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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

Most associations don’t have an easy way to measure member engagement across all their different systems and touch points. And even when measured, it can be tricky to know how to use engagement scores to improve member experience and operational results.

Data 210
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How to Use UTMs to Leverage Donor Acquisition for Your Nonprofit

Nonprofit Tech for Good

Attribution is what allows you to measure the success of your acquisition strategies (and get great insights for optimisation). Measure the success of your upgrade asks – do donors who come from your species extinction petition go on to be regular donors at a higher rate? How can we track marketing initiatives using UTMs?

Donor 297
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Level Up Your Marketing with Analytics

Association Analytics

In today’s world, success is measured by more than just clicks and open rates. How are you tracking success? There are many marketing technology tools that can help you measure success. Online Tracking. Google Analytics and Tracking Modules are two basic elements you need to track online behavior.

Analytics 169
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Is Your Association Using Data to Increase Event Revenue?

Association Analytics

What business questions do you want answered? If particular role types are not attending, take a look at your content and determine if it makes sense to create sessions or a learning track that addresses their needs. We test our assumption by designing a targeted A/B email test for this group.

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5 Key Software Compliance Questions to Strengthen Your Approach

sgEngage

With such high stakes and near-constant evolution, decision makers need to be confident on compliance basics to ensure you’re asking the right questions of your vendors and counting on them to deliver the partnership that today’s complex compliance environment requires of you. Here are 5 key questions to get you started.

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Top 2021 Fundraising Strategies: Mastering an Analytical Approach to Strategy and Planning

Bloomerang

If you have no idea what a good or poor donor retention rate is, it’s difficult to measure your own performance. Track your own data. Here are some of the questions you might ask in order to understand what metrics to track: . You know what they say about measurement, right? That which gets measured gets done!

Analytics 122
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How To Survive And Then Reset To Ultimately Thrive

Eric Jacobsen Blog

Taking proactive measures. Rebecca Homkes Today, Homkes shares these insights with us: Question: You describe SRT as a loop, not a line. Growth is a learning cycle with constant loops of testing, gaining insights, implementing, sharing, and iterating for improvement. Question: Which part of SRT is the most important and why?

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