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Check it out, mate! The 2024 M+R Benchmarks Study is here!

M+R

The latest edition of the annual M+R Benchmarks Study has arrived, and here’s your ticket to ride. Cram your cranium with metrics on email and mobile messaging, advertising, web traffic, social media and influencers, and more. About half of M+R Benchmarks participants reported working with social media influencers in 2023.

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What 2020 year-end fundraising can tell us about 2021 

M+R

One notable difference when looking at Giving Tuesday year to year is when these emails are sent: every group in our sample sent at least one email before the special day, with groups sending as many as three pre-Giving Tuesday emails. Texting is getting up close and personal. SMS was 2020’s hottest not-so-new channel.

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Win A Free Ticket To WomenWhoTech Annual Telesummit on 9/15

Beth's Blog: How Nonprofits Can Use Social Media

The summit provides a supportive network for the vibrant and thriving community of women in technology professions by giving women an open platform to share their talents, experiences, and insights. Johnson of the Advertising Research Foundation and Tara Hunt, author of the Whuffie Factor. How do you put a monetary value on branding?

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Hosting a Day of Giving? The Knight Foundation Playbook Answers Your Questions

Beth's Blog: How Nonprofits Can Use Social Media

Financial goals – the specific dollar amount, new dollars raised, or number of donors – are best developed by doing some benchmarking of similar community-wide or state-wide campaigns or other similar communities. If this is your first Giving Day, keep it simple and pick the right metric. (See How much staff time is involved?

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Live Blogging: 09NTC Mapping Your Social Media Strategy

Amy Sample Ward

I’m here at NTEN’s 09NTC and am going to live blog Beth Kanter’s session on mapping your social media strategy to metrics. The right metrics. Themes that people want to learn: new metrics structures can bubble up. funders of a 20th century mindset - what metrics speak to them. industry benchmarks.

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Tracking Social Media Engagements and Conversions for Your Nonprofit

Classy

Metrics matter because they give your nonprofit insights on decision-making and provide evidence for what kind of content to share. However, this amount of data can be overwhelming, so nonprofits have to prioritize which metrics to actually measure. Free Download: Sample Week of Nonprofit Social Media Content. Engagement Rate.

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Comprehensive Guide To Year-End Giving

CauseVox

Is it best to create a monetary goal or one based on impact metrics? Provide them with graphics, sample posts, press releases, email templates and more. The 2021 M+R Benchmarks report saw an increase in fundraising email response rates. Will the money be used much further down the road? How has COVID impacted your organization?

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