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5 More-Important-Than-Ever Digital Marketing Metrics for Nonprofits

Nonprofit Tech for Good

While there are many things vying for your attention, when it comes to digital growth there are only five critical metrics you should look at to help you get the most out of your budget and drive long-term sustainable growth. It needs to be combined with the other metrics to provide value. 1) Traffic. 2) Conversion Rates.

Metrics 310
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A Comprehensive Guide to Evaluating the Effectiveness of Your Nonprofit’s Google Ad Grants Campaign

Nonprofit Tech for Good

What Metrics to Review When Analyzing Your Campaign Your campaign(s) up and running, it’s time to assess whether your campaign is performing up to par. This metric is important because it can help you figure out how well your ad copy is performing! Cost Per Conversion) : This metric shows you how much a conversion costs.

Google 267
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Getting the board on board with nonprofit technology changes

EveryAction

Depending on the size, reach, and impact anticipated from a technology change, engaging the board of directors is often critical to your success. They can help drive a culture of adoption , which allows leadership to focus on change management activities to ensure you succeed with significant tech shifts.

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Empowering Change Through Data

Tech Soup

Nonprofits deal with many data points, from donor profiles to volunteer records and program metrics. Leveraging these tools enables nonprofits to cultivate meaningful relationships, operate efficiently, and ultimately realize their missions with a more significant and sustained impact.

Data 68
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Navigate Change Management: Set Your Nonprofit Up For Success

Bloomerang

Change is inevitable, growth is an option.” – John C. It’s no secret that as a global society we’ve had a few changes thrown at us in the last few years. Even aside from a global pandemic, an ever changing landscape of technology and politics have caused all of us to have to navigate change. All About Change.

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Donor Stewardship: Expert Tips to Build Strong Relationships

Bloomerang

The foundation of an effective fundraising strategy is built on the relationships your team forms with the people who power your mission. Every member of your nonprofit team already knows how to build strong relationships with friends, co-workers, family members, significant others, and more. What is donor stewardship?

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3 Ways to Improve Your Nonprofit’s Social Media Presence

Nonprofit Tech for Good

Sponsored by C ollidescope – an online platform that connects influencers, nonprofits, and socially responsible companies to create positive change and amplify impact. Build Relationships : Approach influencers with sincerity and a genuine interest in collaboration. In influencer campaigns, measure reach and impressions.