TREND SPOTLIGHT: Small Donors Are Giving Big
Greater Giving
AUGUST 27, 2021
The trend of more smaller donations will likely continue as younger generations age. Despite this steadily growing wealth gap, Millennials nevertheless proved to be the most generous demographic, donating 10% more than any other age group since the beginning of COVID-19. Who’s Giving and What it Means for Nonprofits.
Let's personalize your content