Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 27, 2014

This is a graph of aggregate data from Jawbone,a wristband that people wear that tracks their steps throughout the day and their sleep patterns during the night. (h/t h/t Robert Scoble ) This aggregate data shows exactly when and how many people in the San Francisco were bolted awake by the recent Napa Valley earthquake.

Personal 103

Personal Data Aggregator San Francisco 103

M+R

NOVEMBER 29, 2021

The annual M+R Benchmarks Study is a wide-ranging exploration of digital fundraising, advocacy, and marketing data. Participation primarily involves collecting and coding a big stack of data, which our analytics team will combine (anonymously!) Your data security and anonymity are VERY IMPORTANT to us. Read time: 2 minutes.

Benchmark 87

Benchmark Analysis Aggregator Advocacy 87

NTEN

NOVEMBER 8, 2011

This week, as part of Member Appreciation Month, we're talking about technology that supports communications and information, so I thought I'd share some of the metrics we use to track our effectiveness that don't really warrant a complete blog post in-and-of themselves. We'd also love to hear about your favorite metrics.

Metrics 78

Metrics Communication Widget Social Media 78

Beth's Blog: How Nonprofits Can Use Social Media

JULY 22, 2014

I first put a fitbit, a digital pedometer that tracks steps, calories burned, food intake, and other personal analytics data, on my wrist back in October. As a data nerd, I couldn’t resist the fitbit and its ability to track my every move during this glorious science experiment. Otherwise, I would need to go on statins.

Data 115

Data Track Research Social Network 115

Allegiance Group

FEBRUARY 27, 2024

Making the switch is vital — if you’re still using the old version, your data is no longer being tracked. You’ll be pulling in rich data in no time! This granular-level data uncovers the precise path a donor took on your website that led to a donation. This topic can feel too technical and overwhelming, but not to worry.

Analytics 52

Analytics Google Fundraising Track 52

Everyaction

JANUARY 16, 2018

From your board members requesting the latest donor stats to your digital director asking for email conversion rates, tracking your data can be hard. Here are some key tools your nonprofit should have to meet your reporting needs: Customizable reports that allow you to get roll up data and detailed data. Sounds horrible, right?

Report 56

Report Data Tools Stats 56

Everyaction

FEBRUARY 26, 2018

Working in major gifts means tracking relationships, points of contact, and data with multiple high-level donors. While building a long lasting relationship with your major donors is the hallmark of any good major gifts team, those relationships can fall flat without solid data behind them to keep you organized and to inform your strategy.

Data 44

Data Donor Grant Gift 44

Forum One

JULY 15, 2021

For mission-driven organizations, the most common ways to begin personalizing content and outreach are to identify the sources where they are already gathering information or data on audiences and target personas. Start by looking at the data available within your email platform. Examples of basic personalization.

Personal 101

Personal Test Demographics Analytics 101

NTEN

MAY 12, 2011

By Kurt Voelker, CTO, Forum One Data is the new black. These days everyone is releasing it, visualizing it, aggregating it, and mashing it up. Data is so much more than a stack of numbers or a server filled with client outputs. The truth can become obvious when you reveal the change in data in a visual way.

Data 100

Data New York City Storytelling New York 100

.orgSource

FEBRUARY 6, 2023

Prioritizes outcomes—views customer satisfaction as the significant metric of success. Digital transformation allows organizations to aggregate information across systems. All SCCM’s data sources are connected—bringing together transactions, committee assignments, email communications, website, and more.

Game 44

Game Experiment Marketing Gartner 44

Connection Cafe

MAY 24, 2013

CRM is a great repository of data, but how you use the data is what really matters. Business intelligence is nothing more than using data to make decisions. It does not require a complex data warehouse or a set of fancy business intelligence tools in order to be effective. Enter business intelligence.

Business 35

Business Data Metrics Aggregator 35

M+R

FEBRUARY 4, 2021

Before we get into specifics, some business about how we looked at this data: because Giving Tuesday jumps around, we can’t just look at December revenue year over year and keep things apples to apples. Aggregate data is tricky here—we don’t have enough data points to pull out medians without exposing individual organizations.

Fundraising 98

Fundraising Gift Rate email 98

Whole Whale

JANUARY 28, 2023

As of 2019 (no retroactive data prior), Apple iTunes Connect has podcast analytics for feeds hosted on the platform. Before you feel bad about your data note that these numbers are ONLY from devices that use the Apple Podcast app. Shouldn’t this just be a number I can lookup on the backend of Apple Podcast once I set up my feed?

Podcast 52

Podcast Measure Feeds Plugin 52

Forum One

FEBRUARY 21, 2011

Data is the new black. These days everyone is releasing it, visualizing it, aggregating it, and mashing it up. Data is so much more than a stack of numbers or a server filled with client outputs. Here are 6 ways to tell your stories with data that you can apply to your own web and communications work: 1. Focus the Story.

Data 68

Data New York City Storytelling New York 68

Forum One

FEBRUARY 21, 2011

Data is the new black. These days everyone is releasing it, visualizing it, aggregating it, and mashing it up. Data is so much more than a stack of numbers or a server filled with client outputs. Here are 6 ways to tell your stories with data that you can apply to your own web and communications work: 1. Focus the Story.

Data 67

Data Story New York City New York 67

NTEN

AUGUST 31, 2010

It’s an old problem, made worse by the tantalizing potential that technology provides: how do you collect and aggregate quality data when you work in low resource areas? That means collecting the data at the source, aggregating the data, verifying the data, creating meaningful reports, and analyzing the data for decision-making.

Resource 59

Resource Data Aggregator Wiki 59

Forum One

MARCH 6, 2009

Last week at the Institute for Health Metrics and Evaluation a group of 23 folks who manage Global Health data met to talk about common issues and best practices. how to organize and make accessible the huge quantity of data that already exists (and that will grow as sharing increases). Fred Hutchinson Cancer Research Center.

Seattle 52

Seattle Global Data Metrics 52

Forj

JUNE 7, 2021

LXPs accomplish this by aggregating a variety of learning materials from different sources and providing artificial intelligence-assisted recommendations to each learner based on their past interests. Because the LXP acts as an aggregation tool, a wide variety of content is always made available for learners. Driven by the learner.

Platform 36

Platform Experiment eLearning Learning 36

Nonprofit Tech for Good

MAY 25, 2024

Marketing automation tools integrate with CRM systems, ensuring that donor data is up to date and synchronized across platforms. Other types of engagement, (clicks, email opens, social follows) can be factored into the scoring system, even if the data comes from a third party source. Which email copy is best? Test both!

Marketing 193

Marketing Fundraising Test Nonprofit 193

NTEN

JULY 14, 2011

Nonprofits often deal with an overwhelming amount of data. We can utilize APIs to transfer data from one system to another and even synchronize data sets in order to end up with the cleanest data possible. Want to be able to identify an individual’s political representatives on the fly, based on the data you have?

API 84

API Social Media San Francisco Integration 84

Candid

JUNE 20, 2023

Comprehensive and public nonprofit demographic data is central to supporting more transparent and informed decision making in our sector. Our purpose at Candid is to get key information—like this demographic data—into the hands of those who rely on it to guide their decision making. nonprofits and foundations.

Demographics 98

Demographics Accessibility Data Free 98

Care2

FEBRUARY 17, 2015

Data from the survey will be shared in multiple formats this Spring,including a full report, webinars, and case studies. Your answers will remain anonymous and will be reported in aggregate only. Marketing Research Metrics Nonprofit Nonprofit Benchmark Studies Technology Trends'

Adopt 28

Adopt Survey Digital Learning 28

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 1, 2012

But, if you want more suggestions, see 22 Must Circle Nonprofit Bloggers and Nonprofits on Google + that Heather Mansfield aggregated. Frank Barry shared this piece from Dan Soto that digs deeper into the metrics, but before careful not to collect data you don’t need. I have two nonprofit brand circles.

Google 98

Google Time Nonprofit Metrics 98

Cloud 4 Good

JUNE 7, 2022

In a previous blog post written by Kestryl Lowrey (Managing Director, Technology Services) and Stephen Earheart (Director, Campaign Services ), Cloud for Good explored the role of data warehouses in nonprofit technology strategies. Higher Education Data Warehousing Use Cases. Data Warehousing for Recruitment & Admissions.

Education 84

Education Roles Data Strategy 84

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 13, 2012

Lucy talked about how technology is driving the shift to a social economy and picked out a few themes, pointing out it is not the technology itself but how we use it. She highlighted the impact of crowd funding platforms and the technology to collect, visualize, and share data.

Skills 96

Skills Reflection Management Aggregator 96

Amy Sample Ward

NOVEMBER 5, 2012

One of the key metrics we obsess over is the referral rate organizations are experiencing from their ActionSprout campaigns. First, each time a person took the action it fires an open graph story that is shared with some of their friends and gets aggregated on their timeline. As we push the dashboard live, we were excited and nervous.

Comment 259

Comment Share Support Facebook 259

Association Analytics

JUNE 2, 2021

Many organizations measure the success of their products by aggregate revenue, engagement numbers, and member feedback. Those traditional metrics are a good starting point, but often do not tell the whole story. As we discussed in our recent blog post about retention, data isn’t one dimensional. Are your sales seasonal?

Product 282

Product Associations Measure Analysis 282

Amy Sample Ward

MAY 9, 2012

Attention Data Nerds: Nonprofits Miss Out on the Power of LinkedIn: Learn How to Tap It | Beth’s Blog – Geri Stengel has a great guest post on Beth's blog. "Whether Under the terms of the merger agreement, Blackbaud paid an aggregate purchase price of approximately $325 million.

Web 149

Web Linkedin Blackbaud Convio 149

AccelEvents

JUNE 24, 2021

Data-Driven Lead Tracking. One of the truly beautiful things about virtual events is the wealth of data they can provide. Some of the data you should track includes: . The data collected through virtual events or conference registrations can give a sales team a lengthy list of qualified prospects to pursue. .

Guide 93

Guide Virtual Registration Platform 93

Forum One

OCTOBER 7, 2010

Forum One held two roundtable discussions in Seattle in the past couple of weeks on global health web communications as well as data collection, management, and dissemination. We heard from Yaw Anokwa about his work on the Open Data Kit , an Android-based suite of tools for collecting, aggregating, and visualizing field information.

Seattle 41

Seattle Global Wikipedia Aggregator 41

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 4, 2009

Lucy Bernholz, moderating, said that metrics are the carbon in the ecosystem and the oxygen is the policy frame. People are open sourcing their metrics, and building taxonomy. To get the market from niche to mainstream people are working on taxonomy, metrics and peer and trend ratings. Lagging indicators -.

Taxonomy 61

Taxonomy Metrics San Francisco Ghana 61

Beth's Blog: How Nonprofits Can Use Social Media

JULY 12, 2009

Actually, this data will likely help you improve your overall web efforts! Total Interactions - The total interactions metric captures all of the feedback Pages receive from Facebook users. The goal of the metric is to provide an updated snapshot into how fans are engaging with your Page’s content.

Facebook 97

Facebook Stats Los Angeles Tips 97

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 16, 2009

This FREE software works as an add-on template in Excel, allows you import data from Twitter, Flickr, YouTube, and Email and create social network analysis maps. There's too much unstructured data (comments, replies, likes, etc) - you need to see a picture or map. Seeing these relationships in aggregate helps you make decisions.

Analysis 96

Analysis Social Network Social Media Network 96

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 26, 2007

I'm doing a workshop on Social Media Metrics, Measurement, and ROI at PodCamp Boston tomorrow. You've done a terrific job in identifying benefits(outcomes) and some metrics - you might want to consider paring them down even further. What data matters most? | View | Upload your own. This is work in progress. You're almost there.

Guinea 50

Guinea Measure Social Media Wikispaces 50

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 16, 2010

I've had some posts in pipeline following up on social media metrics and the Chase Community Giving Contest second phase, but wanted to share these two stories from Haiti from on the ground and a bird's eye view. Their goal is to create the simplest way of aggregating information from the public for use in crisis response.

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Haiti Map Volunteer Tech 96

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 28, 2009

Organizations use both hard data points and qualitative data to listen and learn. The social media maven and metrics expert is Laura Lee Dooley. where the organization uses a combination of qualitative and quantitative data points to improve their social media strategy. You should reach out to both audiences.

ROI 91

ROI Examples Results Social Media 91

DNL OmniMedia

MAY 7, 2024

Whether you’re analyzing patient outcomes, tracking academic trends, or gathering insights from donor demographics, data visualization can be a valuable tool for any organization. Let’s explore key data visualization do’s and don’ts to transform your communication and align your team.

Data 52

Data Organization Chart Benchmark 52