The Modern Nonprofit

DECEMBER 4, 2023

Estimated Reading Time: 3 minutes Secure Your Supporters’ Trust: Mastering Privacy-Compliant Fundraising In an age where every click, like, and share is meticulously tracked, the landscape of digital fundraising is evolving rapidly. This has led to increasing awareness among internet users about the implications of their digital footprints.

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Support Fundraising Awareness Data 103

Nonprofit Tech for Good

JULY 4, 2021

That’s because a digital strategy can truly transform every aspect of your organization’s work – from marketing to events. The good news is that once you embrace digital donor engagement tools, most of the grunt work – like donation forms and gift acknowledgements – is done for you through automation. It pays to pay attention.

Ideas 358

Ideas Online Fundraising Social Media 358

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 1, 2018

The changes have also prompted nonprofits to reevaluate their digital strategies and make changes in strategies and tactics. Outside of Facebook’s data, Edison Research and Triton Digital conduct and share results from the Infinite Dial study that examines how Americans use social media and other technology. Others, Linkedin.

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Facebook Digital Strategy Social Media 76

M+R

JULY 6, 2021

Discussion of the digital space is often quite dominated by a US-centric perspective, but the kind of data we share in Benchmarks is only useful to the extent that it’s relevant to your experience. Some headlines remained the same for US and UK-based organisations: Like in the US, online revenue was way up in 2020 for UK groups.

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Benchmark Headline FAQ Rate 97

M+R

JUNE 5, 2023

Along with Richard Vigurie, they honed an analog skill every politically active organization now tries to do digitally: find your people and activate them. As digital citizens break off into smaller and smaller communities — and have seen every type of marketing copy and tactic in the book — organizations and institutions need new inroads.

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Conservancy Influence Mail Headline 80

Nonprofit Tech for Good

JANUARY 19, 2024

Page Titles : These are the clickable headlines you see in search results. A high CTR and ‘dwell time’ (that is how long someone spends reading said page) signals to search engines that your content is relevant and valuable. Over time, that can improve your organic ranking. Take a moment to make them engaging and include primary keywords.

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Action Practice Tips Seattle 271

NonProfit Hub

MARCH 12, 2019

Keep in mind, however, that popup headlines are best when they’re clever and specific to your organization. The post How to Get More Subscribers for Your Digital Newsletter appeared first on Nonprofit Hub. “Sign up and get…”. Want [xyz] sent straight to your inbox every week?”. Receive weekly tips on…”. Make it your own.

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Newsletter Digital Captivate Headline 67

Greater Giving

FEBRUARY 20, 2024

Essential Details for every gala invitation Headline: Captivate with a catchy title that reflects your event’s theme and purpose. Digital or Physical? Attention Grabbing Headline This is your chance to grab the attention of your reader and get them to pay attention to this special gala invitation. Let’s dive in!

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Captivate Sponsor Headline Contact 52

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 23, 2013

But if you want to get even deeper insights, do an in-depth review of a similar nonprofit’s practice – whether it be broad – such as digital marketing techniques or narrow such as analyzing specific techniques as part of a content strategy. Get Creative With Your Copy, Especially in Your Headlines and CTAs.

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Charity Lesson Marketing Digital 128

.orgSource

AUGUST 28, 2023

Born from necessity, the pandemic catalyzed the shift to a more digitally-driven selling process, and consequently thought leadership has become an increasingly important top of the funnel marketing tool.” Industry events—Monitor the headline speakers and their audiences. Consider first-time speakers who draw a crowd.

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YouTube Industry Leadership Podcast 221

Saleforce Nonprofit

APRIL 7, 2021

headlining our first-ever Nonprofit Summit. The pandemic revealed the importance of having a strong digital infrastructure in place to weather storms, seamlessly run your entire mission, and set you up for future growth. But we’re thrilled to announce a third Summit headliner: Amal Clooney. Jane Goodall, and Leslie Odom, Jr.’s

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Nonprofit Headline Teach America 134

Nonprofits Source

NOVEMBER 3, 2017

In the last step of this digital marketing plan, we’re going to share SEO strategies and tactics we use to increase search rankings on Google. How to measure and track digital marketing success. Digital Marketing Plan Chapters. Chapter 1: Digital Marketing Plan. Chapter 3: Digital Promotion Strategies.

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Beginner Digital Marketing Guide 91

M+R

APRIL 29, 2021

There’s no wrong way to dig into our annual Benchmarks Study, covering digital programs from marketing to fundraising to advocacy. This year’s big headlines are: . Audiences grew across all digital channels. Nonprofits expanded their investment in digital ads, increasing investments by 33%. Read time: 2 minutes.

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Benchmark Hunger Headline FAQ 76

Candid

DECEMBER 14, 2021

As COVID-19 continued to dominate world headlines in 2021, Candid’s blog readers looked to us for guidance on fundraising in a largely digital world, along with related news and trends in the social sector. Top fundraising trends to capitalize on in 2021.

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Headline Proposal Grant Trend 72

Nonprofit Tech for Good

AUGUST 10, 2018

Julia Campbell is social media and storytelling consultant for nonprofits and author of Storytelling in the Digital Age: A Guide for Nonprofits. The first question that probably comes to your mind when reading this headline is – “Pinterest? That’s just for pinning clothing and home improvement ideas, right?”.

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Storytelling Social Media Nonprofit YouTube 179

Nimble AMS

SEPTEMBER 13, 2022

The Red Hot Chili Peppers will be headlining this year’s Dreamfest, which is the official concert of Dreamforce. Mission Possible: How to Undergo a Digital Transformation . Because of this, the major event feels like an epic family reunion. Make plans to run into industry peers and colleagues. Red Hot Chili Peppers. Need we say more?

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Conference San Francisco Oracle Industry 121

The Modern Nonprofit

OCTOBER 17, 2023

Have a clear message Kick off your giving page with an attention-grabbing headline that captures your mission and what you’re asking for. Our campaign tools let you conjure up visually appealing pages in a flash, and we’ve got your back with interface and report handling for all kinds of donations and fundraisers.

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Donation Giving Badge Headline 105

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 22, 2013

Last week, I was lucky enough to participate in a brainstorming meeting at a foundation that was developing a strategy for its digital platforms (web, social, mobile, etc). The process was facilitated byPeter Maher, founder and CEO, of Luma Institute. What was your experience? Books Strategy'

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Design Strategy Digital Technique 128

Whole Whale

JUNE 13, 2022

With expanded text ads, advertisers write up to 3 ad headlines and up to 2 ad descriptions. Advertisers input multiple headlines (up to 15) and multiple descriptions (up to 4). Google then automatically tests different combinations of headlines and descriptions to find the variation that is most relevant to a user’s search terms.

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Search Grant Google Headline 59

Whole Whale

APRIL 25, 2022

Focus on one CTA: Donate Cryptocurrency Remember that we want to keep the important info at the top of the page (in the first screen seen) to share with the highest number of user Use the headline as a donate CTA with reference to the value proposition of donating cryptocurrency, like children.org .

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Donation Tips Widget Headline 59

Tech Soup

JANUARY 19, 2017

Whether you call it an annual fundraising plan or a communications road map, now is your chance to push the envelope on your ongoing digital efforts to engage constituents, grow your list, and raise money. The truth is that attention span in the digital medium is a very valuable commodity. Write less lengthy copy and better headlines.

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Digital Marketing Game Headline 36

Pamela Grow

APRIL 7, 2021

Lots of great takeaways, including… Short, compelling headlines and article leads directing the reader to their website (for online, endeavor to keep your writing to a 5th-grade level or below. Related Posts: The Nonprofit Email Newsletter How To Are you doing digital right? But this example, from YES! Hemingwayapp can help!).

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Attention Newsletter Headline Storytelling 59

Candid

FEBRUARY 23, 2023

Your nonprofit’s digital presence makes a huge difference in how well you’re able to engage supporters. As such, consider showcasing your mission statement as a sub-headline on your nonprofit’s homepage, appearing just after your nonprofit’s tagline or name, to immediately grab your audience’s attention.

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Effective Create Strategy Nonprofit 119

AFP Blog

SEPTEMBER 13, 2013

Headlines | Examiner.com : The continuing influence of digital technology has spurred new practices when it comes to using smartphones. New Pew Internet survey sheds insights on location-based services - National U.S.

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Headline Survey National Internet 24

Pamela Grow

JUNE 28, 2023

Craft a minimum of three different headlines and use a tool like Advanced Marketing Institute’s Headline Analyzer to gauge the most effective subject line. Subject Line: Your subject line determines if your email gets opened or not. You’ll want to spend as much time on your subject line as you do on the content.

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email Rate ROI Social Media 52

Whole Whale

SEPTEMBER 8, 2023

Decades before the dawn of digital ads and social media, advertising legend David Ogilvy penned his seminal book “Ogilvy on Advertising” sharing hard-won lessons on how to effectively persuade consumers. This could involve: Running digital ads on a consistent daily/weekly basis to stay top-of-mind. Lean into what works.

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Lesson Fundraising Digital Test 59

Saleforce Nonprofit

JUNE 3, 2022

Those who tuned in to the virtual event were treated to conversations with some incredible headliners, and heard nonprofit customers share their technology impact stories. . Throughout the day, top customers shared their experiences using Salesforce and highlighted the digital transformations their organizations have undergone. .

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Nonprofit New York City San Francisco Oracle 73

Media Cause

AUGUST 17, 2023

A strong paid search campaign can help your nonprofit reach new audiences and awareness, drive qualified leads for those searching for related keywords and ensure you’re top-of-mind as folks navigate their daily digital lives.

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Adwords Campaign Search Headline 52

Nonprofit Tech for Good

AUGUST 9, 2021

This is the eighth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Your organization’s name is featured in their headlines and your organization’s page is listed and linked on their profiles.

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Linkedin Practice Social Media Sponsor 363

Bloomerang

MAY 27, 2021

Reading the headlines it seems that the government has stepped in to help the nonprofits sector survive. Specializing in the nonprofit Industry, digital media, and the travel sector. This is a great way to ensure long term volunteer re-engagement and loyalty to the nonprofits vision. The pain of the pandemic has been crippling to many.

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Volunteer Grant Survey Headline 136

M+R

JUNE 22, 2021

This year’s annual M+R Benchmarks Study includes front-page news, long-form analysis, mild-mannered reporting, and even a crossword puzzle all about the newest news and topical trends affecting nonprofit digital marketing, advocacy, and fundraising. . Where did nonprofits invest their digital ads budgets? Register here.

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Benchmark Studies Digital Analysis 52

Pamela Grow

MARCH 10, 2021

Then I’ll test them in the Advanced Marketing Institute’s Headline Analyzer, where I’ll get a score. The Headline Analyzer doesn’t know your audience. Seven communication pieces every nonprofit needs Why and how to rewrite your nonprofit’s email… Are you doing digital right? I aim for over 50.

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Newsletter email Nonprofit Headline 88

Nimble AMS

DECEMBER 16, 2020

I mean, did you ever think toilet paper demand or mysterious monoliths would be headline-makers? Nimble Communities allows you to easily set up and host a branded online member community as a digital home for member connections. , who can really predict what comes next? The truth is, nobody saw a year like 2020 coming.

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Virtual Associations Headline Amazon 78

Classy

MAY 25, 2021

On Classy, you can effortlessly maintain brand consistency by enabling domain-masking, plugging in photos or video, customizing your messaging, and elevating your email receipts with a unique headline, background image, and thank you note. Digital wallets are great for peer-to-peer fundraising or organizations with a younger donor base.

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Donation Tips Rate Mobile 67

NTEN

NOVEMBER 7, 2012

Digital Strategy Director. While compelling characters and evocative details give our stories life, it is email subject lines, tweets, Facebook posts, and headlines that give them legs. Nicole Lampe. Resource Media. To really engage audiences as activists and ambassadors, you have to equip them with a shareworthy message.

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Headline Advocacy Story Director 71

Allegiance Group

MAY 16, 2023

In the ever-evolving digital world, it’s essential that nonprofit websites are visually appealing and functional to engage with their audience effectively, convert visitors to donors, and achieve their goals. Website redesigns aren’t always fiscally feasible. Get a homepage-only redesign.

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Websites Alternative Nonprofit Conversation 52

Pamela Grow

JANUARY 13, 2021

I predict that as many nonprofits see greater success with digital, they’ll abandon print. For instance, a headline like Helping Families in Need becomes: Helping Families Through Crisis. Related Posts: What’s In My Mailbox | A terrific B&M… Are you doing digital right? The photos need captioning.

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Newsletter Donor Retention Nashville 52