6 Ways to Prepare Your Communications for Successful End-of-Year Fundraising
Nonprofit Tech for Good
SEPTEMBER 16, 2021
2) Review Your Goals. Review your end-of-year fundraising goals, but think deeper. Review your target audiences , not just focusing on their habits, but what motivates them to engage with your organization in the first place. Program features and statistics are important, but they shouldn’t be the center of your communications.
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