Care2

SEPTEMBER 21, 2010

Beth and Lauren discussed both strategy and tools, tips and metrics, leaving little ground uncovered. The one negative thing I have to say is that the session seemed to lack a coherent structure and while much was discussed it's hard to tie it together.

ROI 57

ROI Social Media Metrics Strategy 57

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 13, 2012

” This post shares my notes from that session along with a reflection about my session and some resources. The social business sector has shared metrics and understanding of being data-informed. That changes the conversation for nonprofits. The New Social Economy.

Skills 96

Skills Reflection Management Aggregator 96

Forum One

JUNE 22, 2021

As you created your content strategy —defining the purpose of each page, bringing together your audience needs and organization’s goals—you outlined the metrics you need to track and analyze to determine whether or not your content marketing efforts are yielding consistent results. This is where a measurement plan is useful.

Content 47

Content Effective Strategy Measure 47

EveryAction

JUNE 8, 2023

Welcome to another installment of Thursday Thoughts, a dedicated space for our friends in nonprofit sector leadership to reflect on reports, statistics, and other trends—because when our community shares knowledge, we can all do more good.  Check out our last installment here! Learn more at MESG.marketing !

Advocacy 143

Advocacy Local Audience Poll 143

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 27, 2010

Some Reflections. A conversational panel or keynote does some blending of learning modalities – it includes some content-delivery and structured small group and full group conversations. There is a lead facilitator – in the panel or keynote model – it’s the Oprah with the mic.

Reflection 103

Reflection People Network Colorado 103

ASU Lodestar Center

JULY 8, 2011

Performance management also calls on leaders to make tough decisions, such as conducting layoffs when strategies shift and structures need to evolve, firing a well-liked employee who just isn't the right fit for the position, or giving negative feedback about someone's performance. Like this article? Get another!

Leadership 92

Leadership Research Develop Management 92

Qgiv

APRIL 9, 2024

Your organization’s social media strategy should be a carefully structured plan with SMART goals, posting frequency, key dates (like an awareness month tied to your mission), and content guidelines for posts. Your social media is an extension of your organization’s brand, reflecting your values and dedication.

Social Media 52

Social Media Media Guide Social 52

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 28, 2010

No matter the approach, it is useful to have a structured approach and track trends over time. One metric that is used is “ Share of Conversation &# or how much people are talking about your brand. One method is to compare before/after a campaign to determine how much conversation social media strategy has been generated.

Practice 94

Practice Free Share Reflection 94

Connection Cafe

MAY 11, 2020

Learn more about the Google Ad Grants program on our recently-updated Insider’s Guide to Google Ad Grants , including how to structure your Google Ads account and track your ads in Google Analytics. . . If the user feels lost, angry, or frustrated—that’s a reflection on your brand. . A few of those metrics include: .

Grant 43

Grant Google Nonprofit Adwords 43

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 7, 2012

Some reflections from David here ). He gave a brief reflection with how is strategic consulting to nonprofits practice has changed over the many decades he has been in service to the field. ”It used to be that nonprofits developed five-year plans – we used to refer to as “The Stalin Approach.” Competitors?

Review 106

Review Business Nonprofit Measure 106

Qgiv

JANUARY 12, 2023

Choose useful metrics that track things like your engagement, impressions, reach, referrals, and conversion rates. Meanwhile, LinkedIn is a social media platform geared toward professionals meaning that your posts on LinkedIn should be more formal and structured than on other platforms for more engagement. Keep branding consistent.

Social Media 52

Social Media Strategy Media Donor 52

Forum One

FEBRUARY 7, 2023

For nearly a decade, Google has been developing and maintaining two different analytics solutions: Firebase, mostly used by developers to focus on app development and analytics, and UA, mostly used by marketers for website metrics. Which visits lead to engagement? Why is Google making this change?

FAQ 58

FAQ Organization Analytics Google 58

Global Giving

APRIL 25, 2020

Lots of work goes into figuring out the best combination of features, algorithms, and success metrics needed to make your model effective. Machine learning models reflect the underlying biases and inequities implied in the data used to train them. Do you have a plan for managing issues around ethics, bias, and interpretability?

Learning 69

Learning Model Nigeria Spam 69

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2011

I’ve been reflecting on why some nonprofits do a better job of measurement and learning, while others do not. There not is a reflection process for analyzing success or failure to take into next use or campaign. Example of A/B Testing Results. What is the difference? It comes down to organizational culture.

Culture 115

Culture Data Measure Social Media 115

Amy Sample Ward

APRIL 27, 2009

I’m here at NTEN’s 09NTC and am going to live blog Beth Kanter’s session on mapping your social media strategy to metrics. The right metrics. Themes that people want to learn: new metrics structures can bubble up. funders of a 20th century mindset - what metrics speak to them. Can’t wait!

Social Media 102

Social Media Map Strategy Media 102

Bloomerang

APRIL 12, 2022

Similar to the engagement meter, a generosity score also provides an at-a-glance view of an important supporter metric. Fundraising metrics. Your dashboard can provide insight into your most important fundraising metrics. A generosity score also rates supporters from “cold” to “on fire!” Blackbaud eTapestry.

Software 98

Software Management Donor Guide 98

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 15, 2013

What seemed to resonate most with the crowd was the concept of “ One Metric That Matters.” During the CWRF Assessment, David Neff reflected on his organization’s approach to sense-making of the data. 1. KD Paine reminded us again that we become what we measure so choose wisely.

Measure 98

Measure Data Facilitation Teen 98

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 11, 2009

Fluidity of the social media implementation process is a benefit: The overall communications planning approach requires a lot of structure and discipline. Some reflections I had on the materials: Situation: This is the description of the organization or network the same group is developing a strategy for.

Social Media 97

Social Media Strategy Communication Remix 97

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 28, 2009

Having a structured way to collect and analyze qualitative insights can not only help with designing a social media engagement policy, but also harvest insights. After some back and forth conversation, including asking for his input when they changed their fee structure, GiveWell became a supporter and user for Network for Good's services.

ROI 91

ROI Examples Results Social Media 91

Get Fully Funded

APRIL 14, 2022

Make sure to invest in a web design consultant who will work with your nonprofit to build a website that not only reflects your organization but is also something that your team can continue to update and maintain on your own. Internal management consultants help nonprofits develop their organizational structure.

Consultant 52

Consultant Web Proposal Nonprofit 52

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 11, 2012

Each session called shared a best practice, debriefed on the results of applying the best practice shared the month before, and we collectively generated insights. As one participant noted, “The consistent monthly time to reflect about learning was invaluable.” For one, I think we have to wait and see how this plays out.

Facebook 112

Facebook Change Profile Impact 112

ASU Lodestar Center

JUNE 19, 2017

Therefore, other factors such as program performance, governance structure, staff professionalism, fundraising efficiency, and other practices should be considered as part of the bigger picture. Looking at overhead alone is a poor way to measure a nonprofit organization’s overall performance (Letter to the Donors of America, 2014).

Build 49

Build Arizona America Iowa 49

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2014

I did a scan of the several hundred organizations registered for the webinar, many from Jewish education organizations, looking at their social media engagement practices as well as a literature scan of alumni network engagement with social mediaHere’s some reflections: Alumni Networks: Benefits, Challenges, and Strategy.

Social Media 108

Social Media Network Media Free 108

Forum One

JANUARY 26, 2024

Header tags: Header tags contribute to both the logical structure of content, aiding search engines in understanding information hierarchy, and the readability of the page for users. Regularly update your content to reflect the latest industry trends and changes. Back up your content with credible sources, citations, and references.

International 91

International Strategy Search Structure 91

Beth's Blog: How Nonprofits Can Use Social Media

JULY 13, 2010

Think about those 4th grade science experiments where huddled over your experiment you all learn together. The instruction not only included the content – all the best practices and how-tos, but also took an approach that encouraged and developed reflection. Setting up a Fan Page is an efficient way to share professional information.

Social Media 99

Social Media Network Media California 99

Eric Jacobsen Blog

MARCH 18, 2013

The traditional funnel that exists today, or what I refer to in the new book as the Cluster Funnel , reflects how businesses are organized today. From awareness to interest to decision and action to advocacy and loyalty organizational structures hone in to optimize each step but are rarely unified in their approach or overall higher purpose.

Business 45

Business Instruction Instructional Influence 45

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 8, 2009

The diagnostic tool includes 8 different areas: membership, leadership, governance, purpose, strategy/structure, assessment, communications/technology, and resource management. Network use of social media tools and strategies incorporates metrics and ongoing learning experiments.

Design 50

Design Social Media Remix Network 50

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 21, 2007

Organizing a community and serving it well has a lot of dimensions poorly reflected in webstats alone. " Holly Ross from NTEN has the final word with a brilliant post sharing all the metrics they track and putting them into context. Ruby found the perfect visual to explain trolls in appropriate behavior online.

Open Source 50

Open Source Nptech Summary Tag 50

CauseVox

JUNE 1, 2021

5) Fundraising Metrics. Data derived from key fundraising metrics is great for driving decisions at an organizational level but for the sake of simplicity here are two metrics you should include on any public-facing fundraising page: Funds Raised. The most straightforward performance metric is the dollar amount raised.

Websites 52

Websites Fundraising Site Create 52

CauseVox

DECEMBER 8, 2023

As we embark on the fundraising journey in 2024, the significance of a well-structured nonprofit annual development plan cannot be overstated. As you delve into the spreadsheet, reflect on the effectiveness of your 2023 fundraising approaches, acknowledging any wins, losses, or areas for improvement. (If

Develop 72

Develop Calendar Nonprofit Retention 72

Qgiv

MAY 16, 2022

A formal grant proposal has a longer structure with multiple components. When you’re applying for a grant with a grant proposal, make sure you’re following the funder’s instructions for how your proposal should be structured and what should be included. Grant proposal structures will differ between applications. Project budget.

Proposal 52

Proposal Grant Instruction Instructional 52

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 20, 2012

What exactly are the right metrics for measuring this transformation? National demographics of key platforms, like Twitter and Facebook, reflect the demographic makeup of the nation. Success is not a single metric, and it’s not a linear path. What is the long-term change that they want to see? What is needed to achieve it?

Measure 97

Measure Community Organization North Carolina 97

CauseVox

MAY 11, 2023

Your organization probably generates and collects a lot of data, and AI-powered data analytics tools can help you gain insights into donor behavior, program outcomes, and other key metrics. If the data used to train an AI algorithm contains biases, the resulting output can reflect these biases.

Tools 58

Tools Amazon Analytics Language 58

Nonprofits Source

JANUARY 23, 2023

Think of it this way: if someone notices an untrustworthy organization promoting unsavory content through the program, it could reflect poorly on Google. Set goals like these, then structure your campaigns around them. Follow the appropriate account structure. Log in at least once a month and update your account every 90 days.

Grant 52

Grant Google Guide Nonprofit 52

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 5, 2014

There is no better way to structure your thinking that the POST which stands for People, Objective, Strategy, and Tools. 2: Identify results, metrics, and mini goals for your campaign. What metrics will you use to measure success? Ask team members to reflect on their lessons learned. Click to download worksheet.

Fund 130

Fund Campaign Practice Giving 130

Connection Cafe

MAY 22, 2017

Once you determine the purpose of your fundraiser, you can structure the event and outline your goals. Using the ROI and ROO metrics will help measure goals and/or criteria from a different points of view. Make sure your marketing efforts reflect the voice of the event and appeal to your invited guests. Set an Objective.

Fundraising 44

Fundraising ROI Award Course 44

NTEN

JANUARY 22, 2009

Does the general design of the site -- including navigation, colors, content, and features -- reflect the personality you want participants, donors, and advocates to associate with you? Presenting your work in a credible and engaging way -- through design, copy, structure, and interactive functionality -- reassures donors of their investment.

Websites 36

Websites Experiment Newsletter NTC 36