Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2010

I resisted it for a year because I was concerned about having yet another social media outpost to feed and tune. Measuring this requires some surveys of fans as well as counting the number of insights gleaned from posts and discussions from Fans. Here are some metrics that I use to harvest insights on those questions.

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Metrics Benchmark Facebook Experiment 97

NTEN

JULY 5, 2012

Many of the metrics in our report require no calculations. A good metric to keep an eye on if you’re concerned about churn is Negative Feedback, which represents how often people hide your post or choose to hide all posts from your page. A: EdgeRank is Facebook’s algorithm for what items populate a user’s news feed.

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Metrics Facebook Question Benchmark 64

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2009

Source: A New Model for Social Media (and Traditional) Measurement.     A few days ago, I asked " What are the best metrics to track your blog's ROI and make improvements? "     Reader engagement consists of metrics for: Conversation (commenting).

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Metrics Bookmarking Analysis Feeds 71

Forum One

OCTOBER 17, 2023

Users have the ability to add profiles for newborns and keep track of key actions and data in relation to their newborn, such as weight, feeding, and skin-to-skin contact. By viewing projects as products, it becomes easier to track usage or feedback metrics over time.

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Product Develop Impact Case Study 86

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 3, 2011

If you haven’t been using the ”friends list” feature that allows you to group friends into categories, it might be more useful to you because you can filter the stories you see in News Feed or post an update for specific people They’ve now added “ Smart Lists “, these are the lists with the icons.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 16, 2009

You need to pick the right hard data points (fancy way of saying metrics) that will help you harvest insights to improve your social media strategy. For blogging, you have to use a couple of different tools to get the different metrics you need. I think engagement metrics are far more useful for evaluating reader interest.

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Metrics Social Media Strategy RSS 81

ASU Lodestar Center

NOVEMBER 19, 2020

The Bible is replete with God’s commands to proclaim good news, heal the sick, comfort the downtrodden, feed the hungry, and to care for orphans and widows. Commit to a shared measurement system: Common metrics hold the cohort accountable and informs future action. Collective Impact requires time and faithful endurance.

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Impact Raleigh Arizona Collaboration 98

Qgiv

APRIL 9, 2024

Key metrics to measure on social media Like with any campaign, it’s important to decide on how you’re going to measure the success of your social media strategy. Understanding the metrics behind social media is key to evaluating the success of your social media and help you fine-tune your approach as you go.

Social Media 52

Social Media Media Guide Social 52

sgEngage

JULY 20, 2021

Our diversity and inclusion efforts also feed our mission toward advancing social good. Can you talk about how Blackbaud measures the success of their goals? These will be critical metrics for us to gauge our performance. We’ll also, of course, be looking at internal metrics that will help guide our business as well.

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Government Social Blackbaud Companies 98

sgEngage

MARCH 31, 2023

With applications that feed directly into the grants management system, funders can easily run reports to see if they are meeting their goals for a diverse set of grantees.

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Practice Trend Grant Gartner 77

Beth's Blog: How Nonprofits Can Use Social Media

MAY 18, 2007

Stephen Downes summarized my post on Social Media Metrics and Measuring Blog Outcomes and added some commentary. My post wasa riff on evaluating the effectiveness of blogs, and in particular, a set of metrics from Avinash Kaushik: "Raw Author Contribution (posts and words in post). It's like measuring 'friendship'.

Metrics 50

Metrics Technorati Measure Reflection 50

Zen and the Art of Nonprofit Technology

SEPTEMBER 13, 2010

But since I’m not on twitter anymore, and I don’t read my RSS feeds as often as I should. I know for many of you this is old news. In July, Idealware published the Nonprofit Social Media Decision Guide. It’s great – chock full of good information, and some very, very interesting research.

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Social Media Media Work Social 129

Beth's Blog: How Nonprofits Can Use Social Media

JULY 10, 2012

But if you want to get better results, you need a content strategy, strong creation and curation skills, and a robust measurement process. Facebook reach metrics will now include a combined number that accounts for both desktop and mobile reach. What insights have you gained from measuring your content strategy?

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Audience Social Media Content Media 107

Qgiv

JULY 21, 2022

Whenever you post something on your company page and a staff member or volunteer interacts with it, your post will reach the news feeds of anyone in their extended networks. LinkedIn offers multiple ad formats, including sponsored content, which are video and image carousels that will show up in your target audience’s news feeds.

Linkedin 52

Linkedin Social Media Practice Media 52

Bloomerang

MAY 31, 2022

Also, review your fundraising metrics and data from previous campaigns. Powerful platforms like Bloomerang also allow you to create donor segments for more targeted research and communications, view donor engagement and generosity metrics per supporter, and track fundraising campaign progress. Email marketing software. Wrapping up.

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Strategy Develop Fundraising Nonprofit 106

Amy Sample Ward

SEPTEMBER 13, 2011

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). It can also distract citizens and feed apathy. Yes, the Internet can help activists mobilize and re-frame public issues.

Web 114

Web Seattle Pledge Bookmarking 114

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 11, 2012

Measure Networked Nonprofit. Once you have the discipline in place of setting up an editorial calendar, measuring it, and generating insights about what resonates with your audience, you might wonder – what’s next? fan pages) — it’s becoming increasingly difficult to get fan page content seen in the News Feed.

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Facebook Change Profile Impact 112

Amy Sample Ward

APRIL 27, 2009

I’m here at NTEN’s 09NTC and am going to live blog Beth Kanter’s session on mapping your social media strategy to metrics. The right metrics. Themes that people want to learn: new metrics structures can bubble up. funders of a 20th century mindset - what metrics speak to them. Feed digest.

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Social Media Map Strategy Media 102

Beth's Blog: How Nonprofits Can Use Social Media

JULY 23, 2009

Measure THIS! When I first started thinking about metrics for social media, I wanted to start out reminding our group about some fundamentals of the sphere. The tricky part is, of course, measuring it. Measure success through awareness, not dollars. So how do I measure this? More on this: [link] ). That's not all!

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ROI Social Media Measure Media 50

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 21, 2011

If you want extract value from your social media strategy, you need to use measurement. That means setting measurable goals, collecting the right data, making sense of it, and transforming it into actionable decisions. Sense-making is an essential workplace skill along with several others. Here’s how I do it: 1.

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Skills Facebook Literacy Metrics 108

Saleforce Nonprofit

AUGUST 5, 2022

You’ll find it sprinkled throughout your social media feed and making headlines at the Cannes Lions International Festival of Creativity. Purpose-Driven Companies use a Purpose Mindset to Advance Measurable Goals. Stand-out companies set measurable goals to put their business strategy and purpose statement into action.

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Companies Alaska Malta Philanthropy 106

CauseVox

APRIL 29, 2021

For example, you need to raise $250,500 to achieve the organization’s mission of feeding 1,000 families. However, this goal should be the one that all the other smaller goals feed into. If you start working on something in the year that doesn’t feed into this goal, then you need to question whether it’s worth doing.

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Calendar Template Guide Fundraising 98

Amy Sample Ward

DECEMBER 2, 2009

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). … So in this post my hope is to share with you what is unique about measuring one such channel, Twitter.

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Web Bookmarking Metrics Twitter 114

Nonprofit Tech for Good

APRIL 3, 2022

Be aware of key accomplishments, metrics, testimonials, and milestones. 50 helps us feed one child for a week.”). If a candidate won’t run again or if a political committee for a ballot measure or some other effort is winding down, approach them about distributing some funds to your charity.

Fundraising 336

Fundraising Mail Law Donation 336

Care2

JUNE 18, 2013

They stated that donors should not measure a charity’s performance based on overhead expenses. In the letter, the three ratings companies recommend that donors measure a charity’s performance in transparency, governance, leadership, and results. Marketing Research Metrics Nonprofit Trends nptech'

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Evaluation Charity Ratio Rate 77

Nonprofits Source

JUNE 22, 2017

These platforms make their revenues from advertising, giving them no incentive to show your post to thousands of feeds unless you pay for it. Step 2: Set expectations and key performance indicators to measure progress. Tangible measurements are easy to calculate and can fall into any number of ratios and equations.

Digital 111

Digital Marketing Guide Chapter 111

Amy Sample Ward

NOVEMBER 5, 2012

One of the key metrics we obsess over is the referral rate organizations are experiencing from their ActionSprout campaigns. As would be expected, the vast majority of these 125 people were Fans who received the call to action from their news feed. As we push the dashboard live, we were excited and nervous.

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Comment Share Support Facebook 259

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 8, 2005

Currently, blogs are measured in systems like Technorati or ranked in PubSub by links or by number of subscribers to a feed in Feedster. In particular, these are the not very interesting, subtle or telling measures used to make indexes like the Technorati Top 100 or the PubSub 100 or the Feedster 100.

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Open Source Metrics Technorati Blogher 50

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 25, 2012

Here are the highlights, and how the actions affect Timeline : The Open Graph integrates with the News Feed, Ticker and Timeline , making the app a key part of users’ and their friends’ Facebook experiences. Donate: “Kylie has started a virtual food drive with Feeding America”. Definitive best practices are still emerging.

Music 114

Music Facebook Nonprofit Action 114

Beth's Blog: How Nonprofits Can Use Social Media

JULY 12, 2009

Pages Have Access to Users’ Feeds - When Facebook users become a “fan” of your nonprofit page, they will be notified of your status updates every time you make one! Integrate your blog /web site content via Blog RSS Feed Reader. What is measured you ask? . Which also means you can boost your search engine rankings (SEO).

Facebook 97

Facebook Stats Los Angeles Tips 97

Care2

JUNE 19, 2012

A “Like” on a Facebook status is the equivalent of someone passively scrolling through a Facebook feed and giving you thumbs up on a post that caught their attention. Then the photos get published in Instragram's feed and shared on other social networks where people are prompted to "Like" it.

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Photo Facebook People Social Media 74

Bloomerang

NOVEMBER 13, 2021

I’ll keep an eye on the Twitter feed as well. And, as I was sharing earlier, we usually teach this in person over a period of two to three hours, so, you all are getting the, what we’ll call, the boot-camp version of “Measure of Success.” We need to know what metrics we need to be tracking. 0001 pounds.

Report 83

Report Measure Process Impact 83

3rd Sector Labs

JUNE 17, 2014

The topic – “Donor Retention by the Numbers: Demystifying the Leaky Bucket” – focused on how to properly measure donor retention and then use that data to drive improved fundraising results. Third Sector Labs recently co-hosted a donor retention webinar with Caity Craver , CEO of DonorTrends. QUESTION: Last question.

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Retention Donor Data Advice 148

Amy Sample Ward

FEBRUARY 23, 2010

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). And furthermore, by focusing on justification and metrics, we were distracted from the primary objective of building relationships and cultivating dialogue.

Web 108

Web ROI Bookmarking Phase 108

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 12, 2009

Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Learn to use the tools that help you measure success. Do research first and implement one presence at a time with specific goals and metrics.

Awareness 100

Awareness Tips Social Media RSS 100

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 5, 2009

Perhaps you're looking to make your strategy more effective, less time consuming, or see measurable results. Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Learn to use the tools that help you measure success.

Social Media 98

Social Media Media Tips Social 98

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 12, 2012

Note from Beth: Last month during one of our book talks for “ Measuring the Networked Nonprofit: Using Data to Change the World , ” at TechSoup Global, Rachel Weidinger from Upwell came up to say hello. Even better, we discovered that we can use this practice to both inform and measure campaigns.

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Conservancy Measure Conversation Nonprofit 112