Candid

SEPTEMBER 7, 2023

While video views are nice, we measure our success by engagement—using likes, comments, saves, or shares as our metrics. You don’t need to do trends A persistent social media myth is that you need to participate in trends if you do video. You can use free tools like MusicallyDown or SnapInsta.

YouTube 121

YouTube Tips Script Audio 121

Care2

MAY 31, 2013

During our discussion, Jessica and I talked about nonprofit and political campaigns obsession with vanity metrics. The other problem with relying on vanity metrics is that it dilutes social media’s real purpose – to be social. Social Networking Trends Web 2.0' Focus on Target Audiences. Focus on Influence.

Metrics 75

Metrics Brain Social Media Social Network 75

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 25, 2013

The comments in the thread were terrific and generated a blog post: [link]. One of the posts that got a lot of engagement and contributed to the uphill trend in the metrics was about editorial calendars. ” What are the metrics for measuring your content? They talk through all the various components.

Content 101

Content Measure Organization Strategy 101

Qgiv

OCTOBER 21, 2021

These same metrics are important to track during crises to effectively determine which indicators can signal alarm. Reports generated around donor engagement can measure campaign involvement, giving history, and other trends that can help guide your strategic processes. Who is ready to give?

Data 69

Data Metrics Nonprofit Analysis 69

Nonprofits Source

MAY 15, 2024

Market research is the process of gathering information about current and potential customers for your product or service, as well as general trends for your industry (e.g., is the purchase of your product trending up or down?). These measurements should align with your campaign’s goals.

Map 52

Map Digital Business Marketing 52

sgEngage

JANUARY 30, 2024

You may be most familiar with generative AI tools like ChatGPT, Bard, and DALL-E. Here are three strategies to leverage generative and data processing AI solutions to boost donor engagement: 1. You can use generative solutions to help draft full email messages, text messages, blog post outlines, direct mail letters, and more.

Tools 92

Tools Donor Fundraising Survey 92

.orgSource

MARCH 6, 2023

ENA brings objectivity to the process by using the net promoter score as a tool to measure success. This metric is created by asking your constituents one simple question: “On a scale from 0 to 10, how likely are you to recommend this product/company to a friend or colleague?” Working on culture isn’t a finite activity.

Associations 221

Associations Leadership Question Wisconsin 221

Bloomerang

MARCH 4, 2024

Picture this: your donor data and fundraising trends reports are due, but instead of the usual stress, you’re calm, prepared, and even proud of what you’re about to submit. Measure Impact: Link fundraising successes to specific projects or programs, showcasing the tangible outcomes made possible through donor support.

Report 64

Report Effective Fundraising Template 64

sgEngage

JULY 15, 2023

Measurable Growth Donor management helps cultivate prolonged success and growth by steering organizational leaders toward a donor-centric action plan. Sustainable Fundraising Understanding and engaging with donor trends allows organizations to implement a donor action plan that aligns with the network’s unique goals.

Management 52

Management Donor Blackbaud Retention 52

VQ Strategies

AUGUST 24, 2022

As volunteer trends have changed and new generations enter the volunteer force, organizations benefit from taking a broader view of recruitment, expanding the focus both internally and externally, cultivating relationships with potential supporters and deepening relationships with current volunteers.

Retention 98

Retention Goal Volunteer Measure 98

Greater Giving

DECEMBER 29, 2022

Fundraising Trends to Watch. In 2023, keep an eye out for these trends: Creating a Comprehensive Fundraising Plan for Your Nonprofit. It should include a list of goals and timelines, along with specific strategies for achieving them and how much funding you expect each strategy to generate in revenue. Nonprofit Event Planning.

Money 52

Money Raise Help Retention 52

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2011

Yesterday, I had the pleasure of hearing Chip Giller from grist.org give a talk at the Packard Foundation about their social media strategy and how they used measurement. The talk was so insightful that I’m sharing what I learned. Readers suggested humorous names for these bands like – “Radicchiohead” and “Lady Bah Bah.”

Measure 97

Measure Policy Social Media Green 97

Saleforce Nonprofit

JULY 22, 2021

Often, nonprofits react to funders’ requirements regarding what to measure, though it can be difficult to obtain funding for impact measurement. They’re also hungry for data and evidence-based solutions that generate practical insights for program implementation, continuous improvement, and core operational decision-making.

Impact 120

Impact Management Organization Evaluation 120

Whole Whale

NOVEMBER 23, 2022

Flexibility : The best dashboards are flexible enough to track the metrics that are most important to your nonprofit. Look for a dashboard that allows you to generate reports on a regular basis so you can track progress and identify areas where improvement is needed. Metrics : Metrics are measures of something.

Analytics 52

Analytics Tools Wikipedia Track 52

sgEngage

OCTOBER 9, 2023

Among grantmakers, there tends to be a lot of focus on impact and outcomes, as well as metrics to measure impact. Here, we explore for whom change is desired and who is defining and measuring that change. Who decides what is measured? Grantmakers want to know if their funding has created the change they have envisioned.

Participatory 90

Participatory Evaluation Empowerment Grant 90

sgEngage

NOVEMBER 14, 2023

Specifically, this issue is relevant for the nonprofit healthcare industry, which generates nearly 19 terabytes of clinical data each year and must leverage that data within their current decision-making processes. Understand individual patient health within the context of population health trends.

Integration 84

Integration Data Nonprofit Platform 84

DNL OmniMedia

MAY 25, 2022

Data Analytics for Nonprofits: 13 Key Nonprofit Metrics. We offer a number of analytics-related services including web analysis, strategic planning, digital measurement and testing, and data reporting and visualizations, so we can certainly assist your team. However, not all metrics will be useful for your organization’s strategy.

Analytics 52

Analytics Org Adwords Metrics 52

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 16, 2009

You need to pick the right hard data points (fancy way of saying metrics) that will help you harvest insights to improve your social media strategy. For blogging, you have to use a couple of different tools to get the different metrics you need. I think engagement metrics are far more useful for evaluating reader interest.

Metrics 81

Metrics Social Media Strategy RSS 81

Qgiv

APRIL 9, 2024

It’s also an excellent platform for awareness campaigns and sharing educational content in a format that resonates with the platform’s trends. Key metrics to measure on social media Like with any campaign, it’s important to decide on how you’re going to measure the success of your social media strategy.

Social Media 52

Social Media Media Guide Social 52

The NonProfit Times

MAY 23, 2024

Updates three years ago to Apple’s data privacy policies allowing users to limit tracking of email open rates have further complicated efforts to measure audience engagement. Fundraisers have other metrics available. Actual revenue generated is another datapoint. Any number of variables can influence these metrics.

Test 52

Test email Spam United States 52

Bloomerang

MAY 31, 2022

Also, review your fundraising metrics and data from previous campaigns. Plus, you can identify trends or patterns that illustrate where you’re most successful and where there’s room for improvement. Social media scheduling platforms help you generate an active social media presence. Email marketing software. Make giving easy.

Strategy 106

Strategy Develop Fundraising Nonprofit 106

Nonprofit Tech for Good

APRIL 3, 2022

Be aware of key accomplishments, metrics, testimonials, and milestones. Sort through online organizational data (Google analytics, email open rates) to see if there are insights, trends, and patterns that could be used to improve operations. Join online fundraising communities and ask lots of questions and monitor for great ideas.

Fundraising 336

Fundraising Mail Law Donation 336

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 26, 2013

Note from Beth: A couple of weeks ago, I reviewed two books about measurement from two different fields – start ups and nonprofit performance assessment. We measure the impact of our campaigns by counting social mentions. Matt Fitzgerald has detailed some of our Big Listening insights on our blog.

Campaign 122

Campaign Conservancy Measure Method 122

BoardAssist

JANUARY 31, 2017

With over 90% of our placements doing just that, within a year of being placed, we can see that our placements are generating tremendous good wherever they go. Best Practices for Nonprofit Financial Health, Part One: Top 3 Measures of Financial Health. A lot of our inquiry is based more on trend analysis than ratio analysis.

Measure 40

Measure Practice Ratio Conservancy 40

Qgiv

JUNE 8, 2021

The Fundraising Effectiveness Project recently released their 2020 Fourth Quarter Report, which examined giving trends for the entire 2020 calendar year. All three metrics dropped slightly from 2019 to 2020. Compared to past years, the 2020 report was as unique as the year itself.

Report 52

Report Project Effective Retention 52

Association Analytics

JUNE 2, 2021

Many organizations measure the success of their products by aggregate revenue, engagement numbers, and member feedback. Those traditional metrics are a good starting point, but often do not tell the whole story. Data can help you think more broadly to identify a valuable product based on your specific goals and success metrics.

Product 282

Product Associations Measure Analysis 282

DipJar

SEPTEMBER 12, 2022

Overlooking important trends. As the first step to developing a strategy, set clear, measurable goals. Overlooking important trends. Start by doing social media research to find the right platform for your organization and consider those most trending among other nonprofits, including: . Targeting the wrong audience.

Marketing 52

Marketing Social Media Nonprofit Integration 52

Whole Whale

SEPTEMBER 8, 2023

This runs counter to short-form trends on TikTok, Twitter, and YouTube that occupy our attention. Review tactics like monthly giving programs and recurring emails that generate habitual support. The metrics showed the ads were not effectively driving growth. Growing your community of supporters is the only measure that matters.

Lesson 59

Lesson Fundraising Digital Test 59

Bloomerang

NOVEMBER 10, 2023

On the other hand, recent global events that impact your cause might generate greater passion for your mission, leading to increased donations. Look at each supporter’s giving history and identify trends. Use your CRM to develop a report template to measure your program’s impact. Set ambitious but achievable goals.

Gift 102

Gift Raise Guide Relationship 102

Connection Cafe

APRIL 26, 2018

I recently had the privilege of hosting a panel discussion with Sue Cunningham, President of Council for Advancement and Support of Education (CASE) and James Wiley, Principal Analyst for Technology at Eduventures, about 2017 charitable giving performance and trends for higher education. What’s Next?

Education 23

Education Trend Conversation Giving 23

Nonprofits Source

JUNE 22, 2017

Lack of resources, expertise, leadership buy-in, choosing the right software tools (or the right strategic partners) all while trying to stay current on the latest marketing trends is overwhelming. Step 2: Set expectations and key performance indicators to measure progress. The best way to measure that growth is with Google Analytics.

Digital 111

Digital Marketing Guide Chapter 111

Top Nonprofits

JULY 21, 2021

As the sector pushes more and more for higher fundraising return on investment (ROI), these trends of exclusivity according to wealth and background are reinforced. When you determine new strategic plans like these, be sure to also identify a measurable metric to assess your success level regarding your DEI initiatives.

Practice 59

Practice Leadership Nonprofit Culture 59

Media Cause

MAY 31, 2023

Here, we outline the latest trends your nonprofit needs to know in the ever-evolving world of data privacy. The metrics provided by third-party paid media platforms were always shaky at best and are becoming increasingly untrustworthy as digital privacy changes take hold. What is Privacy-First Marketing? Why should I do this?

Marketing 52

Marketing Plugin Track Policy 52

Care2

JUNE 18, 2013

They stated that donors should not measure a charity’s performance based on overhead expenses. In the letter, the three ratings companies recommend that donors measure a charity’s performance in transparency, governance, leadership, and results. What kind of results is the organization generating?

Evaluation 77

Evaluation Charity Ratio Rate 77

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2014

But many nonprofits are not properly measuring whether their engagement efforts are worth the time and cost. Based on the her book, Measuring the Networked Nonprofit, winner of the 2013 Terry McAdam Award, Beth Kanter will share frameworks, strategies and practical tips for engaging with your network in ways that lead to measurable results.

Social Media 108

Social Media Network Media Free 108

ASU Lodestar Center

MAY 30, 2012

What is the trend of revenue, expense and other activities? How do these trends compare to expectations? Are funds being generated and spent in alignment with internal and external expectations, restrictions and legal requirements? Are changes necessary to accommodate changes? Simplify without Compromise.

Report 86

Report Ratio Tucson Director 86

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 15, 2009

Photo by eschipul Yesterday's SXSW Nonprofit Social Media Poetry Slam was so much fun and from the feedback we all learned a lot about measuring the return of social media for nonprofits. Who knew that using the discipline of poetic form could generate such a great discussion about measurement and metrics.

Social Media 50

Social Media Reflection Media ROI 50