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How Louisiana State University Online & Continuing Education Increased Enrollment with Salesforce

Cloud 4 Good

Louisiana State University Online and Continuing Education (LSU Online) is a part of the LSU family of institutions, a group of accredited, top-tier universities leading the charge toward innovations in distance learning. Success Story: Leveraging Salesforce CRM for the University of Vermont Office of Research.

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Creating a Nonprofit Digital Strategy with ChatGPT: A Practical Guide

Nonprofit Tech for Good

By Elizabeth (Liz) Ngonzi, CFRE , Founder and CEO at The International Social Impact Institute and Adjunct Assistant Professor at New York University In the rapidly evolving landscape of nonprofit organizations, adapting to the digital realm has become a pivotal challenge.

Digital 296
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Your Guide to Year-End Fundraising Best Practices

Nonprofit Tech for Good

By Jen Frazier , President at Firefly Partners – a women-owned, LGBTQ+ certified, and minority-owned digital marketing agency that develops accessible online experiences that empower progressive organizations to thrive. However, this is not a universal rule. The end of the year is a critical time for nonprofit fundraising.

Practice 240
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How to Use UTMs to Leverage Donor Acquisition for Your Nonprofit

Nonprofit Tech for Good

With many ongoing marketing initiatives, whenever you see a boost in performance, it is fair to be wondering: was it that Facebook post that did really well, or are they all coming from the petition you’re running? The folks at Reforge say ‘attribution is the practice of understanding how you assign credit to marketing initiatives’.

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How to Utilize Digital Marketing for Fundraising Event Engagement Online

Qgiv

Cora Ligon is the lightning bolt that infuses Ligon Marketing. She is regularly featured as a presenter at multiple chambers of commerce and local workshops and seminars on networking, event marketing, and sales training. She has over 20 years of marketing, advertising, and branding experience. What is Digital Marketing?

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How to Run Facebook Fundraising Ads: 5 Simple Steps

Nonprofit Tech for Good

Select “Conversions” as your marketing objective, name the campaign, then continue on to plan your ad sets. With this objective in mind, you’ll probably want an absolute minimum of a couple hundred dollars for your budget. from the University of Virginia. If you can set a higher budget, go for it. He holds an M.A.

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Use Data for New Revenue Opportunities

Association Analytics

Like others, revenue is most likely top of mind for your association. Once you have this information, you can optimize your marketing efforts to get relevant messages to the right people at the right time. Use segmentation to make recommendations that help you get the best results from your marketing campaigns.

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