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How to Create a Content Strategy for Your Nonprofit

Media Cause

Content tends to be an all-encompassing word these days. You have influencers on social media who call themselves content creators, posting videos and content online, and people like myself who consider themselves content writers, because, well, we write for a living. So, how do you create a content strategy?

Content 59
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Storytelling Tips: Measure the ROI of Your Non-Profit’s Stories

The Storytelling Non-profit

Begin with the End in Mind: What’s Your Desired Outcome? The very best advice I can give you on storytelling is to always start with the end in mind. Storytelling Tips: Create Benchmarks for Comparison One final piece of advice I’ll share about measuring the ROI on stories is to have a benchmark for comparison.

ROI 67
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Level Up Your Marketing with Analytics

Association Analytics

Are you tagging your content, products and events? You can learn more about content tagging and taxonomy in this blog. This is really important for content-heavy sites if your success metric is time spent on your websites. What content and formats are most effective? Keep in mind, attribution is not an exact science.

Analytics 169
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Social SEO and the Rise of Alternative Search

Media Cause

The world of social media is constantly evolving, and understanding social SEO is imperative for your nonprofit to make the most of organic content. Organic social is considered free, non-paid content created, uploaded, and shared within social platforms such as Facebook, X (formerly Twitter), Instagram, and YouTube.

Search 59
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3 things your association should know before purchasing a new AMS

Nimble AMS

Plus, pricing between any two AMS systems is not always an apples-to-apples comparison. With these ideas in mind, here are three things I would want to know before purchasing a new AMS system: The vocabulary. Keep in mind that the longer the list, the more complex the AMS implementation, and the more the AMS system will cost.

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Amazing AI Images for Impact: AI Generators for Nonprofits

Whole Whale

These images could be used for a wide variety of storytelling and attention-grabbing hooks for content. Just for comparison, Shutterstock annual plans for a base level cost $49 for 5 downloads , AI generators like DALL-E-2 are $.13 The following are some examples of prompts and the image that Whole Whale actually created. 13 per image.

Images 97
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So Your Issue is on the Docket: A SCOTUS Media Checklist, Part One

M+R

Social media toolkits and regularly updated talking points —so you can share content with partner organizations and other key stakeholders on a regular basis. A few other ideas to keep in mind as you’re planning and executing media moments: . But if you could use a little help, C-SPAN has this great Twitter list of court reporters.

Issue 85