Nonprofit Tech for Good

OCTOBER 25, 2019

By Brent Merritt , a digital strategy consultant at Metric Communications and blogger at The Caliper. The 2019 M+R Benchmarks Report observed that for certain nonprofit sectors the impact has been “dramatic,” and for health nonprofits, in particular, it appeared “nothing short of transformative.”.

Facebook 227

Facebook Raise Fundraising Audience 227

Bloomerang

AUGUST 16, 2021

Start with benchmark data. Luckily, there are a number of great reports available to help you set a benchmark against industry averages. These are some places to begin: M+R Benchmarks ; Fundraising Effectiveness Project Reports ; Fundraising Report Card Benchmarks. . Let your supporters know specifics.

Analytics 122

Analytics Strategy Fundraising Benchmark 122

sgEngage

SEPTEMBER 28, 2021

There is undeniable momentum in online fundraising as highlighted by data in the Blackbaud Luminate Online® Benchmark Report 2020. There are a few data points from the Benchmark Report that offer a glimpse into the future of online fundraising: 42.4% So, the real question is: what will online fundraising look like moving forward?

Online 92

Online Fundraising Benchmark Adwords 92

M+R

JULY 27, 2023

Read time: 5 minutes Most nonprofits, even the smallest ones, include supporter cultivation in their messaging mix — the occasional thank-you email, an annual impact report, maybe a robocall at year end. That assumption was also backed by years of UCS’s email fundraising metrics consistently beating M+R benchmarks.

Fundraising 52

Fundraising Test Advocacy Metrics 52

Pamela Grow

OCTOBER 30, 2023

According to the latest M+R Benchmarks Study , monthly giving increased by 11% in 2022, making up 28% of all online revenue. Your data can reveal hints about donors’ giving preferences, giving capacity, willingness to give, and the reasons why they support your cause. Understand donors’ giving behaviors. Prospective monthly donors.

Analytics 52

Analytics Data Giving Metrics 52

sgEngage

AUGUST 3, 2021

The social good community continues to respond to the hardships and impacts of the pandemic and social justice issues. This was the only group that had an increase for all metrics from the 2019 report. How did the challenges of 2020 impact volunteerism and employee giving? Social Justice campaigns received over $2.8

Disaster 92

Disaster Social North America Companies 92

Whole Whale

NOVEMBER 10, 2021

As a reader of this, you’re probably in a decision phase around how to build out your nonprofit’s mobile strategy towards impact. Here are 3 arguments to support this: 1. Of these users, 70-80% will then delete or relegate the app within 1 month (benchmarks via Localytics ). CTR (benchmark via MailChimp ). Charity Miles.

Mobile 96

Mobile Build Benchmark Rate 96

The Storytelling Non-profit

JANUARY 24, 2022

Whether you tell stories in your fundraising or communications program, chances are you want to understand the impact and return on investment (or ROI) of the stories you tell. Storytelling is a tool that supports various fundraising and communications strategies and goals. Start by narrowing down what you’re using storytelling for.

ROI 67

ROI Storytelling Measure Story 67

CauseVox

APRIL 13, 2022

Your supporters create personal and team fundraising pages and then connect with their social networks to collect donations from friends and family. Running a peer to peer campaign will connect you with new contacts who are receptive to your mission because they know and trust someone who supports your organization.

Fundraising 74

Fundraising Benchmark Campaign Raise 74

sgEngage

JULY 20, 2021

You can attend the upcoming ACCP webcast “ Shifting Strategies for Global Community Engagement as a Result of the Pandemic ” to learn from CSR leaders at Blackbaud, Dell and PIMCO on how they support communities facing the impacts of COVID-19. ). million was donated to support social justice campaigns in 2020.

Government 96

Government Social Blackbaud Companies 96

Neon CRM

AUGUST 24, 2023

Being able to benchmark performance against what other nonprofits are doing is an important starting point to understanding your own data. Trends Reports First, let’s look at reports that focus on large scale trends impacting the entire sector. This is where the increasing amount of nonprofit sector research reports can help.

Hype 52

Hype Research Marketing Benchmark 52

M+R

JUNE 5, 2023

As you build your movement, the speed of an influencer campaign — of a trusted creator hopping on a cultural moment to marshal support for an action — is something direct mail cannot match. The similarities end here because the potential scale of the reach and impact are incomparable. Looking for benchmarks?

Conservancy 80

Conservancy Influence Mail Headline 80

sgEngage

NOVEMBER 10, 2023

Nonprofit organizations benefit from recurring donations because they provide consistent revenue streams and help organizations maintain long-term relationships with supporters. As a result, organizations can demonstrate growth and impact to donors while strengthening their commitment to the mission.

Donation 52

Donation Blackbaud Retention Gift 52

sgEngage

OCTOBER 9, 2023

Among grantmakers, there tends to be a lot of focus on impact and outcomes, as well as metrics to measure impact. Power Imbalance in Traditional Evaluation As grantmakers, we tend to monitor and evaluate our strategies and programs using metrics that we deem important. But is this the right question?

Participatory 82

Participatory Evaluation Empowerment Grant 82

Forum One

JUNE 9, 2023

A national panel of judges was engaged in reviewing all entries based on creativity, quality, message effectiveness, consumer appeal, graphic design, and overall impact. Compass is an app designed to support parents in their journey from pregnancy through postpartum by providing answers, resources, and compassion at every step.

Award 71

Award Colorado Washington Wisconsin 71

M+R

JUNE 22, 2021

June 24, 2–3:30pm ET: “2021 M+R Benchmarks: A Deep Dive” with The Nonprofit Alliance. This year’s annual M+R Benchmarks Study includes front-page news, long-form analysis, mild-mannered reporting, and even a crossword puzzle all about the newest news and topical trends affecting nonprofit digital marketing, advocacy, and fundraising. .

Benchmark 52

Benchmark Studies Digital Analysis 52

NetWits

APRIL 2, 2013

In a couple of weeks, the 2013 Blackbaud Online Marketing Benchmark Study will be released (previously the Convio Online Marketing Benchmark Study ). The annual report informs how organizations measure impact relative to their peers. However, the benchmark study is a tool, and like any tool, it depends on how it’s used.

Rate 139

Rate San Diego Open Benchmark 139

sgEngage

AUGUST 8, 2022

Return on investment is a metric that measures the profitability of an investment, giving you a way to compare the yields of investments and make more effective financial decisions. You’ve got to develop a compelling case for support, identify your top 30 to 50 prospects, and engage and solicit those donors one at a time.

ROI 69

ROI Campaign Gift Metrics 69

Qgiv

DECEMBER 7, 2022

Proper documentation and tracking of moves management can impact your fundraising in many ways. Identify Your Priorities Define and Document Your Pro c edures Prepare Your Database Review Existing Portfolios or Assign New Portfolios Train Your Team Establish a Feedback Loop Track and Review Your Metrics. Step 3: Prepare Your Database.

Database 52

Database Track Donor Management 52

Bloomerang

MAY 31, 2022

Your nonprofit’s fundraising strategy encompasses more than just earning donations from supporters. It involves your efforts to recruit new supporters, engage with existing ones, and grow your organization’s influence, all with the goal of funding your mission more efficiently. Offers accountability. Strategic partnerships.

Strategy 103

Strategy Develop Fundraising Nonprofit 103

Classy

AUGUST 19, 2021

This will ensure that Classy continuously delivers cutting-edge technology that meets our customers’ needs to drive more funding and, ultimately, more impact. Nonprofits will now have the option to embed a checkout form directly on their website, streamlining a supporter’s checkout journey while donating online and increasing conversion. .

Product 52

Product Design San Diego Management 52

NetWits

NOVEMBER 29, 2011

The point is to get creative in how you capture info about your supporters. If you’re not delivering personalized content, your email could negatively impact your relationships. MailerMailer’s 2010 Email Marketing Metrics Report, MarketingSherpa “Email Marketing Benchmark Guide” 2008.

email 230

email Raise Cancer Info 230

Connection Cafe

APRIL 1, 2020

If your organization is on the front lines, whether providing social services or health care, tell your donors and the world loudly and proudly what you are doing and engage them for their support. The world is going to face economic challenges and there are various key metrics to monitor as this happens.

Environment 46

Environment Teach Fundraising Lesson 46

Givinga

FEBRUARY 26, 2019

Corporate responsibility can be incredibly impactful for business performance and profits, but unfortunately, many CR efforts, especially when it comes to workplace giving, are still broad and poorly measured with little or no direct connection to business performance. But not every platform will make an impact.

Profit 45

Profit Software Benchmark Student 45

DNL OmniMedia

FEBRUARY 11, 2021

It involves examining the data and performance metrics of individual major gift officers, as well as the team as a whole, to understand what’s working and what leaves room for improvement. Close examination of major gift metrics allows you to discover: Any obstacles that are holding individuals or your entire team back.

Blackbaud 52

Blackbaud Guide Management Fundraising 52

Beth's Blog: How Nonprofits Can Use Social Media

MAY 11, 2016

My colleagues, all experts, practitioners, and instigators share a passion for inspiring others to build great organizations for greater societal impact and increasing the expectation and adoption of high performance in the field. We want to support learning. It is valuable to identify cases where nonprofits use common metrics.

Measure 50

Measure Metrics Nonprofit Ratio 50

Allegiance Group

FEBRUARY 14, 2023

We recommend you start with these 7 Key Database Metrics. 7 Key Database Metrics – Allegiance Group | (teamallegiance.com) At the most basic level, the goal is to understand if your donor base is growing or shrinking and how many new donors you will need to acquire each year to offset any projected attrition.

Mail 52

Mail Donor Strategy Files 52

Nonprofits Source

OCTOBER 4, 2023

Have you ever wondered how to turn your corporate social responsibility (CSR) programs from well-intentioned efforts into strategic drivers of social impact? The goal of this technology is to help companies structure valuable CSR programs to support the causes that are important to the business and its employees. Who Uses CSR Software?

Software 52

Software Business Guide Companies 52

Care2

MARCH 25, 2009

Allyson Kapin, Editor-In-Chief ‘Tis the season for benchmark studies. In that spirit, Convio released their comprehensive online marketing study today that looked at close to 600 nonprofit organizations’ online marketing results and compiled benchmarks for evaluating fundraising, email, advocacy, and marketing success online.

Benchmark 31

Benchmark Convio Studies Marketing 31

Connection Cafe

SEPTEMBER 23, 2020

How can we reimagine our supporters’ engagement? Our own Bo Crader will explore what leading nonprofits are doing to meet the expectations of their supporters and create exponential growth for their programs. From Insight to Action: Using Analytics and Benchmarking in Fundraising Strategy. Paige Grainger – Blackbaud.

Professional 49

Professional Communication Blackbaud Fundraising 49

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2010

Here’s the description: Do you know what kind of an impact social media is having on your brand, mission, or bottom line? It uses metrics to measure your results and help you improve your strategy over time. This is using key metrics to harvest insights about what works and what doesn’t and the process of iteration.

ROI 103

ROI Social Media Media Social 103

Care2

AUGUST 28, 2013

In my experience, the biggest difference in the varying payback on a Care2 multi-channel donor acquisition campaign (or any online acquisition) tends to be the total number of fundraising appeals that an organization sends to its supporters. Email Marketing Integrated Marketing Lead Generation Metrics Online Fundraising'

email 77

email Fundraising Rate ROI 77

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 28, 2012

We’d like to try to benchmark it against other disruptive pinterest campaigns but we’re not sure there is a good comparison case study. The number of donations so far is smaller than the study you mention (1 in 5 of the pin volume). We predicted it might be smaller as the campaign is disruptive to the usual pinterest pattern.

Sierra Leone 126

Sierra Leone Case Study Benchmark Comparison 126

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 30, 2010

The summit provides a supportive network for the vibrant and thriving community of women in technology professions by giving women an open platform to share their talents, experiences, and insights. Do you know what kind of an impact social media is having on your brand, mission, or bottom line? Social Media ROI.

Blogher 107

Blogher ROI Slideshare Free 107

Care2

MARCH 26, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Donors hate feeling like cash machines.”

Convio 31

Convio Benchmark Studies Social Media 31

CauseVox

OCTOBER 11, 2021

At CauseVox, we’re all about helping everyone to meet their goals – donors and the causes they support. Is it best to create a monetary goal or one based on impact metrics? Will you have partner or major donor support through a matching gift? How has COVID impacted your organization?

Guide 73

Guide Giving Campaign Social Media 73

Connection Cafe

JUNE 22, 2017

While it might seem a little early to start thinking about 2018 to some (hint: it’s not ), it’s the perfect time to benchmark where 2017 has taken you. Fundraising Programs: Four Metrics to Measure the Success of Your Major Gift Program : It’s not enough to simply measure dollars raised by major gifts.

Resource 48

Resource Blackbaud Chart Retention 48