article thumbnail

Google Analytics and Benchmarks: HAWK

M+R

You can use this handy template as a model of relevant UA data to archive (monthly total visitors, organic visitors, pageviews and donations) and follow the Benchmarks instructions on how to pull this data. UA used “cookie-based” tracking that allowed the platform to record web activity on the site during a user’s session on the site.

article thumbnail

6 Tips on How to Use Social Media to Acquire New Donor Prospects

Nonprofit Tech for Good

Development audit after development audit of small- to mid-sized organizations reveals that while donor retention remains a critical issue there is also another issue that is equally important. Social media sites are for relationship building. 3) Capture social media followers that visit your website.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

3 Tips to Prepare Your Nonprofit’s Team for AI Fundraising

Greater Giving

Predictive analytics: BWF defines predictive analytics as the process of assessing your nonprofit’s data to make predictions and model future donor behavior. By analyzing historical data, AI models can anticipate future donor behavior and identify potentially valuable fundraising opportunities. Encourage experimentation.

Team 98
article thumbnail

Improve member loyalty in associations with the rise of the subscription economy

Nimble AMS

How auto-renewal of individual and company memberships can increase loyalty and retention. Associations that can differentiate themselves are on the leading edge of member retention. As a business model and a core value, membership is perhaps the defining quality of trade and professional associations. Member loyalty.

article thumbnail

Maximizing Nonprofit Fundraising with Google Analytics 4

Allegiance Group

This includes things like file downloads, form interactions, video views, and site searches. Examples might include a steep drop in sessions that’s out of the norm or Google no longer indexing your site. What These Changes Mean for You The strength of GA4 lies in its event-based model.

article thumbnail

What’s a Nonprofit Membership Program? An FAQ Guide

DipJar

Membership programs take many forms: flat fee models with standardized benefits, tiered models with varying benefits by tier, and something in between. Knowing which membership model is right for your organization depends not only on your organization’s mission but also its budget and donor base. Website builders.

FAQ 52
article thumbnail

How to Convert Peer-to-Peer Event Participants into Monthly Donors

sgEngage

Experiment with Journey Mapping A colorful visualization of the constituent experience, journey mapping is a model that helps you track how and when you engage with supporters and when and why they make the giving choices they do. Many sustaining supporters are riders who travel to event sites that are destination experiences.

Donor 76