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Storytelling Tips: Measure the ROI of Your Non-Profit’s Stories

The Storytelling Non-profit

One of the best storytelling tips I can give you is to set yourself up for measurement success from the very beginning. It can be near impossible to measure the success of a story if you haven’t first thought about what your desired outcomes are and drivers of success. This could be a quarter, month or week.

ROI 67
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46 Ideas To Better Use GA4 for Nonprofits

Whole Whale

The secret to customizing your GA4 is actually think People and Process first rather than what the product can do.

Ideas 52
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Blackbaud Luminate Online® Benchmark Report Highlights

sgEngage

It’s also a valuable tool to help nonprofits evaluate their results by giving them a comparison point for their performance against organizations of similar sizes and issue areas. Barriers to Email Measurement Keep Rising Measuring email performance has changed, and it continues to become more difficult.

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Level Up Your Marketing with Analytics

Association Analytics

In today’s world, success is measured by more than just clicks and open rates. There are many marketing technology tools that can help you measure success. Are you tagging your content, products and events? You can learn more about content tagging and taxonomy in this blog. What content and formats are most effective?

Analytics 169
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Best Practices to Improve Your Training ROI

Gyrus

Measuring ROI (Return on Investment) on training, however, suffers from the fact that training provides intangible benefits that are difficult to measure. Training’s impact on intangibles will have to be converted into quantifiable scores to be added to the measurable metrics for a better picture of the ROI.

ROI 52
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Early guidance on Threads, Meta’s answer to Twitter

M+R

But we do need a place where we can reach supporters, share content, and look at pictures of other people’s dogs — preferably without being subjected to harassment, trolling, misinformation, and attacks on our democracy. By comparison, Twitter has 400 million users…amassed over 15 years.) So the search continues.

Twitter 105
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Spreadsheet Aerobics: Actionable Measurement for Social Media

Beth's Blog: How Nonprofits Can Use Social Media

I have been thinking a lot about actionable social media measurement strategies that are fit and trim and light on their feet! Inspired by the Measure Everything: Is Your Nonprofit Facebook Page Worth It? , You should also be thinking about what to measure and an efficient method for collecting that data before you begin.