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Direct Mail Donor Acquisition Strategies

Allegiance Group

A donor acquisition strategy is essential to every nonprofit’s sustainability because adding new donors to the file will offset donor attrition and provide a new pipeline for future major donors. The slide below shows two important things: The first-year value of a new donor acquired in FY18 was $89.

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Microsoft Office vs. Office 365 vs. Office Web Apps: How Do They Differ and How Can They Work Together?

Tech Soup

Microsoft Office is more versatile than ever with three different flavors of the productivity suite now available: the latest version of Microsoft Office, Microsoft Office 365, and Microsoft Office Web Apps. Microsoft Office will also save your exact location (for example, the specific cell or slide where you left off) in the file.

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Video Storytelling Made Easy with Adobe Spark

Tech Soup

The difference between having a clear, succinct point and not having one is often the difference between viewers who take action after watching and viewers who click out halfway into the video. Establish your goals up front so that each moment or slide ladders up to the goal. Add Media to the Slides. Publish and Share.

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Great reads from around the web on August 24th

Amy Sample Ward

While not scientific, the survey offers some interesting insights and we highlighted the key findings in our presentation (included in the slides below and online here). " Direct Energy | Direct Energy Contest | Reduce Your Use for GoodReduce Your Use – "Nonprofits, you know it: small changes can make a big difference.

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Get Organized and Increase Your Nonprofit Productivity

Get Fully Funded

The definition of insanity is doing the same thing over and over, expecting a different result. If you forget where a document is filed, just use the search feature. Keep human resources documents and other sensitive information confidential without a filing cabinet and a key. The first step may be to change the way you work.

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So, You’re Thinking About Blogging? How To: Create a Blog for your Organization

Amy Sample Ward

Do you have videos, pictures, or slides? Do you have lots of different voices? If over the course of four whole weeks, you are still writing posts (even if they are just text files or emails to each other) then you know you have the stamina to get started. Or, maybe you weren’t interested in the stories being told.

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Marketing and Engagement: Making the most of your Emails

Amy Sample Ward

Below are my slides and a round-up of tips for getting started with a more engaged membership responding to your emails! Subject line – track the response rates to various subject lines and even break down your list into three parts and send the same email but with different subject lines to each to compare how they do.

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