article thumbnail

7 Totally Surprising Brain Tricks to Sell Your Cause

NTEN

Appeal to the massive subconscious mind to help sell your cause. Yet we spend a lot of time trying to persuade people by focusing on the 5% rational brain with statistics, rational arguments and feature lists. Brain scans show people’s brains light up in the emotional areas when they see the mean. Network for Good.

Brain 92
article thumbnail

AI For Good: How 3 Nonprofits Grew Their Impact With Machine Learning

Global Giving

Have you exchanged data with like-minded organizations to grow your impact? Through their crowdfunding platform, the nonprofit Kiva makes it possible for more people to access loans to start a small business, invest in their farm, or pay for school. Have you used your data to be more accountable to your community?

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Trendy TikTok Tactics for Teams

M+R

You open TikTok to recharge your brain and treat yourself to some bite-sized videos. Data from this year’s Benchmarks made it clear that TikTok is being used by many nonprofits—30% of Benchmarks participants were active on the platform in 2022. We know that hopping on a social media trend can increase engagement no matter the platform.

Team 82
article thumbnail

Nonprofit explainer videos: 4 tips to inspire supporters

Candid

For example when watching a video, audio and visual channels activate separate parts of the brain , and when these two elements combine, it helps supporters better understand and engage with your mission. . Regardless of the platform you chose, be sure to post content to the site and share the link across your marketing channels.

Video 105
article thumbnail

Nonprofit Content Creation: Back-To-The Basics of the Writing Process

Bloomerang

The brain dump. Just write whatever comes to mind. Chances are good you already determined which platform you want to share your work on. If you have written a speech, consider recording it so that you can share your message on multiple platforms after the event. Pre-writing. . Drafting. . Publishing. . You’re done!

Process 132
article thumbnail

Top 2021 Fundraising Strategies: Mastering Relevant Content Marketing

Bloomerang

It’s important to showcase how what you do relates to what’s top of mind for folks. Finally, after hearing a lot of nuts and bolts from them about numerous programs and processes around which I couldn’t quite wrap my brain, I said “Tell me why I should give in one sentence.” In this post, I’ll explore the third strategy. .

Content 126
article thumbnail

The Empty Inbox: Honing Productivity in Email Management

Byte Technology

Mann is quick to point out that his approach isn’t directed so much towards the number of messages that plague our inboxes, bur rather the amount of time our brains spend dwelling there. After all, anyone can zip through their messages and take an “out of sight, out of mind” tact towards email management. That ‘zero?’ That’s it.”.

Product 100