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Get Your Small Business on the Map: 5 Digital Marketing Tips

Nonprofits Source

Studies show that people spend an average of almost eight and a half hours interacting with digital media per day. If your small business doesn’t have a clear marketing strategy, you could be missing out on the opportunity to cultivate a strong digital presence and promote meaningful engagement.

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Digital Transformation for Government Agencies

Forum One

Digital transformation or modernization for government agencies is about using new technologies to effectively change an agency’s ability to engage audiences and achieve its mission. Though digital tools and systems play a big role in this transformation, it’s about more than just the tools. FAQs on government digital transformation.

professionals

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Beyond Survival: Post-Disruption Nonprofit Digital Strategy

Bloomerang

Alarmed at how unprepared they were, they sped up their digital transformation. They scrambled to connect with donors in new and fresh ways with an updated nonprofit digital strategy. How much more of your donor communications went digital ? . What kind of digital touchpoints did you incorporate into your development strategies?

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Beyond Bronze, Silver, and Gold—Grow Success With Purpose

.orgSource

Garth’s first job was with Ronald Reagan’s Star Wars initiative. But what we see emerging now because of the digital world that we live in is that public engagement is more accessible than ever. You’re stuck using revenue growth as the primary measure of success when you could focus on impact.” Yes, he worked on space lasers!

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Blackbaud Luminate Online® Benchmark Report Highlights

sgEngage

It’s a reliable touchstone to identify giving trends as well as shifts in sustainer and email engagement in the nonprofit digital space. When looking at online benchmarks and digital revenue, we saw that any growth or ground held was due to increases in sustainer metrics. We look forward to this report every year.

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Digital Marketing Plan For Nonprofits: The Definitive Guide (2017)

Nonprofits Source

Does your nonprofit have a digital marketing plan ? Creating a digital plan does that by aligning strategies to support your marketing goals. Digital Marketing Plan Chapters. Chapter 3: Digital Promotions. Why Nonprofits Need A Digital Marketing Plan. How To Build A Nonprofit Digital Marketing Plan (That works).

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How to Use Website Analytics to Measure “Awareness”

NTEN

Smart Cause Digital. I always struggled with the fuzzy goal of “raising awareness” that came along with most of my nonprofit jobs. If a nonprofit raised awareness and no one measured it… did it really happen. Yesenia Sotelo. Your guide to bringing fuzzy metrics into focus. analytics Data google analytics'