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Fundraising Ideas to Reverse the Trend of Declining Email Response Rates

NetWits

Fundraising email click-through rates dropped 27 percent and response rates were down 21 percent from 2011. This follows a recent trend that email click-through rates have declined across all industries. Epsilon and The Email Institute’s Q3 2012 report indicated overall click-through rates have fallen from 5.5

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Why omni-channel fundraising works at year-end

EveryAction

Here’s how to apply those same techniques to your nonprofit omni-channel fundraising at year-end. It’s a rare occasion for you to earn their full and undivided attention, with some beautiful visuals and compelling information that will stick in their mind even if they don’t drop everything and mail in a gift immediately.

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How to Use UTMs to Leverage Donor Acquisition for Your Nonprofit

Nonprofit Tech for Good

Data should inform and optimise your fundraising strategy , and attribution is a simple technique you can use to really help you get it right. Are your conversion rates different for different audiences? And, when it comes to parameters, keep these best practices in mind: Use only lowercase words. Tell me all about attribution.

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How to Leverage Email as a Recruitment Tool: 4 Strategies

Nonprofits Source

As we review these techniques, keep your nonprofit’s current recruitment approach in mind and consider how these strategies can help achieve your recruiting goals. Optimizing your nonprofit’s approach to accessibility and UX can yield greater open rates, click-throughs, and completed applications.

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Creating a Nonprofit Digital Strategy with ChatGPT: A Practical Guide

Nonprofit Tech for Good

Measure Impact : Use the framework’s impact measurement techniques to assess the effectiveness of your ChatGPT-powered strategies. Monitor metrics such as engagement rates, content reach, and donor response. Be sure to continuously test and iterate to ensure optimal performance and user satisfaction.

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Flashback: Best New Leadership Book Of 2016

Eric Jacobsen Blog

When the rate of external change exceeds the rate of internal change, the end is in sight. Gives you specific techniques and tactics. And, one of the most difficult things for a leader to do is to successfully lead a change initiative. And, change is what most employees fear most. What's more. Is easy to read and absorb.

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3 Proven Ways to Find and Convert New Donors

sgEngage

If you’re like every nonprofit on the planet, you’ve got one thing on your mind: acquiring new donors! And with donor retention rates on the decline, new donor acquisition is a constant topic of conversation. It can be even more challenging when you’ve hit a wall in your acquisition efforts.

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