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Leveling up your major gifts program

Candid

As we emerge from the depths of the pandemic, we must remember that never in the history of the United States have we experienced an equitable recovery to a disaster or recession. One way to get more funding is to start or grow your major gifts program to channel resources toward an equitable recovery for all. It has been quite a year.

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Join Us at the AIRS Discovery Conference!

VisionLink

You can also sign up for one of our $50 Amazon gift cards -- just to keep it fun. Tuesday Afternoon Session: Data Quality for Contact Specialists: Join Dr. Zimmerman and Debra Harris-Tanner, MPH, for a conversation about the importance of data quality. All on one multi-partner, multi-program platform to reduce your technology costs.

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Understanding the Psychology of Why Donors Give to Nonprofits

Nonprofit Tech for Good

When a major event happens, such as the pandemic, wars, or natural disasters, they make a decision for the donor that this is the wrong time to be asked for a gift. Now that you understand the psychology behind making a philanthropic gift, you can implement this knowledge to customize your fundraising appeals.

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8 Top Corporate Giving Trends to Watch in 2024 + Examples

Nonprofits Source

Charitable Giving Stipends: Companies can award employees with gift cards or add funds designated for donating to their accounts within their employee giving portal. Employer Matching Gifts: Companies offer to match employees’ charitable donations, effectively doubling the impact of their contributions.

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Why 2024 May Be a “Make or Break” Year for Nonprofits

Allegiance Group

The big uptick came around October or November and was likely motivated by external factors such as global conflicts, the war in the Middle East, and international disasters. In addition, think beyond typical major gifts fundraising. It’s not necessarily whether people are still giving small gifts, but how they’re giving.

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5 Fundraising Trends for 2021 and Beyond

Nonprofit Tech for Good

And the value of a recurring donor goes well beyond their monthly commitment (which is already 5 times more valuable than one-time gifts). The State of Modern Philanthropy 2019 found that one-time donors who converted into recurring donors were a lot more likely to make another one-time gift on top of their recurring gift.

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The Future Of Nonprofit Fundraising In Human Services: Embracing Next-Gen Payment Options To Attract And Retain Next-Gen Donors

Bloomerang

And these cohorts are tech savvy and socially conscious, with deep commitments to causes like welfare, healthcare, housing, and disaster relief. PayPal users are almost four times more likely to donate when PayPal is accepted, and donation conversions increase by over 32% when digital payment options are available.

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