article thumbnail

3 Rules to Create Awesome Content that Gets More Engagement

Association TV

Usual suspects are headlines about post time, a hook, putting the right content in the right place and in front of the right people. Of course, posting a boring read with a jargon headline at 2 a.m. But you still have a jargon headline and a boring read. This is a great example of what we call a microlearning video.

Content 294
article thumbnail

3 Rules to Create Awesome Content that Gets More Engagement

Association TV

Usual suspects are headlines about post time, a hook, putting the right content in the right place and in front of the right people. Of course, posting a boring read with a jargon headline at 2 a.m. But you still have a jargon headline and a boring read. This is a great example of what we call a microlearning video.

Content 156
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Crafting the Perfect Gala Invitation

Greater Giving

Essential Details for every gala invitation Headline: Captivate with a catchy title that reflects your event’s theme and purpose. Attention Grabbing Headline This is your chance to grab the attention of your reader and get them to pay attention to this special gala invitation. Example: Make a difference as a sponsor!

article thumbnail

How To: Write Fundraising Auction Item Descriptions

Greater Giving

For example, let’s say that your auction event attracts an audience of individuals drawn to trips and travel. Use Attention-Grabbing Language To make your headlines and auction item descriptions more tempting, use words that: Convey appeal (excellent, popular, quality, etc.) Communicate expertise (proven, reliable, noted, etc.)

article thumbnail

Launching a successful nonprofit communications campaign

Candid

Examples of campaign objectives and goals include: Building awareness of your nonprofit by increasing new website visitors by 20% in six months. For example, on social media you’ll want to modify your language to be simple yet engaging to encourage sharing. Be sure to tailor your messaging to each channel.

article thumbnail

10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

For example, Plan International’s website : 2) Post 2-3 times weekly to your LinkedIn Page and respond to your followers. For example: 1. For example, the International Fund for Animal Welfare shared the good news that zero rhinos were poached in 2020. Breaking news that communicates the story of your mission and programs.

Linkedin 362
article thumbnail

Nonprofit Email: The Rules of Engagement

Pamela Grow

Craft a minimum of three different headlines and use a tool like Advanced Marketing Institute’s Headline Analyzer to gauge the most effective subject line. Make Your Opt-In Language Clear and Direct You only want to email people who have explicitly opted into receiving emails from you. Test your subject lines.

email 52