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Attention Getters: Tips for Effective Email Marketing

Byte Technology

Indeed, to differentiate and draw attention to your website, product line or service amongst the great virtual masses it’s now necessary to go to great lengths to grab a visitor’s or reader’s attention quickly and efficiently. How many of us opt-out of certain email marketing campaigns because they clog up our inboxes?

Attention 100
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Level Up Your Marketing with Analytics

Association Analytics

Association membership marketing is much different than marketing a product for sale. With membership marketing, the key is to build loyalty. Fortunately, with data, we can better understand members’ behavior and which marketing channel is most effective to reach our members. Sales are instant. Analyze Performance.

Analytics 169
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7 Questions on Marketing Automation for Nonprofits

EveryAction

I recently sat down with the good folks at The Campaign Workshop and chatted about marketing automation for nonprofits. The Campaign Workshop: "Why should I care about nonprofit marketing automation?". TCW: "What's a common mistake nonprofits make with marketing automation?".

Marketing 104
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5 Nonprofit Marketing Campaign Ideas To Help Your Organization Thrive

Neon CRM

The best nonprofit marketing campaigns are designed for awareness and advocacy for your organization. Show Ongoing Impact With Frequent Website Updates In the flurry to jump on the newest and flashiest campaigns, it’s all too easy overlook a very important component of your marketing strategy—your website.

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Embedding Purpose-Driven Communications into Email Marketing

sgEngage

By pinpointing your organization’s purpose, you can unlock a powerful marketing tool that will enable audiences to connect deeper with your messaging. This visual representation can be very helpful when developing audience segments and marketing strategy. Purpose-driven communications are those that put brand-purpose at the center.

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7 Tips for Marketing to Gen Z

Whole Whale

Thus, they are much more engaged and willing to support organizations creating change in the world, but they can’t be reached like older generations – marketing to Gen Z will require a different approach. That is half the battle — now, learn how to leverage cause-alignment in your marketing to Gen Z supporters. . Enroll Now.

Marketing 105
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Top 2021 Fundraising Strategies: Mastering Relevant Content Marketing

Bloomerang

Investing in digital-first fundraising and marketing communications. Mastering relevant content marketing. Master relevant content marketing. That means that you must work to make relevant content marketing more readily accessible to your constituents. . Talk to your team to see what questions people are asking. .

Content 126