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Nonprofit Email: The Rules of Engagement

Pamela Grow

Well, I’ve got some eye-opening stats that might make you reconsider where to channel your communication efforts. Well, here’s another mind-blowing stat: Radicati Group reports that there are over 4 billion email users worldwide, and that number is projected to reach 4.6 The numbers don’t lie! But what about reach?

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10 Twitter Best Practices for Nonprofits

Nonprofit Tech for Good

Tweets with links have an 86% higher retweet rate and higher engagement overall because people are hesitant to retweet or engage with tweets that do not have a source or a call-to-action. Shorter tweets, on average, receive more retweets, more impressions, and more link and profile clicks. Include a link in your tweets as often as possible.

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How to Use Storytelling for Nonprofits to Tug Heartstrings and Raise Funds

Get Fully Funded

And if you can use your Core Number to share what it costs to feed that child lunch, even better! Plus, a bunch of theory and stats are not a story — that’s a report. We have a 74% success rate helping these families find permanent housing, and 62% of the women in our program end up being able to go to school.

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Social Media Analytics: The Basics

NonProfit Hub

This doesn’t necessarily mean the person actually took the time to read it, but an impression confirms that it did, in fact, show up on their feed. Engagement rate is the ratio of total impressions versus total engagements. The most important statistic you should examine is your engagement rate. Engagement. Post times.

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How to Prevent Fundraising Burnout in a Small, Growing Nonprofit

Get Fully Funded

With suicide and addiction rates climbing in the nonprofit sector, it’s more important than ever to recognize when you are doing too much and make changes to alleviate the overwhelm before it takes control. Find those tasks and outsource them STAT. Running a nonprofit isn’t easy, and it takes a lot of our time, heart, and brainpower.

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Nonprofit Social Media Benchmarks Study

Care2

Generating a high fan rate is important, since news feeds carry that activity to potential new fans. However, it’s important to note that 2% of Facebook fans either removed themselves or chose to hide the news feed monthly. Measure your organizations stats and engagement now and focus on improving those results over time.

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Frank Barry, Guest Post: 4 Facebook Tips for Nonprofit Success – See What Others are Doing

Beth's Blog: How Nonprofits Can Use Social Media

Pages Have Access to Users’ Feeds - When Facebook users become a “fan” of your nonprofit page, they will be notified of your status updates every time you make one! Integrate your blog /web site content via Blog RSS Feed Reader. Open rates and click-throughs are holding steady. Stats, stats, stats ….