Care2

MAY 31, 2013

During our discussion, Jessica and I talked about nonprofit and political campaigns obsession with vanity metrics. The other problem with relying on vanity metrics is that it dilutes social media’s real purpose – to be social. Social Networking Trends Web 2.0' Focus on Target Audiences. Focus on Influence.

Metrics 75

Metrics Brain Social Media Social Network 75

Nonprofit Tech for Good

JANUARY 16, 2022

Imagine what your organization could accomplish in 2022 if you began each initiative with clean, streamlined donor records that record donations from your online forms and update automatically , an arsenal of canned reports to track key metrics, and a solid plan to prioritize each donor segment individually. About the Author.

Strategy 266

Strategy Fundraising Social Media Nonprofit 266

Candid

SEPTEMBER 7, 2023

While video views are nice, we measure our success by engagement—using likes, comments, saves, or shares as our metrics. You don’t need to do trends A persistent social media myth is that you need to participate in trends if you do video. You can use free tools like MusicallyDown or SnapInsta.

YouTube 122

YouTube Tips Script Audio 122

Nonprofit Tech for Good

FEBRUARY 14, 2019

Brent Merritt is a digital strategy consultant at Metric Communications and blogger at The Caliper. Running Facebook fundraising ads is an excellent way to reach your target audience and optimize for donations while generating data that allows you to measure your success. 5) Select metrics and monitor campaign performance.

Facebook 236

Facebook Fundraising ROI Virginia 236

Nonprofit Tech for Good

AUGUST 9, 2021

Though increasingly rare to find an auto-generated, unclaimed page, they do exist. email addresses are not allowed, and as a general rule, should not be used for your nonprofit communications publicly or internally. Launching a formal employee advocacy program for social media is an emerging trend in the nonprofit sector.

Linkedin 362

Linkedin Practice Social Media Sponsor 362

Qgiv

OCTOBER 21, 2021

These same metrics are important to track during crises to effectively determine which indicators can signal alarm. Reports generated around donor engagement can measure campaign involvement, giving history, and other trends that can help guide your strategic processes. Which campaign strategies generate the most donations?

Data 69

Data Metrics Nonprofit Analysis 69

Nonprofits Source

MAY 15, 2024

Market research is the process of gathering information about current and potential customers for your product or service, as well as general trends for your industry (e.g., is the purchase of your product trending up or down?). These measurements should align with your campaign’s goals.

Map 52

Map Digital Business Marketing 52

Nimble AMS

NOVEMBER 21, 2022

Based on current giving trends, s ome predict # GivingTuesday 2022 will raise a historic $3 billion. Many organizations participate in GivingTuesday to launch end – of – the – year fundraising campaigns. #GivingTuesday is a global generosity movement held every Tuesday after Thanksgiving. Try a new campaign.

Celebrate 129

Celebrate Associations United States Social Media 129

Care2

JANUARY 7, 2013

Here’s some great content metrics that strategist Jay Baer highlighted on his blog (thanks for the recommendation Beth Kanter ) which nonprofits can utilize. Do the same articles, blog posts, fact sheets, generate the most traffic every month? How are people consuming your content? What video’s get the most views?

Metrics 71

Metrics Content Track Analytics 71

Kindful

NOVEMBER 22, 2021

When it comes to acquisition, we all know that metrics matter. However, most nonprofits don’t know which metrics to look at —or what to do with that information once they have it. . When done correctly, this review will generate action items for your team. . I recommend looking at three key metrics. . Trust me, I get it.

Results 62

Results Action Metrics Rate 62

sgEngage

JANUARY 30, 2024

You may be most familiar with generative AI tools like ChatGPT, Bard, and DALL-E. Here are three strategies to leverage generative and data processing AI solutions to boost donor engagement: 1. You can use generative solutions to help draft full email messages, text messages, blog post outlines, direct mail letters, and more.

Tools 84

Tools Donor Fundraising Survey 84

Bloomerang

MARCH 4, 2024

Picture this: your donor data and fundraising trends reports are due, but instead of the usual stress, you’re calm, prepared, and even proud of what you’re about to submit. Key reporting features The most impactful reports encompass a variety of aspects, from donation trends to donor retention. Sounds ideal, right?

Report 60

Report Effective Fundraising Template 60

sgEngage

NOVEMBER 10, 2023

The trend leans heavily toward a monthly gift cadence, with 94% of recurring donors preferring to give monthly. Your platform should provide several methods for donating, generate receipts for tax purposes, and allow for modification of the donor’s payment information. And donors like it.

Donation 52

Donation Blackbaud Retention Gift 52

Qgiv

APRIL 21, 2023

Development officers, executive directors, event planners, consultants, and emerging leaders came together to discuss fundraising trends, donor retention, DEI (diverse, equitable, and inclusive workplace) strategies, and so much more. Implement procedures to asess metrics. The most successful campaigns begin with research.

Social Media 52

Social Media Trend Storyboard Montana 52

.orgSource

MARCH 6, 2023

This metric is created by asking your constituents one simple question: “On a scale from 0 to 10, how likely are you to recommend this product/company to a friend or colleague?” Adding to the impact, multiple disruptive social and cultural events have characterized the formative working years for younger generations.

Associations 221

Associations Leadership Question Wisconsin 221

Greater Giving

DECEMBER 29, 2022

Fundraising Trends to Watch. In 2023, keep an eye out for these trends: Creating a Comprehensive Fundraising Plan for Your Nonprofit. It should include a list of goals and timelines, along with specific strategies for achieving them and how much funding you expect each strategy to generate in revenue.

Money 52

Money Raise Help Retention 52

sgEngage

JULY 15, 2023

It takes various components to make an organization run effectively, and by properly utilizing donor data and information, organizations can track interactions, estimate future performance, address potential concerns, and see donor retention trends. It’s impossible to improve something that can’t be measured.

Management 52

Management Donor Blackbaud Retention 52

NonProfit Hub

NOVEMBER 26, 2020

It’s probably one of the most critical metrics you should be studying in 2021. . Immediately begin looking for big-picture trends. Understanding these trends can quickly show you how effectively you’re currently retaining donors as well as which tactics do and don’t help in the process. Dig deeper into trends and sources.

Retention 74

Retention Donor Online Rate 74

Neon CRM

MAY 22, 2023

Track and Analyze Matching Gift Email Metrics However you choose to send your matching gift emails, it’s important that you take the time and effort to enable performance metric reporting. Some matching gift email metrics are similar to those of a standard nonprofit marketing email.

Gift 97

Gift Results email Metrics 97

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 16, 2009

You need to pick the right hard data points (fancy way of saying metrics) that will help you harvest insights to improve your social media strategy. For blogging, you have to use a couple of different tools to get the different metrics you need. I think engagement metrics are far more useful for evaluating reader interest.

Metrics 81

Metrics Social Media Strategy RSS 81

Nonprofit Tech for Good

APRIL 10, 2022

There are rage tweeters and arrogant trolls that occasionally trend to the top. People who are active on Twitter tend to be plugged into current events and trending news. You can export monthly reports to track new followers, profile visits, and engagement metrics such as total likes, retweets, mentions, and replies.

Twitter 350

Twitter Practice Social Media Nonprofit 350

Nimble AMS

JANUARY 20, 2022

These ideas from a recent association trends study can help you prepare your organization for whatever comes next. While I don’t have a crystal ball, I do have some association trends data that can help. Here are five ideas from the association trends study to help you prepare your association for 2022 and beyond: 1.

Associations 78

Associations Studies Trend Data 78

Whole Whale

SEPTEMBER 3, 2021

Audit your email account to get an understanding of your average open rates currently, and dive into the data to gather trends from your high and low performers. From lead generation to email segmentation to A/B testing, this guide is a one-stop-shop for bringing your email marketing strategy to the next level. Download Guide.

email 104

email Marketing Test Mail 104

sgEngage

MARCH 4, 2022

Understanding these giving trends will help your nonprofit make smarter choices and forge stronger relationships with your donors. At first glance, these metrics aren’t terrible, but the issues that cause users to feel frustrated are typically easy to resolve. Younger and more diverse donors are giving. .

Studies 82

Studies Experiment Giving Generation 82

EveryAction

JUNE 8, 2023

Welcome to another installment of Thursday Thoughts, a dedicated space for our friends in nonprofit sector leadership to reflect on reports, statistics, and other trends—because when our community shares knowledge, we can all do more good.  Check out our last installment here! Learn more at MESG.marketing !

Advocacy 143

Advocacy Local Poll Audience 143

Whole Whale

NOVEMBER 23, 2022

Flexibility : The best dashboards are flexible enough to track the metrics that are most important to your nonprofit. Look for a dashboard that allows you to generate reports on a regular basis so you can track progress and identify areas where improvement is needed. Metrics : Metrics are measures of something.

Analytics 52

Analytics Tools Wikipedia Track 52

Bloomerang

MAY 31, 2022

Also, review your fundraising metrics and data from previous campaigns. Plus, you can identify trends or patterns that illustrate where you’re most successful and where there’s room for improvement. Social media scheduling platforms help you generate an active social media presence. Email marketing software. Make giving easy.

Strategy 104

Strategy Develop Fundraising Nonprofit 104

Nonprofit Tech for Good

APRIL 3, 2022

Be aware of key accomplishments, metrics, testimonials, and milestones. Sort through online organizational data (Google analytics, email open rates) to see if there are insights, trends, and patterns that could be used to improve operations. Join online fundraising communities and ask lots of questions and monitor for great ideas.

Fundraising 344

Fundraising Mail Law Donation 344

sgEngage

NOVEMBER 14, 2023

Specifically, this issue is relevant for the nonprofit healthcare industry, which generates nearly 19 terabytes of clinical data each year and must leverage that data within their current decision-making processes. Understand individual patient health within the context of population health trends.

Integration 77

Integration Data Nonprofit Platform 77

Nonprofits Source

NOVEMBER 27, 2023

By regularly generating content on your website, you can expand your digital reach and get visitors excited about your business. For example, if you’re hoping to reach a younger audience with your business’s services, you might create short-form videos on TikTok and Instagram that incorporate popular trends.

Channel 52

Channel Business Marketing Effective 52

DNL OmniMedia

MAY 25, 2022

Data Analytics for Nonprofits: 13 Key Nonprofit Metrics. The ultimate goal is to uncover trends, understand performance, and discover useful next actions to help nonprofits achieve their fundraising and donor stewardship goals. Predictive Analytics: This is the practice of using trends from past data to anticipate future outcomes.

Analytics 52

Analytics Org Adwords Metrics 52

Bloomerang

JUNE 1, 2022

Most nonprofits generate at least two “touches” with supporters during the year-end fundraising season using a variety of marketing platforms. This helps put a face to your appeal and generate empathy for your cause. After the year-end giving season ends, assess relevant metrics to determine how well your strategy played out.

Guide 109

Guide Giving Nonprofit Metrics 109

Qgiv

JUNE 8, 2021

The Fundraising Effectiveness Project recently released their 2020 Fourth Quarter Report, which examined giving trends for the entire 2020 calendar year. All three metrics dropped slightly from 2019 to 2020. Compared to past years, the 2020 report was as unique as the year itself. The overall 2020 donor retention rate was 43.6%, a 4.1%

Report 52

Report Project Effective Retention 52

Nonprofit Tech for Good

DECEMBER 28, 2010

I identified a trend forming with social networking, and set up our very first profile. Everything we do online (our website, email program, advertising, social) is tied to our goals of advocacy and fundraising, or some other kind of lead generation. MySpace, back when it was cool. What social media tools are you currently utilizing?

United States 236

United States Social Media Interview Examples 236

VQ Strategies

AUGUST 24, 2022

As volunteer trends have changed and new generations enter the volunteer force, organizations benefit from taking a broader view of recruitment, expanding the focus both internally and externally, cultivating relationships with potential supporters and deepening relationships with current volunteers.

Retention 98

Retention Goal Volunteer Measure 98

Care2

AUGUST 9, 2013

economy is still recovering, the majority of Americans (60%) still give to charity, according to the Next Generation of American Giving study by Blackbaud. The study looked at giving habits and trends across four generations of donors – Matures (68+), Boomers (49-67), Gen X (33-48) and Gen Y (18-32). Even though the U.S.

Charity 77

Charity Studies Money Donation 77

Bloomerang

NOVEMBER 10, 2023

On the other hand, recent global events that impact your cause might generate greater passion for your mission, leading to increased donations. Look at each supporter’s giving history and identify trends. You should also see specific trends in these numbers over time. Set ambitious but achievable goals.

Gift 99

Gift Raise Guide Relationship 99