang

AUGUST 2, 2021

Told well, stories will grab people’s attention and compel them to take action. . To give you an example of how to do this, a recent client was having problems telling the story of the marine conservation program they were building. Stories are arguably the most compelling content you can offer.

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Content Marketing Strategy Fundraising 126

Everyaction

APRIL 9, 2018

Particularly in the digital realm, look for a CRM that provides easy, meaningful actions that you can supply to your supporters. Multi-Channel Engagement for Diverse Audiences. Environmentalist donors are a diverse group of people, who require multi-channel communication to reach effectively.

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Organization Contact Channel Volunteer 43

Qgiv

JULY 21, 2022

Multi-channel marketing is the practice of communicating and marketing across many channels. By leveraging multiple communication channels—email, mobile, direct mail, websites, social media, paid and earned media, SEO, and more, you expand your reach to engage new donors and supporters. Why is it important for nonprofits?

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Channel Marketing Fundraising Nonprofit 59

Connection Cafe

JULY 24, 2019

The ad appeared as a subversive response to a growing conservative swing in America: “Many Americans, particularly working class and middle-class whites, responded to the turbulence of the late 1960s by embracing a new kind of conservative populism.”. The History Channel. Also in 1971, organizations like Greenpeace rose up.

Marketing 29

Marketing Conservancy Classes Charity 29

Care2

SEPTEMBER 28, 2013

If you’re going to the BBCON 2013 Conference starting September 29 th , you should expect a great conference filled some of my favorite nonprofits and campaigners who will be sharing their insights in email marketing, storytelling via multiple channels, and social media wins and fails. Channeling Joan Rivers and E!’s

Advocacy 58

Advocacy Storytelling Social Media United States 58

Care2

SEPTEMBER 5, 2013

Using donor conversion data from Covenant House, Human Rights Campaign, IFAW and Nature Conservancy Canada, we’ll drill down on how the time-tested multichannel fundraising approach is producing strong results. Multichannel Strategies to Convert Online-Acquired Supporters into Donors Tuesday, 9/10 at 3pm ET. Direct Mail + Online)?

Support 57

Support Donor Online Strategy 57

Everyaction

FEBRUARY 28, 2018

I have a bizarrely diverse background in talking to supporters—from doing constituent communications for Bernie Sanders, to working in online advocacy, to doing integrated membership and philanthropy for The Nature Conservancy, to doing nonprofit brand and messaging work for PR firm.

Support 41

Support Hints Lecture Advocacy 41

Qgiv

APRIL 23, 2021

If you find yourself needing to budget more conservatively, using volunteers instead of staff or receiving auction items as donations is a good idea. Put together a detailed action plan. Now that your planning committee has most of the logistics down, it’s time to start putting your plan in action. Promote your event.

Fundraising 52

Fundraising Virtual Sponsor Hosting 52

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 30, 2011

Points of Light Institute’s primary mission is to inspire, equip and mobilize people to take action that changes the world. We believe that civic engagement is a vital part of a healthy democracy and therefore promote and support volunteerism in the broadest sense. What are the key results of this campaign ?

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Hurricane Measure Social Media Pledge 97

Connection Cafe

JANUARY 18, 2012

Of course, my first question was what made 2011 year-end fundraising different from years past, and I was excited to hear from Sara Thomas, Senior Manager, Digital Marketing at Ocean Conservancy on their year-end success.

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Fundraising Phase Conservancy Convio 36

Care2

SEPTEMBER 7, 2012

Harvey McKinnon (Harvey McKinnon Associates) and Teva Harrison (The Nature Conservancy Canada) join Ryann Miller (Care2) to discuss why to have a monthly giving program, what it means for donor loyalty, and the fundamental elements of all good monthly programs. What about sending text messages connected to your email actions the next day?

NTC 51

NTC Minneapolis Facebook Audience 51

Qgiv

NOVEMBER 13, 2023

Different communication channels Don’t limit your donor segmentation to your email lists or social media followers! You can use your tailored messaging across all your communication channels—from text messaging to blog posts—for more effective connections at every point.

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Effective Donor Guide Social Media 109

Connection Cafe

OCTOBER 11, 2011

Mobile-savvy nonprofits inspired many of us with their interesting apps, from PETA’s mobile advocacy center to the Lance Armstrong Foundation’s collaborative BOOM app (in concert with Nike) to the Central Park Conservancy’s Insider’s Guide to the Park.

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Mobile Question Org United States 37

Neon CRM

MAY 18, 2023

Any good stewardship plan involves consistent and strategic engagement with your donors through a number of channels and with a variety of touchpoints. Creating organic channels of communication versus a one-sided slew of asks is how you turn a first-time donor into a long-term supporter.

Raise 98

Raise Strategy Help Fundraising 98

Museum 2.0

AUGUST 20, 2009

Conservation: Objects may be damaged by flash photography. Some conservators argue that if non-flash photography is permitted, light levels in the galleries may be increased to accommodate visitors' cameras, which indirectly damage artifacts. so that it might be revised.

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Museum Photo Policy Open 54

Connection Cafe

APRIL 2, 2010

I have enjoyed pouring over “The Next Generation of American Giving” research to learn more about how the different generations respond to the multiple channels available to engage with charity and how they can all work together to make fundraisers more successful. I saw 2 out of 3 people in front of me donate.

Relationship 30

Relationship Donation Build Channel 30

Connection Cafe

APRIL 27, 2009

Designation as a YouTube "nonprofit" channel. And NEW this year, nonprofits now have the ability to drive action from your videos via an in-video ad overlay. It's a new way for you to drive action from your YT videos to take external action, sign up or donation pages. What's special about the new feature?

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Map Google Grant Video 32

Beneblog: Technology Meets Society

JANUARY 5, 2016

One axis represents nature of action: direct or indirect. They put most nonprofits in the direct action without systems change box: groups that do a good (or even excellent) job of delivering services under the existing system. They then place social entrepreneurs in the direct action and systems change box. and Osberg, Sally R.,

Change 100

Change eBook United States Conservancy 100

Achieve

JULY 14, 2022

Despite the rising popularity of other digital channels like social media and. Let’s say your nonprofit specializes in wildlife conservation and you want to grow your donor base. Email 4: Give insight into the day-to-day costs of conservation and invite your subscribers to donate or set up a recurring gift. text messaging.

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email Support Newsletter Rate 52

NTEN

FEBRUARY 21, 2014

For over five years, We-Care.com has been empowering nonprofit supporters by turning their everyday online actions into meaningful impact for the nonprofits they support. The ASPCA, Save the Children, and Clean Water Action each have earned over $1 million in donations. Oh yeah, and the user doesn’t pay either! Why, you ask?

Green 61

Green Sponsor NTC Los Angeles 61

Nonprofit Tech for Good

FEBRUARY 8, 2021

We purposely set a more conservative goal so that our staff could feel the motivating rush of achieving it, and then we could push to exceed the original goal. People need that reminder and extra nudge to take action! It was also important for us to set an overall fundraising goal for the campaign and a timeline for reaching that goal.

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Goal Fundraising Help Africa 306

Beneblog: Technology Meets Society

JULY 11, 2013

But for an organization like Benetech, naming them as part of our values and putting them into action has led to better ideas and stronger products.

Open Source 118

Open Source Lesson Tech Project 118

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 28, 2010

Using your various social media channels to meet strategic goals is the right way to operate, but sometime you need an idea or two to help you get there. These 50 basic to intermediate-level tactics can be used to support a variety of strategic goals and get your supporters to take action.

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Social Media Chad Media Widget 103