Connection Cafe

APRIL 26, 2018

I recently had the privilege of hosting a panel discussion with Sue Cunningham, President of Council for Advancement and Support of Education (CASE) and James Wiley, Principal Analyst for Technology at Eduventures, about 2017 charitable giving performance and trends for higher education. Finally, well thought out stewardship remains vital.

Education 23

Education Trend Conversation Giving 23

Whole Whale

SEPTEMBER 8, 2023

Surveys, interviews, and data analysis can reveal the equivalent of that Rolls-Royce insight – the key emotional triggers, values, and desires of your existing and potential supporters. You can also employ “drumbeat” advertising strategies that repeatedly expose audiences to your messaging. Lean into what works.

Lesson 59

Lesson Fundraising Digital Test 59

Care2

AUGUST 22, 2013

So you launched your new website and have an online marketing plan in hand to help you reach new audiences. Who are the target audiences? How do think your target audiences will prefer to get info for this initiative? How you will reach your target audiences? Spotlight/Profile, Interview. Commentary or Editorial.

Online 71

Online Tips Calendar Test 71

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2014

This has an added benefit of increasing your “people talking about” metric which gets the content into more newsfeeds. In a recent interview, John Hadyon reinforced this timeless piece of Facebook engagement advice. It has to resonate with your audience and connect back to your school experience. pic.twitter.com/PXdIUl0IIQ.

Practice 107

Practice Tips Social Meme 107

Care2

SEPTEMBER 10, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Know your audience. Tap that funny bone.

Video 28

Video Interview Social Media Online 28

sgEngage

JANUARY 24, 2024

As I compiled this year’s list of workplace trends, it became clear to me that 2024 will likely be a tumultuous year for employers and employees alike. Here are six top workplace culture and compliance trends for 2024, with some suggested actions you can take to address each of them: 1. Gather both quantitative data (e.g.,

Trend 69

Trend Law Minnesota Captivate 69

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2014

I wanted to get a better understanding of context for this audience and the approaches they were already using. It is also important to be mindful of how different generations use online social networking and the trends. Understanding audience motivation and peer influences. Micro conversions or steps. A way to track process.

Social Media 108

Social Media Network Media Free 108

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 28, 2010

We kicked off the conference with an interview style keynote about the Networked Nonprofit, moderated by fabulous Shireen Mitchell (aka digitalsista ). The best part is when the audience joins the conversation. No matter the approach, it is useful to have a structured approach and track trends over time.

Practice 94

Practice Free Share Reflection 94

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

The chapter is based on interviews with folks in the field and includes step-by-step checklists, examples, and tips. It uses metrics to measure your results and help you improve your strategy over time. Defined Audience. Use of metrics to measure your results. It answers the "Was it worth doing?" Return on Investment.

ROI 50

ROI Social Media Slides NTEN 50

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 5, 2009

I'm also doing a session at the NTC in April called " Mapping Metrics To Strategy: Using Measurement To Improve Your Social Media Efforts " with panelists Wendy Harman, Red Cross, Qui Diaz, Livingston Communications , Danielle Brigida, NWF, and Susan Granger, PDF. Listening skills and tools upgraded. What works used for future campaigns.

Story 72

Story Learning Organization Metrics 72

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2011

grist.org has succeeded in connecting with a younger audience that not only reads its content but is also inspired to take action. grist.org’s ladder of engagement is elegantly simple and illustrates how their audience makes this journey from passive consumers of information to sustainable living champions.

Measure 97

Measure Policy Social Media Green 97

DNL OmniMedia

MAY 7, 2024

Whether you’re analyzing patient outcomes, tracking academic trends, or gathering insights from donor demographics, data visualization can be a valuable tool for any organization. Do: Understand your audience Tailor your data visualizations to meet your audience’s specific needs and preferences so that the insights resonate with them.

Data 52

Data Organization Chart Benchmark 52

DNL OmniMedia

FEBRUARY 16, 2022

A comprehensive digital marketing strategy is the single best way to successfully reach and retain wider audiences online: Your nonprofit’s overarching goals, marketing goals, budget, other constraints, and technology infrastructure will inform your digital strategy. Step 2: Examine your nonprofit’s online audience and digital brand.

Digital 98

Digital Strategy Create Phase 98

Care2

AUGUST 16, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) The most obvious metric is video view counts.

YouTube 34

YouTube Social Media Video Advocacy 34

Care2

JULY 14, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) The most obvious metric is video view counts.

YouTube 34

YouTube Video Social Media Advocacy 34

Neon CRM

DECEMBER 14, 2023

Content is one of the best ways you can connect with your audience, ask donors for a gift, and share the good news about your organization’s impact. Audience(s) Who is your content intended for? It’s likely that your organization has more than one audience. Channel How will your content be delivered to your audience?

Calendar 52

Calendar Content Strategy Cancer 52

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2007

Screencast Audience and Learning Objectives The audience for this screencast is nonprofits that know they need to analyze the success of their Web sites, but aren't sure where to begin. Several of the larger nonprofit organizations we interviewed for this screencast have gone that route. Act 3: Google Analytics That!

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Screencast Analytics Measure Web 50

Care2

APRIL 22, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) I think the medium is just too fluid for that.

Social Media 68

Social Media Twitter Action Advocacy 68

Bloomerang

FEBRUARY 1, 2023

This helps you monitor your progress with various campaigns, your donor retention rate, and other metrics that are important to your fundraising success. As you’re planning fundraising events, your event organizer and fundraisers may frequently be running errands, conducting interviews, and preparing other tasks out in the community.

Org 89

Org Raise Tools Help 89

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 28, 2007

The click through rate, cost per click , and conversion goal are the best metrics in google AdWords. Google adwords metrics/reports tell you about what's happening with the campaign. While I want to learn more about my audience, I want to respect their privacy too. Interview with Andrew Goodman. How to figure that out?

Adwords 69

Adwords Google Game Campaign 69

CauseVox

JUNE 5, 2023

We’ve all been there: staring at a blank screen, desperately trying to create captivating social media fundraising content that resonates with our audience, while keeping up with the latest algorithms and trends. Expanding Your Donor Base: One of the key benefits of social media is its unparalleled ability to reach new audiences.

Social Media 62

Social Media Storytelling Media Effective 62

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 27, 2011

The most important metric is dollars raised and it is public on our September Campaign site , you can see how much money has been raised against our target and exactly how many fundraising campaigns have been launched. Identify the key metrics that matter for you and remember: the greatest analytics engine of all is the human brain!

Interview 101

Interview Central African Republic Ethiopia Metrics 101

Candid

JANUARY 19, 2022

A video doesn’t always have to be a carefully crafted presentation with multiple interviews or camera angles. Post shorter videos on this platform or participate in trends. . Use metrics from past marketing campaigns to determine which channels are most popular among your supporters. .

Video 105

Video Digital Effective Strategy 105

Nonprofits Source

MAY 8, 2024

As new marketing trends emerge and old ones fall away, it can be challenging to know what to prioritize when creating compelling auction marketing materials. By tapping into the power of storytelling, you can connect with your audience emotionally, thereby motivating action and support. Understand your audience.

Storytelling 52

Storytelling Marketing Create Tips 52

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2009

Figuring out the Return on Investment for your blog can't be done with a single metric. I look at several metrics proposed by Avinash Kaushik These include author contribution, audience growth, conversation rate, and authority Then I look at the amount of time in my work flow and reflect on productivity. It’s not possible.

Metrics 50

Metrics ROI Measure Content 50

Forum One

DECEMBER 13, 2023

Forum One worked closely with the AARP Livability Index team to meet the needs of its audiences with an easier-to-use website and accessible data that informs consumer and policy decisions nationwide. Overall, this work has helped to bring to light crucial information on trends in learning and education across the country.

Celebrate 67

Celebrate Award Colorado Museum 67

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 23, 2008

o is Transparency - and the best example of that is what the Indianapolis Art Museum has done with its pubic metrics on its web site. The description: "Rants and raves on the latest trends in the world of museum informatics and technology. More at TechCrunch and Technology in the Arts Blog. Another theme of web2.o on Facebook.

Arts 74

Arts Social Media Examples Artist 74

Forum One

DECEMBER 13, 2023

Forum One helped the AARP Livability Index meet the needs of its audiences with an easier-to-use website and accessible data that informs consumer and policy decisions nationwide. Overall, this work has helped to bring to light crucial information on trends in learning and education across the country.

Celebrate 46

Celebrate Award Colorado Museum 46

Forum One

SEPTEMBER 17, 2007

Influence Topics Audience Research Collaboration Communication Data & Visualizations Events Government Internet Strategy Jobs Online Community Performance Measurement Recommended Reading Social Media Tips & Trends Tools & Software Get Email Updates Stay in touch with Forum One Forum One Communications 2200 Mt.

Influence 52

Influence Social Media Internet Web 52

Beth's Blog: How Nonprofits Can Use Social Media

MAY 12, 2009

I decided to do an interview with Scott to learn more about what he is learning about Social Media and Cause-Related Marketing. Audience Our primary audience was more of a profile than a group. Metrics for Success - Primary: # of people signing the pledge. 1) Who are you? Twitter found that out in 2007.)

Causes 52

Causes Marketing Interview Pledge 52

Museum 2.0

APRIL 30, 2007

Do you want to offer audio or video programming to an international audience for free? While this trend might be acceptable (though annoying) when the blogs are personal, it's unprofessional--and unacceptable--when the blogs are institutional. interview Core Museum 2.0 Pod or Vodcast. Do you want to become a community nexus?

Museum 20

Museum Advice Interview Web 20

Bloomerang

NOVEMBER 13, 2021

” You may realize that you are spending too much time at the events that are attracting large community audiences but they’re not your tribe, they’re not your audience, and that you do better at smaller events, you’re actually going to get more interactions at those smaller events. Sample metrics.

Report 88

Report Measure Process Impact 88

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 2, 2015

Here’s a curated transcript of Tweets from her talk, including the one above that she wanted everyone in the audience to tweet. Here’s what I learned from Nancy’s inspiring talk about data for good: How It Got Started. They interviewed them and found out that homeless teens want one thing – jeans. It’s Monday.

Learning 50

Learning Teen El Paso Homeless 50

Bloomerang

JANUARY 14, 2022

Who do you know that cares about X audience?” Who are the people that care about the same audience and community as you? I just did this interview for a podcast. So tell us in the chat if you’ve been told that cold outreach is never successful, that nonprofits need to have a warm introduction to a new funder.

Raise 95

Raise Video Map Fundraising 95

Bloomerang

JANUARY 30, 2022

But I think it’s important for you guys to recognize some of these trends that we all see and just know that you are so not alone in doing these things or hearing this advice because you guys, the amount of time I wasted over 13 years waiting for a warm introduction or sending the wrong cold email. Who do you know that cares about X audience?”

Raise 75

Raise Map Fundraising Money 75

Bloomerang

OCTOBER 2, 2021

Here are the metrics. So you can use information about audiences, people’s interests, the things about your mission, and programs they like to fund, and you can use that data to actually make it easier for people to give. . Maureen: I think there’s like two trends. These things are all important. ” .

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Technology Video Nonprofit System 112