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Check it out, mate! The 2024 M+R Benchmarks Study is here!

M+R

Cram your cranium with metrics on email and mobile messaging, advertising, web traffic, social media and influencers, and more. Here’s a small sample of what you’ll find: Average online revenue declined by 1% in 2023, while direct mail revenue fell by 6%.

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DIY Community Engagement Metrics

Amy Sample Ward

DIY Community Engagement Metrics. View more presentations from Amy Sample Ward. This means identifying the spaces, platforms, and applications where each group congregates and where you can communicate with them. For example, the community map may have identified facebook as a platform that one group uses. Presentation.

Metrics 219
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See, Say, Feel, Do: Metrics for Social Media

Amy Sample Ward

I am a big fan of actionable metrics. Fenton’s guide divides up the kinds of metrics you can focus on under the headings See, Say, Feel and Do. Ss I suggest in my Community Mapping approach , the actions and metrics should be mapped against the segments of the community doing them. What do you think?

Metrics 227
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How Nonprofits Can Use Livestreaming to Raise Funds Through Sponsorship

Nonprofit Tech for Good

For the example below, we’ll be building out a sample Facebook Live co-branded series. Distribution: Determine which platform makes sense for your nonprofit to host this series. Streaming Platform: Determine which third-party platform you want to use to produce your livestream. Where is your engagement the strongest?

Raise 325
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6 Ways to Create Buzz Around Your Charity Golf Tournament

sgEngage

Start with a prompt to create a skeleton sample golf tournament marketing plan that your team can further flesh out with your content, or verbiage for promotional emails. A golf-specific platform makes it simple to handle all the golf details, even if you’re not a golfer or don’t know much about the game.

Charity 76
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Google Analytics 4 – A Continuing Story

Media Cause

Google won’t be porting any data from the legacy platform to GA4 so, if you wait until the last minute, you won’t have an easy way to compare historical data to the new GA4 data. . In GA4’s standard reports, sampling has been eliminated and the data being collected is now unlimited. Site search. Video engagement. File downloads.

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Your Guide to a Nonprofit Self-Audit of Your Marketing Plan

Get Fully Funded

What can you do to improve the metrics that matter? It’s easy to lose sight of your core messaging and your audiences when you’re choosing platforms, comparing fees, and scheduling emails. Put all your goals on paper and include every metric you need to measure to meet the goals in your fundraising plan. Is it engaging?