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Association 4.0—A Playbook for Success

.orgSource

These are strategies that allow associations to see a real-time picture of their members’ needs.” It became evident that, due to the complexity of the operating environment, there were services outside our realm of expertise that were not being provided. Incremental innovation is smart. CEOs need to cut through the noise.

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Making the Case for Analytics to Secure Your Slice of the Budget Pie

Association Analytics

Instead of just stating, “Using analytics, we can boost membership by 10%,” frame it as, “Imagine a world where 10% more people actively champion the environment, all because we understood their needs better. This insight can then inform course scheduling, content creation, and more. The same goes for analytics.

Analytics 169
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Get Your Small Business on the Map: 5 Digital Marketing Tips

Nonprofits Source

Brainstorm which tactics, content, and communication channels will best engage each audience to increase the chance that they will purchase your product or service. Publish relevant, high-quality content that targets specific keyword phrases, such as “dog daycare near me” or “best pet boarding businesses.”

Map 52
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Developing a Product Mindset for Impact

Forum One

We’re pleased to be seeing a growing focus on products and product strategy among government agencies and nonprofit organizations, developing products and approaches that advance progress in health, the environment, and beyond. Similarly, such an approach can sharpen focus on features or content that support specific strategic goals.

Product 87
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Forum One Wins 3 Anthem Awards

Forum One

The Anthem Awards celebrates and champions work across seven core causes: Diversity, Equity & Inclusion; Education, Art & Culture; Health; Human & Civil Rights; Humanitarian Action & Services; Responsible Technology; and Sustainability, Environment & Climate.

Award 74
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Is That A Camera in Your Pocket? Tips and Tools for MobilePhonetography As Part of Your Content Strategy

Beth's Blog: How Nonprofits Can Use Social Media

The new generation of smart phones come equipped with excellent cameras and for many it means that they can easily shoot from the hip and capture moments in your organization’s work that make for great, socially share able content. Rule of Thirds: Good picture composition is important. Photography'

Camera 101
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6 Tips for Maximizing Your Social Media Engagement

Network for Good

And while we may often think, “our donors are getting so much information thrown at them” or, “maybe we should go a little quieter and not have as much content out there,” we’ve seen from past examples that organizations that kept communicating and kept fundraising through crises were the ones that did best. Tip #2: Plan Ahead.